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Direct Digital Holdings, Inc.

DateNameTitleTypeSecuritySharesPriceValueOwnershipReported
08/22/2023Lowrey Maria VilchezChief Growth OfficerPayment of ExerciseClass A Common Stock1.2k$2.32$2.7k 08/22/2023
08/22/2023Lowrey Maria VilchezChief Growth OfficerExerciseRestricted Stock Units3.9k$0.00$0 08/22/2023
06/10/2023Pillai AnuChief Technology OfficerPayment of ExerciseClass A Common Stock1.8k$3.25$5.9k 06/10/2023
06/10/2023Pillai AnuChief Technology OfficerExerciseRestricted Stock Units6.2k$0.00$0 06/10/2023
06/10/2023SMITH W KEITHPresidentPayment of ExerciseClass A Common Stock4.9k$3.25$16.1k 06/10/2023
06/10/2023SMITH W KEITHPresidentExerciseRestricted Stock Units20.3k$0.00$0 06/10/2023
06/10/2023Walker Mark DChairman and CEOPayment of ExerciseClass A Common Stock4.9k$3.25$16.1k 06/10/2023
06/10/2023Walker Mark DChairman and CEOExerciseRestricted Stock Units20.3k$0.00$0 06/10/2023
03/20/2023SMITH W KEITHPresidentGrantEmployee Stock Options (right to buy)29.9k$3.96$118.4k 03/20/2023
03/20/2023Pillai AnuChief Technology OfficerGrantRestricted Stock Units6.3k$0.00$0 03/20/2023
03/20/2023Pillai AnuChief Technology OfficerGrantEmployee Stock Options (right to buy)6.3k$3.96$25k 03/20/2023
03/20/2023Lowrey Maria VilchezChief Growth OfficerGrantEmployee Stock Options (right to buy)6.3k$3.96$25k 03/20/2023
03/20/2023SMITH W KEITHPresidentGrantRestricted Stock Units40k$0.00$0 03/20/2023
03/20/2023SMITH W KEITHPresidentGrantRestricted Stock Units29.9k$0.00$0 03/20/2023
03/20/2023Echard SusanCFOGrantRestricted Stock Units6.3k$0.00$0 03/20/2023
03/20/2023Lowrey Maria VilchezChief Growth OfficerGrantRestricted Stock Units6.3k$0.00$0 03/20/2023
03/20/2023Echard SusanCFOGrantEmployee Stock Options (right to buy)6.3k$3.96$25k 03/20/2023
11/29/2022Walker Mark DChairman and CEOPurchaseWarrants (right to buy)5.3k$5.50$29.3k 11/29/2022
11/28/2022Walker Mark DChairman and CEOPurchaseWarrants (right to buy)8.7k$5.50$47.8k 11/28/2022
11/23/2022Walker Mark DChairman and CEOPurchaseWarrants (right to buy)13.3k$5.50$72.9k 11/23/2022
11/22/2022SMITH W KEITHPresidentPurchaseWarrants (right to buy)71.1k$5.50$391.2k 11/22/2022
08/26/2022Direct Digital Management, LLC10% OwnerConversionClass A Common Units of Direct Digital Holdings LLC100k$0.00$0 08/26/2022
08/26/2022Direct Digital Management, LLC10% OwnerOther (disposition)Class A Common Stock100k$0.00$0 08/26/2022
08/26/2022Direct Digital Management, LLC10% OwnerConversionClass A Common Stock100k$0.00$0 08/26/2022
08/26/2022SMITH W KEITHPresidentConversionClass A Common Units of Direct Digital Holdings LLC100k$0.00$0By Direct Digital Management, LLC08/26/2022
08/26/2022SMITH W KEITHPresidentSaleClass A Common Stock60k$3.13$187.8kBy SKW Financial LLC08/26/2022
08/26/2022SMITH W KEITHPresidentConversionClass A Common Stock100k$0.00$0By Direct Digital Management, LLC08/26/2022
08/22/2022Lowrey Maria VilchezChief Growth OfficerGrantEmployee Stock Options (right to buy)11.7k$2.95$34.5k 08/22/2022
08/22/2022Lowrey Maria VilchezChief Growth OfficerGrantRestricted Stock Units11.7k$0.00$0 08/22/2022
06/10/2022Echard SusanCFOGrantEmployee Stock Options (right to buy)18.6k$1.62$30.2k 06/10/2022
06/10/2022Echard SusanCFOGrantRestricted Stock Units13.9k$0.00$0 06/10/2022
06/10/2022Echard SusanCFOGrantEmployee Stock Options (right to buy)13.9k$1.62$22.5k 06/10/2022
06/10/2022SMITH W KEITHPresidentGrantRestricted Stock Units60.9k$0.00$0 06/10/2022
06/10/2022SMITH W KEITHPresidentGrantEmployee Stock Options (right to buy)60.9k$1.62$98.7k 06/10/2022
06/10/2022Pillai AnuChief Technology OfficerGrantRestricted Stock Units18.6k$0.00$0 06/10/2022
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