DEF 14A 1 w83763def14a.htm DEF 14A def14a
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UNITED STATES SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
SCHEDULE 14A
(Rule 14a-101)
INFORMATION REQUIRED IN PROXY STATEMENT
SCHEDULE 14A INFORMATION
Proxy Statement Pursuant to Section 14(a) of the Securities
Exchange Act of 1934 (Amendment No.
_ )
Filed by the Registrant þ
Filed by a Party other than the Registrant o
Check the appropriate box:
     
o Preliminary Proxy Statement
  o Confidential, for Use of the Commission Only (as
 
  permitted by Rule 14a-6(e)(2))
þ Definitive Proxy Statement
   
o Definitive Additional Materials
   
o Soliciting Material Pursuant to §240.14a-12
   
THE ADVISORY BOARD COMPANY
 
(Name of Registrant as Specified in Its Charter)
 
(Name of Person(s) Filing Proxy Statement if other than the Registrant)
Payment of Filing Fee (Check the appropriate box):
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(ADVISORY BOARD COMPANY LOGO)
 
2445 M Street, NW
Washington, D.C. 20037
(202) 266-5600
 
July 28, 2011
Dear Stockholder:
 
On behalf of the Board of Directors and management, I invite you to attend the 2011 Annual Meeting of Stockholders of The Advisory Board Company to be held at our offices at 2445 M Street, NW, Washington, D.C. 20037, on September 13, 2011, at 11:00 a.m., local time.
 
At the meeting, you will be asked to elect as directors the eight nominees named in the enclosed proxy statement, to ratify the selection of the company’s independent registered public accounting firm for fiscal year 2012, and to approve an amendment to the company’s 2009 stock incentive plan to increase the number of shares of common stock issuable under the plan. You will also be asked to approve, by an advisory vote, the company’s named executive officer compensation as described in the enclosed proxy statement, and to cast an advisory vote on whether the company should hold an advisory vote by stockholders to approve the company’s named executive officer compensation every 1, 2, or 3 years. These matters are discussed in detail in the proxy statement.
 
In addition to the specific matters to be acted upon, there will be a report on the progress of the company and an opportunity for questions of general interest to the stockholders.
 
It is important that your shares be represented at the meeting. Whether or not you plan to attend in person, please complete, date, sign, and return the enclosed proxy card in the postage-prepaid envelope.
 
Sincerely,
 
-s- Robert W. Musslewhite
Robert W. Musslewhite
Chief Executive Officer


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(ADVISORY BOARD COMPANY LOGO)
 
NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
To Be Held On September 13, 2011
 
The 2011 Annual Meeting of Stockholders of The Advisory Board Company, a Delaware corporation, will be held at its corporate headquarters at 2445 M Street, NW, Washington, D.C. 20037, on September 13, 2011, at 11:00 a.m., local time. At the meeting we will ask stockholders to act on the following five proposals, which are further described in the accompanying proxy statement:
 
  1.  to elect the eight nominees named in the proxy statement to our Board of Directors, each to serve for a term expiring at our 2012 annual meeting of stockholders or until their respective successors are duly elected and qualified or until their earlier resignation or removal;
 
  2.  to ratify the selection of Ernst & Young LLP as our independent registered public accounting firm for our fiscal year ending March 31, 2012;
 
  3.  to approve an amendment to the company’s 2009 stock incentive plan to increase the number of shares of common stock issuable under the plan;
 
  4.  by an advisory vote, to approve the company’s named executive compensation as described in the accompanying proxy statement; and
 
  5.  by an advisory vote, whether the company should hold an advisory vote by stockholders to approve the company’s named executive officer compensation every 1, 2, or 3 years.
 
In addition, stockholders will consider and take action upon any other business that may properly come before the annual meeting or any adjournment or postponement thereof.
 
Only stockholders of record at the close of business on July 18, 2011, the record date fixed by the Board of Directors, are entitled to notice of and to vote at the annual meeting and any adjournment or postponement thereof. A copy of our annual report to stockholders for our 2011 fiscal year is enclosed with this notice.
 
Your broker or bank will not be permitted to vote on your behalf on the election of directors or most of the other annual meeting proposals unless you provide specific direction by following the instructions provided to you in your proxy card. For your vote to be counted, you will need to communicate your voting decision to your broker or bank before the date of the annual meeting.
 
All stockholders are cordially invited to attend this meeting. You must bring with you a valid personal photo identification card, such as a driver’s license or passport, in order to be admitted to the annual meeting.
 
Your vote is important. We appreciate your taking the time to vote promptly. After reading the proxy statement, please vote at your earliest convenience by completing, signing, and returning by mail a proxy card in the enclosed postage-prepaid envelope. Submitting the proxy before the annual meeting will not preclude you from voting in person at the annual meeting if you decide to attend.
 
By Order of the Board of Directors,
 
-s- Evan R. Farber
Evan R. Farber
General Counsel and Corporate Secretary
 
Washington, D.C.
July 28, 2011


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2011 ANNUAL MEETING OF STOCKHOLDERS
 
 
PROXY STATEMENT
 
 
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(ADVISORY BOARD COMPANY LOGO)
 
2445 M Street, NW
Washington, D.C. 20037
(202) 266-5600
 
 
PROXY STATEMENT
 
 
GENERAL INFORMATION
 
Important Notice Regarding the Availability of Proxy Materials for the
Stockholder Meeting to be Held on September 13, 2011
 
This proxy statement and our 2011 annual report to stockholders are available electronically on our website at www.advisoryboardcompany.com/IR.
 
Proxy Solicitation
 
We are sending you this proxy statement in connection with the solicitation of proxies by our Board of Directors (the “Board of Directors” or the “Board”) for use at our 2011 annual meeting of stockholders to be held at our principal executive offices at 2445 M Street NW, Washington, D.C. 20037, on September 13, 2011, at 11:00 a.m., local time, and any adjournment or postponement of the meeting. Except where the context otherwise requires, references to the “company,” “we,” “us,” “our,” and similar terms refer to The Advisory Board Company.
 
This proxy statement and the accompanying notice and proxy card are first being mailed to our stockholders on or about July 29, 2011.
 
We will pay the costs of preparing, printing, and mailing this proxy statement, the accompanying notice and proxy card, and our 2011 annual report to stockholders. We will also reimburse brokerage firms and others for reasonable expenses incurred by them in connection with their forwarding these materials to beneficial owners of the company’s shares. We have engaged MacKenzie Partners Inc. to assist in the solicitation of proxies and provide related advice and informational support, for a service fee and the reimbursement of customary disbursements that are not expected to exceed $15,000 in the aggregate. MacKenzie Partners Inc. and our officers, directors, and employees may supplement the original solicitation of proxies by mail with telephone, facsimile, e-mail, and personal solicitation. We will pay no additional compensation to our officers, directors, or employees for these activities.
 
Voting, Revocability of Proxies, and Voting Procedure
 
Only holders of record of our common stock at the close of business on July 18, 2011, which is the record date for the annual meeting, will be entitled to vote at the annual meeting and any adjournment or postponement thereof. As of the record date, we had 16,191,860 shares of common stock outstanding and entitled to receive notice of and to vote at the meeting. Holders of our common stock are entitled to one vote for each share of common stock they held on the record date. If a majority of the shares issued and outstanding and entitled to vote at the annual meeting on the record date are present at the annual meeting, either in person or by proxy, we will have a quorum at the annual meeting. Any shares represented by a proxy that are marked for voting on a proposal will be counted as present in determining whether we have a quorum. If a broker, bank, custodian, nominee, or other record holder of our common stock votes shares on


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any matter, the shares held by that record holder will also be counted as present in determining whether we have a quorum, even if such person indicates that it does not have discretionary authority to vote those shares on another matter for which it has not received voting instructions (referred to as “broker non-votes”).
 
Voting by Stockholders of Record.  If your shares are registered directly in your name with our transfer agent, American Stock Transfer & Trust Company, LLC, you are considered, with respect to those shares, the stockholder of record. As the stockholder of record, you may vote by completing, dating, signing, and returning the accompanying proxy card in the postage-prepaid envelope enclosed for that purpose, whether or not you plan to attend the annual meeting. If you attend the annual meeting, you may vote in person even if you have previously returned your proxy card. Any proxy given pursuant to this solicitation may be revoked by the person giving it at any time before it is voted. Proxies may be revoked by (1) filing with our corporate secretary, before the taking of the vote at the annual meeting, a written notice of revocation bearing a later date than the proxy, (2) duly completing a later-dated proxy relating to the same shares and delivering it to our corporate secretary before the taking of the vote at the annual meeting, or (3) attending the annual meeting and voting in person (although attendance at the annual meeting will not in and of itself constitute a revocation of a proxy). Any written notice of revocation or subsequent proxy should be sent so as to be delivered to The Advisory Board Company, 2445 M Street, NW, Washington, D.C. 20037, Attn: Evan R. Farber, Corporate Secretary, at or before the taking of the vote at the annual meeting.
 
Voting Instructions by Beneficial Owners.  If your shares are held in a stock brokerage account or by a bank or other nominee, you are considered the beneficial owner of shares held in street name, and these proxy materials are being forwarded to you by your broker, bank, or nominee. As the beneficial owner, you have the right to direct your broker, bank, or nominee on how to vote and are also invited to attend the meeting. However, because you are not the stockholder of record, you may not vote these shares in person at the meeting unless you obtain a signed proxy from the record holder giving you the right to vote the shares. Your broker, bank, or nominee has enclosed or provided a voting instruction card for you to use in directing the broker or nominee how to vote your shares. Please check your voting instruction card or contact your broker, bank, or nominee to determine how you can revoke or change your voting instructions or vote in person at the annual meeting. If you do not provide the stockholder of record with voting instructions, your shares may constitute broker non-votes. The effect of broker non-votes is more specifically described below.
 
Vote Required
 
Assuming a quorum is present at the annual meeting, election of the eight nominees to the Board of Directors in accordance with Proposal 1 will require a plurality of the votes cast of the shares present in person or represented by proxy at the annual meeting and entitled to vote on the election of directors. In the election of directors, votes may be cast “for” or withheld with respect to any or all nominees. Votes to “withhold” will have no effect on the outcome of the vote. Broker non-votes will not affect the outcome of the vote on this proposal.
 
Assuming a quorum is present at the annual meeting, ratification of the selection of Ernst & Young LLP as the Company’s independent registered public accounting firm for our fiscal year ending March 31, 2012 in accordance with Proposal 2 will require the affirmative vote of a majority of the votes cast at the annual meeting. An abstention from voting on this proposal will have the same effect as a vote against the proposal.
 
Assuming a quorum is present at the annual meeting, approval of an amendment to the company’s 2009 stock incentive plan to increase the number of shares of common stock issuable under the plan as described in Proposal 3 will require the affirmative vote of a majority of the votes cast at the annual meeting. An abstention from voting on this proposal will have the same effect as a vote against the proposal. Broker non-votes will not affect the outcome of the vote on this proposal.
 
Assuming a quorum is present at the annual meeting, approval, by an advisory vote, of the company’s named executive officer compensation as described in this proxy statement in accordance with Proposal 4 will require the affirmative vote of a majority of the votes cast at the annual meeting. An abstention from voting on this proposal will have the same effect as a vote against the proposal. Broker non-votes will not affect the outcome of the vote on this proposal


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Generally, a proposal presented to stockholders, such as Proposal 5, will be approved by the affirmative vote of a majority of the votes cast at a meeting. However, because the vote on this proposal is not binding on the company or the Board of Directors, if none of the frequency options — every 1 year, every 2 years, or every 3 years — receives a majority of the votes cast, the option receiving the greatest number of affirmative votes will be considered the frequency preferred by the stockholders. Abstentions and broker non-votes will not affect the outcome of the vote on this proposal.
 
Recommendations of the Board of Directors
 
The Board of Directors unanimously recommends that stockholders vote:
 
  •  FOR the election of each nominee to the Board of Directors;
 
  •  FOR ratification of the selection of Ernst & Young LLP as the company’s independent registered public accounting firm for our fiscal year ending March 31, 2012;
 
  •  FOR approval of an amendment to the company’s 2009 stock incentive plan to increase the number of shares of common stock issuable under the plan as described in Proposal 3;
 
  •  in an advisory vote, FOR approval of the company’s named executive officer compensation as described in this proxy statement; and
 
  •  in an advisory vote, FOR every 1 year as the frequency with which the company should hold an advisory vote by stockholders to approve the company’s named executive officer compensation.
 
If you submit a properly signed proxy but do not indicate voting instructions for a particular proposal, your shares will be voted FOR that proposal and, in the case of Proposal 5, FOR every 1 year as the frequency with which the company should hold an advisory vote by stockholders to approve the company’s named executive officer compensation.
 
Attendance at the Annual Meeting
 
You must bring with you a valid personal photo identification card, such as a driver’s license or passport, in order to be admitted to the annual meeting. The purpose of this requirement is to help us verify that you are a stockholder of the company.
 
Annual Report to Stockholders and Other Information
 
A copy of our 2011 annual report to stockholders, which contains our audited consolidated financial statements for the fiscal year ended March 31, 2011, accompanies this proxy statement. The annual report to stockholders does not constitute proxy soliciting material.
 
A copy of our Annual Report on Form 10-K for the fiscal year ended March 31, 2011 filed with the Securities and Exchange Commission (“SEC”) will be furnished without charge, without exhibits, to stockholders of record or beneficial owners of our common stock upon request to The Advisory Board Company, 2445 M Street, NW, Washington, D.C. 20037, Attn: Evan R. Farber, Corporate Secretary, or by calling (202) 266-5600. The 2011 Form 10-K is also available through the company’s website at www.advisoryboardcompany.com.
 
Important Notice Regarding Delivery of Stockholder Documents
 
Beneficial owners, but not record holders, of our common stock who share a single address may receive only one copy of the proxy statement and our 2011 annual report, unless their broker has received contrary instructions from any beneficial owner at that address. This practice, known as “householding,” is designed to reduce printing and mailing costs. If any beneficial owner at such an address wishes to discontinue householding and receive a separate copy of the proxy statement and annual report, the beneficial owner should notify its broker. Beneficial owners sharing an address to which a single copy of the proxy statement and annual report was delivered can also request prompt delivery of a separate copy of the proxy statement


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and annual report, now or in the future, by contacting us at The Advisory Board Company, 2445 M Street, NW, Washington, D.C. 20037, Attn: Evan R. Farber, Corporate Secretary, or by calling (202) 266-5600. Beneficial owners sharing an address to which multiple copies of the proxy statement and annual report were delivered should notify their broker if they wish to receive a single copy of these materials in the future.
 
PROPOSAL NO. 1
ELECTION OF DIRECTORS
 
Under the company’s certificate of incorporation and bylaws, the number of directors that shall constitute the whole Board of Directors shall be determined by a resolution of the Board. Our Board of Directors currently has eight members. Upon the recommendation of the Governance Committee, the Board of Directors has nominated all of the current directors for re-election to the Board at the annual meeting. The Board has determined that, if elected to serve another term on the Board, Mr. Williams will continue to serve as our Chairman of the Board, and Mr. Kindick will continue to serve as Lead Director.
 
Assuming a quorum is present at the annual meeting, election of the eight nominees to the Board of Directors will require a plurality of the votes cast of the shares present in person or represented by proxy at the annual meeting. Votes may be cast for or withheld with respect to any or all of the nominees. Unless authority to do so is withheld, it is the intention of the persons named in the proxy to vote such proxy FOR the election of each of the nominees.
 
If a nominee becomes unable or unwilling to accept nomination or election, the Board of Directors may either select a substitute nominee or reduce the size of the Board. If you have submitted a proxy and a substitute nominee is selected, your shares will be voted for the election of the substitute nominee. Alternatively, if the Board of Directors does not select a substitute nominee, the proxies may vote only for the remaining nominees, leaving a vacancy that may be filled at a later date by the Board of Directors. The Board of Directors has no reason to believe that any nominee would be unable or unwilling to serve if elected.
 
Director Nominees
 
The following table shows the company’s nominees for election to the Board of Directors. Each of the nominees currently serves as a director. Each nominee, if elected, will serve until the next annual meeting of stockholders and the election and qualification of a successor, or until the nominee’s earlier death, resignation, or removal.
 
                     
            Director
Name of Director Nominee
  Age(1)  
Principal Occupation
 
Since(2)
 
Frank J. Williams
    44    
Executive Chairman,
The Advisory Board Company
    2001  
Robert W. Musslewhite
    41    
Director and Chief Executive Officer,
The Advisory Board Company
    2008  
Sanju K. Bansal
    45    
Vice Chairman of the Board, Executive Vice President and Chief Operating Officer, MicroStrategy, Inc.
    2009  
Peter J. Grua
    57    
Partner, HLM Venture Partners
    2007  
Kelt Kindick
    56    
Chief Financial Officer, Bain & Company
    2001  
Mark R. Neaman
    60    
President and Chief Executive Officer,
NorthShore University HealthSystem
    2004  
Leon D. Shapiro
    52    
Executive Vice President, LogicSource
    2004  
LeAnne M. Zumwalt
    52    
Group Vice President, DaVita, Inc.
    2001  
 
 
(1) The ages shown are as of March 31, 2011.
 
(2) The dates shown reflect the year in which these persons were first elected as directors of the company.


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Set forth below is biographical information on each of the director nominees. In addition, we have set forth the experience, qualifications, attributes, and skills of each director that contributed to the determination of the Board of Directors that such director should serve on the Board.
 
Frank J. Williams joined us in September 2000 as an Executive Vice President and was our Chief Executive Officer and a director from June 2001 to August 2008, serving as Chairman of the Board of Directors from November 2004 through August 2008. Effective September 1, 2008, Mr. Williams became Executive Chairman of the company. From June 2000 through January 2001, Mr. Williams was the President of an affiliated company, eHospital Inc., whose business focused on developing and delivering health care content to patients and providers via the internet. From 1999 through May 2000, Mr. Williams served as the President of MedAmerica OnCall, a provider of outsourced services to physician organizations, hospitals, and managed care entities. Mr. Williams also served as a Vice President of Vivra Incorporated and as the General Manager of Vivra Orthopedics, an operational division of Vivra Specialty Partners, a private health care services and technology firm. Earlier in his career, Mr. Williams was employed by Bain & Company, a management consulting firm. Mr. Williams serves on the Board of Directors of Market Force Information, Inc., a privately held market research firm, and Sheridan Health Care, a privately held physician services company. Mr. Williams received a B.A. degree from University of California, Berkeley and an M.B.A. from Harvard Business School. The Board selected Mr. Williams because of his extensive knowledge and experience in all aspects of the company’s business, his nine years of leadership experience with the company, including in his former role as Chief Executive Officer, and his ten years of experience in the healthcare and consulting services fields prior to joining the company.
 
Robert W. Musslewhite has served as a member of our Board of Directors since May 2008 and became our Chief Executive Officer in September 2008. Mr. Musslewhite joined the company in 2003, initially serving in executive roles in strategic planning and new product development. In 2007, he was named Executive Vice President and general manager in charge of software-based programs, and was appointed Chief Executive Officer the following year. Prior to joining us, Mr. Musslewhite was an Associate Principal in the Washington, D.C., Amsterdam, and Dallas offices of McKinsey & Company, where he served a range of clients across the consumer products and other industries and was a co-leader of McKinsey’s Pricing Center. Mr. Musslewhite has an A.B. degree in Economics from Princeton University and a J.D. from Harvard Law School. The Board selected Mr. Musslewhite because of his extensive knowledge and experience in all aspects of the company’s business, his eight years of leadership experience with the company, including in his current role as Chief Executive Officer, and his six years of experience in the consulting and information services fields prior to joining the company.
 
Sanju K. Bansal has served as a member of our Board of Directors since November 2009. Mr. Bansal is Executive Vice President, Chief Operating Officer and Vice Chairman of the Board for MicroStrategy Incorporated, a worldwide provider of business intelligence software. He has served as that company’s Executive Vice President and Chief Operating Officer since 1993. Mr. Bansal has been a member of MicroStrategy’s Board of Directors since September 1997 and has served as Vice Chairman of its Board of Directors since November 2000. Prior to joining MicroStrategy as Vice President, Consulting in 1990, Mr. Bansal was a consultant at Booz, Allen & Hamilton, a worldwide technical and management consulting firm, from 1987 to 1990. Mr. Bansal received an S.B. in Electrical Engineering from the Massachusetts Institute of Technology and an M.S. in Computer Science from The Johns Hopkins University. The Board selected Mr. Bansal because of his strong background in consulting and information and systems technology, each of which is important to understanding and overseeing our operations and offerings, his 18 years of leadership experience as a senior executive of a public company, his 11 years of corporate governance experience as a member of a public company board of directors, and his extensive knowledge of relevant technologies.
 
Peter J. Grua has served as a member of the Board of Directors since January 2007. Mr. Grua is a Partner of HLM Venture Partners, a venture capital investment firm, where his investment activities focus on health services, medical technologies, and health care information technologies. Prior to joining HLM in 1992, Mr. Grua was a Managing Director at Alex. Brown & Sons, an investment banking firm, where he directed research in health care services and managed care. Previously, he was a research analyst at William Blair


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Company, an investment banking firm, and a strategy consultant at Booz, Allen & Hamilton. Mr. Grua is currently a director of Health Care REIT, which is listed on the New York Stock Exchange, and several privately-held companies. Mr. Grua also served on the Board of Directors of Familymeds Group, Inc. between November 2004 and April 2007. Mr. Grua received an A.B. degree from Bowdoin College and an M.B.A. from Columbia University. The Board selected Mr. Grua because of his extensive knowledge of healthcare and consulting businesses, each of which is important to understanding and overseeing our operations and offerings, and his perspective and insights in assessing and valuing business initiatives relevant to our operations and markets, gained by almost ten years of experience as a research analyst and strategy consultant and 19 years of experience as a public market investor and healthcare venture capitalist.
 
Kelt Kindick has served as a member of our Board of Directors since November 2001, and was named Lead Director in November 2004. He has served as Chief Financial Officer at Bain & Company, a management consulting firm, since January 2009. Mr. Kindick joined Bain & Company in 1980, was elected partner in 1986, served as Managing Director of the firm’s Boston office from 1991 to 1996, and as Chairman of the firm’s executive committee from 1998 to 1999. Mr. Kindick also served as the Chief Financial Officer of the Commonwealth of Massachusetts from 2003 to 2004. Mr. Kindick received a B.A. degree from Franklin & Marshall College and an M.B.A. from Harvard Business School. The Board selected Mr. Kindick because of his 25 years of service as a partner at a leading management consulting firm where he has developed extensive experience in assessing and advising on corporate strategy, finance, operations, and talent management, as well as his finance and accounting experience gained as a Chief Financial Officer of a consulting firm and of a state government.
 
Mark R. Neaman has served as a member of our Board of Directors since 2004. Since 1992, Mr. Neaman has served as President and Chief Executive Officer of NorthShore University HealthSystem, a $1.7 billion integrated provider of healthcare services which includes four hospitals, a 700+ physician multi-specialty group practice, and a $100 million research institute. NorthShore also is an academic affiliate of The University of Chicago Pritzker School of Medicine, where Mr. Neaman holds a faculty position as a Biomedicine Fellow. From 1984 to 1991, Mr. Neaman served as the organization’s Executive Vice President and Chief Operating Officer. Mr. Neaman serves on the boards of directors of several private healthcare entities and charitable and educational organizations. Mr. Neaman received a B.S. in Business Administration and an M.S. in Business and Healthcare Administration from The Ohio State University. The Board selected Mr. Neaman because his 19 years of leadership experience as Chief Executive Officer of a nationally recognized healthcare system and his knowledge of current issues facing the industry, future healthcare trends, and potential new product concepts, all of which are important to understanding and overseeing our operations and offerings, and his operational knowledge and experience in managing a growth enterprise.
 
Leon D. Shapiro has served as a member of our Board of Directors since 2004. Since May 2011, Mr. Shapiro served as Executive Vice President of Client Relations for LogicSource, a business process management company focused on the procurement of printed materials and related commodities and services, where he is responsible for all client management functions. Between 2007 and March 2011, Mr. Shapiro served as Senior Vice President, Strategy and Operations at Warner Music Group, the only stand-alone music company to be publicly traded in the United States. From 2005 to 2006, Mr. Shapiro served as Group President of The NPD Group, Inc., a global provider of consumer and retail information, where he led all of their entertainment and technology related businesses. From 1989 to 2004, Mr. Shapiro was with Gartner, Inc., the leading provider of research and analysis on the global information technology industry, where he served as President, Gartner Executive Programs and was a member of the Gartner Leadership Team. Previously, Mr. Shapiro was Senior Vice President and General Manager of Gartner Community, which included Gartner’s Worldwide Events, Best Practices and Executive Programs business divisions, where he built the world’s largest CIO membership program. He earned his bachelor’s degree in economics and political science from the Hebrew University of Jerusalem in Israel. The Board selected Mr. Shapiro because of his leadership and operational experience as a senior executive of several public and private companies, including his 15 years of experience at a leading research and information services provider where he developed new research and


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information products, managed renewals and sales, and led corporate strategy formulation, all of which are relevant and synergistic with our business model.
 
LeAnne M. Zumwalt has served as a member of our Board of Directors since November 2001. Ms. Zumwalt has served as a Vice President of DaVita, Inc., a publicly held provider of dialysis services, since 2000 and was promoted to Group Vice President in 2010. From 1997 through 1999, Ms. Zumwalt was the Chief Financial Officer of Vivra Specialty Partners, a privately held health care services and technology firm. From 1991 to 1997, Ms. Zumwalt held several executive positions, including Chief Financial Officer and Treasurer, with Vivra Incorporated, a publicly held provider of dialysis services. Ms. Zumwalt also served on the board of directors of Vivra Incorporated from 1994 to 1997. Prior to joining Vivra Incorporated, Ms. Zumwalt was with Ernst & Young LLP, an international accounting firm, for ten years. Ms. Zumwalt received a B.S. degree from Pacific Union College. The Board selected Ms. Zumwalt because of her strong experience in healthcare and technology, each of which is important to understanding and overseeing our operations and offerings, her eight years of financial experience as a Vice President and a Chief Financial Officer and ten years of accounting experience as a public accountant, her knowledge of financial operations, and her experience with investor relations at two public healthcare services companies.
 
The Board of Directors unanimously recommends a vote FOR
the election of each of the eight director nominees named above.
 
PROPOSAL NO. 2
RATIFICATION OF THE SELECTION OF ERNST & YOUNG LLP AS INDEPENDENT
REGISTERED PUBLIC ACCOUNTING FIRM FOR THE FISCAL YEAR ENDING MARCH 31, 2012
 
The Audit Committee has selected Ernst & Young LLP as the company’s independent registered public accounting firm to perform the audit of the company’s financial statements and an audit of the effectiveness of the company’s internal control over financial reporting for the fiscal year ending March 31, 2012. Ernst and Young LLP has served as our independent registered public accounting firm since 2002. We are asking stockholders to ratify this selection because we value our stockholders’ views on our selection of the company’s independent registered public accounting firm and as a matter of good corporate practice. If the stockholders do not ratify the selection of Ernst & Young LLP, that fact will be taken under advisement by the Audit Committee in determining whether to retain Ernst & Young LLP and whether to select the firm in future years. Representatives from Ernst & Young LLP are expected to be present at the meeting. They will have the opportunity to make a statement at the meeting if they wish to do so, and they will be available to respond to appropriate questions from stockholders.
 
Ratification of the selection of Ernst & Young LLP as our independent registered public accounting firm for the fiscal year ending March 31, 2012 requires the affirmative vote of a majority of the votes cast at the meeting.


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The Board of Directors unanimously recommends a vote FOR ratification of the
selection of Ernst & Young LLP as the company’s independent
registered public accounting firm for the fiscal year ending March 31, 2012.
 
Fees
 
The following table sets forth approximate aggregate fees billed to us by Ernst & Young, LLP for fiscal years 2011 and 2010:
 
                 
    Fiscal Year Ended March 31,  
    2011     2010  
 
Audit Fees
  $ 485,000     $ 510,000  
Audit-Related Fees
    30,000       38,000  
Tax Fees
    95,000       79,000  
All Other Fees
           
                 
Total
  $ 610,000     $ 627,000  
                 
 
Audit Fees
 
Audit fees were for professional services rendered for the audit of the company’s annual financial statements and reports on the effectiveness of internal control over financial reporting for the fiscal years ended March 31, 2011 and 2010, the reviews of the financial statements included in the company’s quarterly reports on Form 10-Q for the quarterly periods in the fiscal years ended March 31, 2011 and 2010, and for accounting consultations for the fiscal years ended March 31, 2011 and 2010.
 
Audit-Related Fees
 
Audit-related fees were for assurance and related services rendered that are reasonably related to the audit and reviews of the company’s financial statements for the fiscal years ended March 31, 2011 and 2010, exclusive of the fees disclosed as Audit Fees above. For the fiscal years ended March 31, 2011 and 2010, audit-related fees included fees for the benefit plan audit and for due diligence services and consultations pertaining to acquisitions.
 
Tax Fees
 
Tax fees were for services related to tax compliance and advisory services rendered during the fiscal years ended March 31, 2011 and 2010.
 
All Other Fees
 
We did not incur fees for any other services, exclusive of the fees disclosed relating to audit, audit-related, and tax services rendered during the fiscal years ended March 31, 2011 and 2010.
 
Audit and Non-Audit Service Pre-Approval Policy
 
The Audit Committee has adopted an Audit and Non-Audit Service Pre-Approval Policy to pre-approve the following services by our independent registered public accounting firm.
 
Audit Services.  Audit services include the annual financial statement audit (including quarterly reviews) and other procedures required to be performed by the independent registered public accounting firm to be able to form an opinion on our financial statements and the attestation engagement for the independent registered public accounting firm’s report on internal control over financial reporting. The Audit Committee may pre-approve specified annual audit services engagement terms and fees and other specified audit fees. All other audit services must be pre-approved by the Audit Committee on an engagement-by-engagement basis. The


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Audit Committee monitors the audit services engagement and may approve, if necessary, any changes in terms, conditions, and fees resulting from changes in audit scope or other items.
 
Audit-Related Services.  Audit-related services are assurance and related services that are reasonably related to the performance of the audit or review of our financial statements, historically have been provided to us by the independent registered public accounting firm, and are consistent with the SEC’s rules on auditor independence. The Audit Committee may pre-approve specified audit-related services within pre-approved fee levels. All other audit-related services must be pre-approved by the Audit Committee on an engagement-by-engagement basis.
 
Tax Services.  The Audit Committee may pre-approve specified tax services that the Audit Committee believes would not impair the independence of our auditor and that are consistent with SEC rules and guidance. All other tax services must be approved by the Audit Committee on an engagement-by-engagement basis.
 
All Other Services.  The Audit Committee may pre-approve specified other services to be provided by our auditor that do not fall within the established audit, audit-related, and tax services categories on an engagement-by-engagement basis.
 
Delegation and Fee Levels.  The Audit Committee has authorized the chair of the Audit Committee or any of its other members to pre-approve audit, permissible non-audit services, and tax services that have not been previously pre-approved, if the services are consistent with the SEC’s rules on auditor independence and are not specified prohibited services, up to $50,000 per engagement. Engagements that exceed $50,000 must be approved by the full Audit Committee. The Audit Committee chair or other members, as applicable, are required to report any pre-approval decisions under these procedures to the full Audit Committee at its first scheduled meeting following any such pre-approval.
 
Pre-Approved Fee Levels.  The Audit Committee reviews the established pre-approved fee levels annually and makes adjustments to those levels as it deems necessary or appropriate. Any proposed service that would exceed the applicable pre-approved fee level, after taking into account fees incurred for services in the same category, requires approval by the Audit Committee.
 
Procedures.  All requests for services to be provided by the independent registered public accounting firm, which must include a detailed description of the services to be rendered and the amount of corresponding fees, are submitted to the Chief Financial Officer. The Chief Financial Officer authorizes services that have been pre-approved by the Audit Committee. If there is any question as to whether a proposed service qualifies as a pre-approved service, the Audit Committee chair is consulted for a determination. The Chief Financial Officer submits requests or applications to provide services that have not been pre-approved by the Audit Committee, which must include an affirmation by the Chief Financial Officer and the independent auditor that the request or application is consistent with the SEC’s rules on auditor independence, to the Audit Committee (or its chair or any of its other members pursuant to delegated authority) for approval.
 
AUDIT COMMITTEE REPORT
 
The Audit Committee assists the Board of Directors in fulfilling its responsibility for oversight of the quality and integrity of the accounting and reporting practices of the company, the qualifications and independence of the company’s independent registered public accounting firm, and such other duties as directed by the Board. Management has the primary responsibility for preparing the financial statements and implementing the company’s financial reporting process. Management also has the primary responsibility for maintaining effective internal control over financial reporting and for its assessment of the effectiveness of internal control over financial reporting. The company’s independent registered public accounting firm is responsible for expressing an opinion on the conformity of the company’s audited financial statements to accounting principles generally accepted in the United States of America. The company’s independent registered public accounting firm also is responsible for expressing an opinion on the effectiveness of the company’s internal control over financial reporting. The Audit Committee members do not serve as professional accountants or auditors, and their functions are not intended to duplicate or certify the activities


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of management and the independent registered public accounting firm or to verify the independence of the independent registered public accounting firm under applicable rules.
 
In this context, the Audit Committee reviewed and discussed with management and the independent registered public accounting firm the audited financial statements for the fiscal year ended March 31, 2011 (the “Audited Financial Statements”) and management’s maintenance of and assessment of the effectiveness of internal control over financial reporting as of March 31, 2011. The Audit Committee has discussed with the independent registered public accounting firm the matters required to be discussed by Statement on Auditing Standards No. 61, Communication with Audit Committees, as amended, as adopted by the Public Company Accounting Oversight Board (“PCAOB”) in Rule 3200T. In addition, the Audit Committee has received from the independent registered public accounting firm the written disclosures and the letter required by applicable requirements of the PCAOB regarding the independent registered public accounting firm’s communications with the Audit Committee concerning independence and discussed with them their independence. In addition, the Audit Committee has considered whether the non-audit services provided by Ernst & Young LLP are compatible with maintaining the independent registered public accounting firm’s independence.
 
Following the reviews and discussions referred to above, the Audit Committee recommended to the Board that the Audited Financial Statements be included in the company’s Annual Report on Form 10-K for the fiscal year ended March 31, 2011, for filing with the Securities and Exchange Commission.
 
THE AUDIT COMMITTEE

LeAnne M. Zumwalt, Chair
Kelt Kindick
Mark R. Neaman
 
PROPOSAL NO. 3
APPROVAL OF AMENDMENT TO THE COMPANY’S 2009 STOCK INCENTIVE PLAN
 
As Proposal 3 for the annual meeting, stockholders are asked to approve an amendment (the “2009 Plan Amendment”) to the company’s 2009 Stock Incentive Plan (the “2009 Plan”) to increase the number of shares of common stock originally authorized for issuance under the plan by 1,250,000 shares from 1,055,000 shares to 2,305,000 shares. The company is seeking stockholder approval of the 2009 Plan Amendment to comply with NASDAQ stockholder approval requirements applicable to equity plans which are incorporated in the 2009 Plan.
 
You are urged to read this entire proposal and the complete plan document. We believe that the 2009 Plan Amendment is necessary to recruit and retain key employees critical to our success and align management with stockholders, and thus is in the best interests of our stockholders. We have explained our reasons for supporting this proposal under “Why We Believe You Should Vote For this Proposal” below.
 
2009 Plan Amendment
 
The company’s stockholders approved the 2009 Plan at the 2009 annual meeting of stockholders held on September 11, 2009. The Board of Directors approved the 2009 Plan Amendment, subject to stockholder approval, on July 26, 2011 upon the recommendation of the Compensation Committee. If approved by stockholders at the annual meeting, the 2009 Plan Amendment will be effective at the time of stockholder approval.
 
Why We Believe You Should Vote For the 2009 Plan Amendment
 
The Board of Directors believes that the 2009 Plan Amendment is essential for the ongoing success of our company and its ability to recruit, retain, and reward key employees and its ability to continue to provide equity-based compensation across the next two years in a manner that is consistent with the company’s current compensation program. Your directors believe that if the 2009 Plan Amendment is not approved, our ability to align the interests of key employees with stockholders through equity-based compensation would be


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compromised, disrupting our compensation program and impairing our ability to recruit and retain key employees, or requiring us to shift our compensation plan to include more cash compensation. The Board recommends approval of the 2009 Plan Amendment for the following reasons:
 
Our Continuing Emphasis on Linking Compensation and Stockholder Value Creation.  We believe it is essential to provide a long-term link between compensation and stockholder value creation, and we rely on equity compensation as one of the most efficient and effective means to create such a relationship. Our long-term equity incentive program is designed to align the interests of our officers and other key employees with those of stockholders, motivate the executive officer team to achieve key financial goals, and reward superior performance over a multi-year period. We have historically utilized stock options and RSUs to create this link between pay and performance. Stock options inherently have no value unless our stock price increases. The fair value of an RSU fluctuates with upward or downward movements in our stock price, which serves to align management’s interests with those of stockholders while at the same time creating more stability by providing an incentive for the holders of RSUs to remain with the company even if our stock price declines after the date of grant. If stockholders do not approve the 2009 Plan Amendment, our ability to create long-term incentives for key employees will be substantially diminished.
 
The Need to Provide Competitive Compensation.  Similar to other companies in our industry, we believe equity compensation is integral in providing a competitive total compensation package necessary to recruit, retain, and reward key employees. Equity awards are commonly used by companies our size, and the ability to provide competitive grants is essential to competing in our labor markets. Therefore, we believe it is imperative to provide long-term incentive awards as a component of our compensation program.
 
To execute our business strategy, we must retain and recruit key employees in a number of functional areas, including operations, engineering and software development sales, marketing, finance, legal, and human resources. We compete for talented employees in these areas with many other public and privately-held companies, who provide equity-based compensation. We believe that we must continue granting equity-based awards to remain a competitive employer.
 
Cash Compensation Expense Increase.  If our ability to provide equity compensation is impaired, our company’s cash compensation costs could increase substantially to offset equity compensation typically provided in the marketplace. It is important that we use our cash resources to operate and expand our business, rather than unnecessarily divert cash to pay compensation.
 
We believe that our historic equity usage has been effective in recruiting and retaining talent and aligning management incentives with company performance, and has been in line with industry norms on an aggregate basis. We set targets for equity compensation based on industry standards and other data provided to the Compensation Committee by a compensation consultant. Based on this information, we believe that our equity usage is consistent with the broader market as well as with the peer group of companies we use to benchmark executive compensation.
 
Over the past three years, our annual “run rate” (stock options and full-value shares granted, as a percentage of shares outstanding, with full-value shares counting as two shares and stock options as one share) has ranged between approximately 4.7% and 7.1%, and the company repurchased approximately 2.4 million shares of its common stock for an aggregate of approximately $74.0 million across such period pursuant to its share repurchase program. The Compensation Committee does not anticipate that future annual long-term incentive grants will materially differ our grant practices of the recent past. We will continue to seek an appropriate balance between meeting employee hiring, retention, and compensation goals and avoiding excessive stockholder dilution.
 
Promotion of Good Corporate Governance Practices
 
The company and the Board of Directors designed the 2009 Plan to include a number of provisions that we believe promote best practices by reinforcing the alignment between stock-based compensation arrangements and stockholders’ interests. Under these provisions:
 
  •  options and stock appreciation rights may not be granted with exercise prices lower than the fair market value of the underlying shares on the grant date;


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  •  at any time when the exercise price of an option or stock appreciation right is above the market value of company common stock, the company may not, without stockholder approval, “reprice” those awards by reducing the exercise price of such option or stock appreciation right or exchanging such option or stock appreciation right for cash or a new award with a lower (or no) exercise price;
 
  •  consistent with the Policy Regarding Change of Control Severance Payments that has been adopted by our Compensation Committee, the 2009 Plan specifies that the definition of “change of control” used under any award will mean the occurrence or consummation of a change of control transaction or event and will not consist solely of the announcement or stockholder approval of any such transaction or event;
 
  •  awards generally may not be transferred except by will or the laws of descent and distribution or, if approved by the administrator, to certain family members, family trusts, or family partnerships pursuant to a gift or domestic relations order;
 
  •  there is no vesting in dividends or dividend-equivalent rights paid on performance-based awards unless the underlying awards vest;
 
  •  the company has the authority under the 2009 Plan to cancel outstanding awards (vested or unvested) in the event the applicable plan participant engages in an “act of misconduct”;
 
  •  awards under the 2009 Plan will be subject to mandatory repayment by the participant to the company to the extent the participant is, or in the future becomes, subject to any company “clawback” or recoupment policy that is adopted to comply with the requirements of (1) any applicable law, rule, or regulation, or otherwise, or (2) any law, rule, or regulation which imposes mandatory recoupment, under circumstances set forth in any such law, rule or regulation; and
 
  •  the 2009 Plan does not have any reload or “evergreen” share replenishment features.
 
Equity Awards and Other Plan Information
 
The following table includes information regarding all of the company’s outstanding equity awards and shares available for future awards under the company’s equity plans as of July 18, 2011 (and without giving effect to this Proposal 3):
 
         
Total shares underlying all outstanding options
    2,598,434  
Weighted average exercise price of outstanding options
    $34.45  
Weighted average remaining contractual life of outstanding options
    3.0 years  
Total shares underlying all outstanding and unvested restricted stock and restricted stock unit awards
    479,621  
Shares available for future awards under all existing equity compensation plans:(1)
       
2005 Stock Incentive Plan
    508,081  
2009 Stock Incentive Plan
    1,422  
 
 
(1) Does not include approximately 754,196 shares of common stock remaining available for issuance under the company’s employee stock purchase plan.
 
Upon approval of the 2009 Plan by stockholders, the company’s 2006 Stock Incentive Plan (defined in the 2009 Plan as the “Prior Plan”) was frozen with respect to new awards. As a result, no further awards will be made under the Prior Plan. However, to the extent that shares are not issued under awards that are currently outstanding under the Prior Plan, those shares will become available for new awards under the 2009 Plan.
 
Section 162(m) of the Internal Revenue Code
 
The Board of Directors believes that it is in the best interests of the company and its stockholders to continue to provide for an incentive plan under which compensation awards made to the company’s executive officers can qualify for deductibility by the company for federal income tax purposes. Accordingly, the 2009


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Plan has been structured in a manner such that awards granted under it can satisfy the requirements for “performance-based” compensation within the meaning of Section 162(m) of the Internal Revenue Code of 1986 (the “Code”). In general, under Section 162(m), in order for the company to be able to deduct compensation in excess of $1 million paid in any one year to the company’s chief executive officer or any of the company’s three other most highly compensated executive officers (other than the company’s chief financial officer), such compensation must qualify as “performance-based.” One of the requirements of “performance-based” compensation for purposes of Section 162(m) is that the material terms of the performance goals under which compensation may be paid be disclosed to and approved by the company’s stockholders. For purposes of Section 162(m), the material terms include (1) the employees eligible to receive compensation, (2) a description of the business criteria on which the performance goal is based, and (3) the maximum amount of compensation that can be paid to an employee under the performance goal.
 
Plan Summary
 
The following summary of the material terms of the 2009 Plan is qualified in its entirety by reference to the text of the 2009 Plan, as the plan is proposed to be amended by the 2009 Plan Amendment, which is set forth in Appendix A to this proxy statement.
 
Administration
 
The 2009 Plan is administered by the Compensation Committee. Subject to the express provisions of the 2009 Plan, the administrator is authorized and empowered to do all things that it determines to be necessary or appropriate in connection with the administration of the 2009 Plan. The Compensation Committee may authorize one or more officers of the company to perform any or all things that the administrator is authorized and empowered to do or perform under the 2009 Plan. In addition, the Compensation Committee may delegate any or all aspects of the day-to-day administration of the 2009 Plan to one or more officers or employees of the company or any subsidiary, and/or to one or more agents.
 
The Board of Directors will be authorized to appoint one or more committees of the Board consisting of one or more directors of the company who need not be non-employee directors. Any such committees would be authorized to administer the 2009 incentive plan with respect to participants in the plan who are not the company “officers” within the meaning of Rule 16a-1(f) under the Exchange Act or the company directors and, in this capacity, would be authorized to grant awards under the 2009 Plan to such participants and to determine all terms of such awards.
 
Participants
 
Any person who is a current or prospective officer or employee of the company or of any subsidiary will be eligible for selection by the administrator for the grant of awards under the 2009 Plan. In addition, non-employee directors and any service providers who have been retained to provide consulting, advisory, or other services to the company or to any subsidiary will be eligible for the grant of awards under the 2009 Plan. Options intending to qualify as “incentive stock options” (“ISOs”) within the meaning of Section 422 of the Code may only be granted to employees of the company or any subsidiary. As of July 18, 2011, approximately 1,490 employees and six non-employee directors qualified to participate in the 2009 Plan.
 
Shares Subject to the 2009 Plan and to Awards
 
Subject to adjustments for changes in the company’s capitalization, the aggregate number of shares issuable pursuant to all awards will not exceed 2,305,000, plus (a) any shares that were authorized for issuance under the Prior Plan that, as of June 26, 2009, remained available for issuance under the Prior Plan (not including any shares that, as of June 26, 2009, were subject to outstanding awards under the Prior Plan or any shares that prior to June 26, 2009 were issued pursuant to awards granted under the Prior Plan) and (b) any shares subject to outstanding awards under the Prior Plan as of June 26, 2009 that on or after such date cease for any reason to be subject to such awards (other than by reason of exercise or settlement of the awards to the extent they are exercised for or settled in vested and nonforfeitable shares), except that any shares granted


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under options or stock appreciation rights will be counted against this limit on a one-for-one basis and any shares granted as awards other than options or stock appreciation rights will be counted against this limit as two and one one-hundredths (2.01) shares for every one (1) share subject to such award. The shares issued pursuant to awards granted under the 2009 Plan may be shares that are authorized and unissued or shares that were reacquired by the company, including shares purchased in the open market.
 
For purposes of determining the share limits described in the paragraph above, the aggregate number of shares issued under the 2009 Plan at any time will equal only the number of shares actually issued upon exercise or settlement of an award. Notwithstanding the foregoing, shares subject to an award under the 2009 Plan may not again be made available for issuance under the 2009 Plan if such shares are:
 
  •  shares that were subject to a stock-settled stock appreciation right and were not issued upon the net settlement or net exercise of such stock appreciation right;
 
  •  shares used to pay the exercise price of an option;
 
  •  shares delivered to or withheld by the company to pay the withholding taxes related to an award; or
 
  •  shares repurchased on the open market with the proceeds of an option exercise.
 
Shares subject to awards that have been canceled, expired, forfeited, or otherwise not issued under an award and shares subject to awards settled in cash will not count as shares issued under the 2009 Plan. Any shares that again become available for grant will be added back as one (1) share if such shares were subject to options or stock appreciation rights granted under the 2009 Plan, and as two and one one-hundredths (2.01) shares if such shares were subject to awards other than options or stock appreciation rights granted under the 2009 Plan.
 
Subject to adjustments for changes in the company’s capitalization, the aggregate number of shares subject to awards granted under the 2009 Plan during any calendar year to any one participant will not exceed 500,000, and the aggregate number of shares that may be issued pursuant to the exercise of ISOs granted under the 2009 Plan will not exceed 1,055,000. The maximum amount payable pursuant to that portion of an incentive bonus granted in any calendar year to any participant under the 2009 Plan that is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code will not exceed $5 million. Subject to certain exceptions, the aggregate number of shares subject to options and stock appreciation rights granted under the 2009 Plan during any calendar year to any one non-employee director will not exceed 30,000, and the aggregate number of shares issued or issuable under all awards granted under the 2009 Plan other than options or stock appreciation rights during any calendar year to any one non-employee director will not exceed 15,000. In the calendar year in which a non-employee director first joins the Board, is designated as Chairman of the Board, or is designated as Lead Director, the maximum number of shares subject to awards granted to the non-employee director may be up to 200% of the number of shares set forth in the foregoing limits. The aggregate number of shares issued under the 2009 Plan pursuant to all awards granted to service providers, other than employees or non-employee directors, will not exceed 100,000.
 
In the event that the company acquires another corporation and assumes outstanding equity awards of such acquired corporation, the number of shares authorized for issuance under the 2009 Plan will be increased to the extent necessary to satisfy such assumed equity awards and such shares will not reduce the shares otherwise authorized for issuance under the 2009 Plan. In the event that a corporation acquired by the company, or with which the company combines, has shares available under a pre-existing plan approved by stockholders and not adopted in contemplation of such acquisition or combination, the shares available for grant pursuant to the terms of such pre-existing plan may be used for awards under the 2009 Plan and will not reduce the shares authorized for issuance under the 2009 Plan, so long as awards using such available shares will not be made after the date awards or grants could have been made under the terms of the pre-existing plan, absent the acquisition or combination, and will only be made to individuals who were not an employee, director, or consultant of ours immediately before such acquisition or combination.
 
On July 18, 2011, the closing price of the company’s common stock as reported on the NASDAQ Global Select Market was $53.76 per share.


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Option Awards
 
The administrator will establish the exercise price per share under each option, which, other than in the event of options granted in connection with a merger or other acquisition, will not be less than the fair market value of a share on the date the option is granted. The administrator will establish the term of each option, which in no case may exceed a period of five years from the date of grant. Options granted under the 2009 Plan may either be ISOs or nonqualified stock options which are not intended to qualify as ISOs (“NQSOs”). Unless such action is approved by stockholders, the 2009 Plan prohibits repricing out-of-the-money options and stock appreciation rights (that is, reducing the exercise price of an option or stock appreciation right with an exercise price above the market value of the company’s common stock or exchanging any such option or stock appreciation right for cash or a new award with a lower (or no) exercise price).
 
Stock Appreciation Rights
 
A stock appreciation right provides the right to the monetary equivalent of the increase in value of a specified number of the shares over a specified period of time after the right is granted. Stock appreciation rights may be granted to participants either in tandem with or as a component of other awards granted under the 2009 Plan (“tandem SARs”) or not in conjunction with other awards (“freestanding SARs”). All freestanding SARs will be granted subject to the same terms and conditions applicable to options as set forth above and in the 2009 Plan and all tandem SARs will have the same exercise price, vesting, exercisability, forfeiture, and termination provisions as the award to which they relate. The 2009 Plan prohibits repricing stock appreciation rights without stockholder approval.
 
Restricted Stock and Restricted Stock Units
 
Restricted stock is an award or issuance of shares that the grant, issuance, retention, vesting, and/or transferability of which is subject during specified periods of time to conditions (including continued employment or performance conditions) and terms as the administrator deems appropriate. Restricted stock units are awards denominated in shares under which the issuance of shares is subject to conditions (including continued employment or performance conditions) and terms as the administrator deems appropriate. Participants holding shares of restricted stock granted under the 2009 Plan may exercise full voting rights with respect to those shares during the period of restriction. Participants have no voting rights with respect to shares underlying restricted stock units unless and until such shares are reflected as issued and outstanding shares on the company’s stock ledger. Participants in whose name restricted stock is granted are entitled to receive all dividends and other distributions paid with respect to those shares, unless determined otherwise by the administrator. Shares underlying restricted stock units are entitled to dividends or dividend equivalents only to the extent provided by the administrator. Participants will not vest in dividends paid on performance-based awards of restricted stock or in dividend equivalent rights paid on performance-based awards of restricted stock units, and will be required to forfeit and repay to the company such dividends and dividend equivalent rights, if the performance criteria for the underlying awards of restricted stock or restricted stock units are not achieved.
 
Other than with respect to awards to non-employee directors, and subject to exceptions for death, disability, retirement, or a change of control, the grant, issuance, retention, vesting, and/or settlement of shares under any such award that is based on performance criteria and level of achievement versus such criteria will be subject to a performance period of not less than 12 months, and the grant, issuance, retention, vesting, and/or settlement of shares under any restricted stock or restricted stock unit award that is based solely upon continued employment and/or the passage of time may not vest or be settled in full prior to the 36th month following its date of grant, but may be subject to pro-rata vesting over such period. Notwithstanding the foregoing, the 2009 Plan provides that up to 100,000 shares are available for issuance to employee participants as awards having no minimum vesting period.


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Incentive Bonuses
 
Each incentive bonus confers upon the participant the opportunity to earn a future payment tied to the level of achievement with respect to one or more performance criteria established for a performance period of not less than one year. The administrator establishes the performance criteria and level of achievement versus these criteria that will determine the target and maximum amount payable under an incentive bonus, which criteria may be based on financial performance and/or personal performance evaluations.
 
Deferral of Gains
 
The administrator may provide, in an award agreement or otherwise, for the deferred delivery of shares upon settlement, vesting, or other events with respect to restricted stock or restricted stock units, or in payment or satisfaction of an incentive bonus.
 
Qualifying Performance Criteria
 
The administrator may establish performance criteria and level of achievement versus such criteria that will determine the number of shares to be granted, retained, vested, issued or issuable under or in settlement of, or the amount payable pursuant to an award, which criteria may be based on “qualifying performance criteria” (as described below) or other standards of financial performance and/or personal performance evaluations. In addition, the administrator may specify that an award or a portion of an award is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code, so long as the performance criteria for such award or portion of an award that is intended by the administrator to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code will be a measure based on one or more qualifying performance criteria selected by the administrator and specified at the time the award is granted. The administrator will certify the extent to which any qualifying performance criteria have been satisfied and the amount payable as a result thereof, prior to payment, settlement, or vesting of any award that is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code. Notwithstanding satisfaction of any performance goals, the number of shares issued under or the amount paid under an award may be reduced, but not increased, by the administrator on the basis of such further considerations as the administrator in its sole discretion may determine.
 
For purposes of the 2009 Plan, the term “qualifying performance criteria” means any one or more of the following performance criteria, or derivations of such performance criteria, either individually, alternatively, or in any combination, applied to either the company as a whole or to a business unit or subsidiary, either individually, alternatively or in any combination, and measured either annually or cumulatively over a period of years, on an absolute basis or relative to a pre-established target, to previous years’ results or to a designated comparison group, in each case as specified by the administrator:
 
  •  cash flow (before or after dividends);
 
  •  earnings per share (including earnings before interest, taxes, depreciation, and amortization);
 
  •  stock price;
 
  •  return on equity;
 
  •  total stockholder return;
 
  •  return on capital (including return on total capital or return on invested capital);
 
  •  return on assets or net assets;
 
  •  market capitalization;
 
  •  economic value added;
 
  •  debt leverage (debt to capital);
 
  •  revenue;


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  •  income or net income;
 
  •  operating income;
 
  •  operating profit or net operating profit;
 
  •  operating margin or profit margin;
 
  •  return on operating revenue;
 
  •  cash from operations;
 
  •  operating ratio;
 
  •  operating revenue;
 
  •  customer service;
 
  •  contract value; or
 
  •  client renewal rate.
 
To the extent consistent with Section 162(m) of the Code, the administrator (1) may appropriately adjust any evaluation of performance under a qualifying performance criteria to eliminate the effects of charges for restructurings, discontinued operations, extraordinary items, and all items of gain, loss, or expense determined to be extraordinary or unusual in nature or related to the disposal of a segment of a business or related to a change in accounting principle all as determined in accordance with standards established by opinion No. 30 of the Accounting Principles Board (APB Opinion No. 30) or other applicable or successor accounting provisions, as well as the cumulative effect of accounting changes, in each case as determined in accordance with generally accepted accounting principles or identified in the company’s financial statements or notes to the financial statements, and (2) may appropriately adjust any evaluation of performance under a qualifying performance criteria to exclude any of the following events that occurs during a performance period:
 
  •  asset write-downs;
 
  •  litigation, claims, judgments, or settlements;
 
  •  the effect of changes in tax law or other such laws or provisions affecting reported results;
 
  •  accruals for reorganization and restructuring programs; and
 
  •  accruals of any amounts for payment under the 2009 Plan or any other compensation arrangement maintained by the company.
 
Settlement of Awards
 
Awards may be settled in shares, cash, or a combination thereof, as determined by the administrator.
 
Amendment and Termination
 
The Board of Directors may amend, alter, or discontinue the 2009 Plan, and the administrator may amend or alter any agreement or other document evidencing an award made under the 2009 Plan, except no such amendment may, without the approval of the stockholders of the company (other than in respect of a change in the company’s capitalization): increase the maximum number of shares for which awards may be granted under the 2009 Plan; reduce the exercise price of outstanding options and stock appreciation rights; extend the term of the 2009 Plan; change the class of persons eligible to be participants; increase the individual maximum limits set forth in the 2009 Plan; or otherwise amend the 2009 Plan in any manner requiring stockholder approval by law or under the NASDAQ Global Select Market listing requirements.
 
No amendment or alteration to the 2009 Plan or an award or award agreement may be made that would impair the rights of the holder of an award without such holder’s consent, except that no such consent will be required if the administrator determines in its sole discretion and prior to the date of any change of control


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that such amendment or alteration either is required or advisable in order for the company, the 2009 Plan, or the award to satisfy any law or regulation or to meet the requirements of or avoid adverse financial accounting consequences under any accounting standard.
 
Change of Control
 
In the event there is a change in the number or kind of outstanding shares under the 2009 Plan as a result of a change of control, other merger, consolidation or otherwise, then the administrator will determine the appropriate and equitable adjustment to be effected. In addition, in the event of such a change, the administrator may accelerate the time or times at which any award may be exercised and may provide for cancellation of such accelerated awards that are not exercised within a time prescribed by the administrator in its sole discretion.
 
Adjustments
 
The number and kind of shares available for issuance under the 2009 Plan, and the number and kind of shares subject to the individual limits set forth under the 2009 Plan, will be equitably adjusted by the administrator to reflect any reorganization, reclassification, combination of shares, stock split, reverse stock split, spin-off, dividend or distribution of securities, property, or cash (other than regular, quarterly cash dividends), or any other event or transaction that affects the number or kind of shares of the company outstanding. The terms of any outstanding award will also be equitably adjusted by the administrator as to price, number, or kind of shares subject to such award and other terms to reflect the foregoing events, which adjustments need not be uniform as between different awards or different types of awards.
 
Transferability
 
Awards may not be sold, transferred, pledged, assigned, or otherwise alienated or hypothecated by a participant other than by will or the laws of descent and distribution, and each option or stock appreciation right may be exercisable only by the participant during his or her lifetime. Notwithstanding the foregoing, to the extent permitted by the administrator, the person to whom an award is initially granted may make certain limited transfers to certain family members, family trusts, or family partnerships.
 
No Right to Company Employment
 
Nothing in the 2009 Plan or an award agreement will interfere with or limit in any way the right of the company, its subsidiaries, and/or its affiliates to terminate any participant’s employment, service on the Board of Directors, or service for the company at any time or for any reason not prohibited by law, nor will the 2009 Plan or an award itself confer upon any participant any right to continue his or her employment or service for any specified period of time. Neither an award nor any benefits arising under the 2009 Plan will constitute an employment contract with the company, any subsidiary, and/or its affiliates.
 
Compliance with Law
 
The 2009 Plan, the grant, issuance, vesting, exercise, and settlement of awards thereunder, and the obligation of the company to sell, issue, or deliver shares under such awards, will be subject to all applicable foreign, federal, state, and local laws, rules and regulations, stock exchange rules, and regulations, and to such approvals by any governmental or regulatory agency as may be required. The company will not be required to issue or deliver any certificates for shares prior to the completion of any registration or qualification of such shares under any federal or state law or issuance of any ruling or regulation of any government body that the company will, in its sole discretion, determine to be necessary or advisable.
 
Termination of the 2009 Plan
 
The 2009 Plan became effective on September 11, 2009 and, unless earlier terminated by the Board of Directors, will remain available for the grant of awards until the tenth anniversary of the effective date.


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Federal Income Tax Treatment
 
The following discussion of the federal income tax consequences of the 2009 Plan is intended to be a summary of applicable federal law as currently in effect.
 
Stock Options
 
ISOs and NQSOs are treated differently for federal income tax purposes. ISOs are intended to comply with the requirements of Section 422 of the Code. NQSOs do not comply with such requirements.
 
An optionee is not taxed on the grant or exercise of an ISO. The difference between the exercise price and the fair market value of the shares on the exercise date will, however, be a preference item for purposes of the alternative minimum tax. If an optionee holds the shares acquired upon exercise of an ISO for at least two years following the option grant date and at least one year following exercise, the optionee’s gain, if any, upon a subsequent disposition of such shares is long term capital gain. The measure of the gain is the difference between the proceeds received on disposition and the optionee’s basis in the shares (which generally equals the exercise price). If an optionee disposes of stock acquired pursuant to exercise of an ISO before satisfying these holding periods, the excess of the fair market value of the option shares on the date of disposition over the exercise prices will be taxable income to the optionee at the time of the disposition. Of that income, the amount up to the excess of the fair market value of the shares at the time the option was exercised over the exercise price will be ordinary income for income tax purposes and the balance, if any, will be long-term or short-term capital gain, depending upon whether or not the shares were sold more than one year after the option was exercised. The company is not entitled to an income tax deduction on the grant or exercise of an ISO or on the optionee’s disposition of the shares after satisfying the holding period requirement described above. If the holding periods are not satisfied, the company will be entitled to an income tax deduction in the year the optionee disposes of the shares in an amount equal to the ordinary income recognized by the optionee.
 
If an optionee pays the exercise price of an ISO by tendering shares with a fair market value equal to part or all of the exercise price, the exchange of shares will be treated as a nontaxable exchange, except that this treatment will not apply if the optionee acquired the shares being tendered pursuant to the exercise of an ISO and have not satisfied the special holding period requirements summarized above. The tax basis of the shares tendered to pay the exercise price will be treated as the substituted tax basis for an equivalent number of shares received, and the new shares will be treated as having been held for the same holding period as the holding period that expired with respect to the tendered shares.
 
If an optionee makes a cashless exercise of an ISO, the optionee will have a disqualifying disposition of the shares that are sold under the cashless exercise program. As a result, as to these shares, the optionee will be taxed in the year of exercise at ordinary-income rates. In other words, a cashless exercise always involves a disqualifying disposition of shares acquired under an ISO.
 
In order for an option to qualify for ISO tax treatment, the grant of the option must satisfy various other conditions more fully described in the Code. The company does not guarantee that any option will qualify for ISO tax treatment even if the option is intended to qualify for such treatment. In the event an option intended to be an ISO fails to so qualify, it will be taxed as an NQSO described below.
 
An optionee is not taxed on the grant of an NQSO. On exercise, the optionee recognizes ordinary income equal to the difference between the exercise price and the fair market value of the shares acquired on the date of exercise. The company is entitled to an income tax deduction in the year of exercise in the amount recognized by the optionee as ordinary income. The optionee’s gain (or loss) on subsequent disposition of the shares is long term capital gain (or loss) if the shares are held for at least one year following exercise. The company does not receive an income tax deduction for this gain.
 
If an optionee tenders shares in payment of part or all of the exercise price of an NQSO, no gain or loss will be recognized with respect to the shares tendered, even if the shares were acquired pursuant to the exercise of an ISO. In such an event, the optionee will be treated as receiving an equivalent number of shares pursuant to the exercise of the option in a nontaxable exchange. The tax basis of the shares tendered will be


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treated as the substituted tax basis for an equivalent number of shares received, and the shares received will be treated as having been held for the same holding period as the holding period that expired with respect to the tendered shares. The difference between the aggregate exercise price and the aggregate fair market value of the shares received pursuant to the exercise of the option will be taxed as ordinary income, just as if the optionee had paid the exercise price in cash.
 
Stock Appreciation Rights
 
An optionee is not taxed on the grant of a stock appreciation right. On exercise, the optionee recognizes ordinary income equal to the cash or the fair market value of any shares received. The company is entitled to an income tax deduction in the year of exercise in the amount recognized by the optionee as ordinary income.
 
Restricted Stock and Restricted Stock Units
 
Grantees of restricted stock or restricted stock units do not recognize income at the time of the grant. When the award vests or is paid, grantees generally recognize ordinary income in an amount equal to the fair market value of the stock or units at such time, and the company will receive a corresponding income tax deduction. However, no later than 30 days after a participant receives an award of restricted stock, the participant may elect to recognize taxable ordinary income in an amount equal to the fair market value of the shares at the time of receipt. Provided that the election is made in a timely manner, when the restrictions on the shares lapse, the participant will not recognize any additional income. If the participant forfeits the shares to the company (e.g., upon the participant’s termination prior to vesting), the participant may not claim an income tax deduction with respect to the income recognized as a result of the election. Dividends paid with respect to unvested shares of restricted stock generally will be taxable as ordinary income to the participant at the time the dividends are received unless the participant has made the election described above in which case the dividends will be taxable as dividends.
 
Incentive Bonuses
 
A participant will have taxable income at the time an incentive bonus award becomes payable, and, if the participant has timely elected deferral to a later date, such later date. At that time, the participant will recognize ordinary income equal to the value of the amount then payable.
 
Company Deduction and Section 162(m)
 
For the individual serving as the chief executive officer of the company at the end of the taxable year and for the individuals serving as officers of the company or a subsidiary at the end of such year who are among the three highest compensated officers (other than the chief executive officer and chief financial officer) for proxy reporting purposes, Section 162(m) limits the amount of compensation otherwise deductible by the company and its subsidiaries for such year to $1 million for each such individual, except to the extent that such compensation is “performance-based compensation.” The company expects that NQSOs, ISOs, and stock appreciation rights to qualify as performance-based compensation. The administrator may establish performance conditions and other terms with respect to grants of restricted stock, restricted stock units, and incentive compensation awards in order to qualify such grants as performance-based compensation for purposes of Section 162(m).
 
New Plan Benefits
 
The benefits that will be awarded or paid under the 2009 Plan are not currently determinable. Such awards are within the discretion of the Compensation Committee, and the Compensation Committee has not determined future awards or who might receive them. Information about awards granted in fiscal 2011 under the company’s stock plans to the company’s named executive officers can be found in the table under the heading “Grants of Plan-Based Awards” under “Executive Compensation.”


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The table below provides information about our compensation plans at March 31, 2011:
 
                         
    Number of
       
    securities to be
  Weighted average
  Number of securities
    issued upon
  exercise price of
  remaining available for
    exercise of
  outstanding
  future issuances under
    outstanding
  options,
  equity compensation
    options, restricted
  restricted stock
  plans (excluding
    stock units,
  units, warrants
  securities reflected in
    warrants and rights
  and rights
  column (a))
Plan Category
  (a)   (b)   (c)
 
Equity compensation plans approved by stockholders
    2,873,708     $ 32.63       1,962,412  
Equity compensation plans not approved by stockholders
                 
                         
Total
    2,873,708     $ 32.63       1,962,412  
                         
 
Column (c) above includes 638,029 shares of common stock remaining available for future issuance under the 2005 Stock Incentive Plan, 569,151 shares of common stock remaining available for future issuance under the 2009 Plan, and 755,232 shares of common stock remaining available for future issuance under the company’s employee stock purchase plan.
 
The affirmative vote of a majority of votes cast at the annual meeting is required to approve the 2009 Plan.
 
The Board of Directors unanimously recommends a vote For
approval of an amendment to the company’s
2009 Stock Incentive Plan to increase the number of shares
of common stock issuable under the plan.
 
PROPOSAL NO. 4
ADVISORY VOTE ON APPROVAL OF NAMED EXECUTIVE OFFICER COMPENSATION
 
As Proposal 4 for the annual meeting, in accordance with recently adopted Section 14A of the Exchange Act and the SEC’s rules thereunder, the Board of Directors is asking stockholders to approve, on an advisory basis, the compensation of the company’s named executive officers as described in this proxy statement. This vote, known as “say on pay,” gives you the opportunity to share your views about the compensation we pay to our named executive officers, who are the executive officers named in the Summary Compensation Table under “Executive Compensation.”
 
As described below in the Compensation Discussion and Analysis section of this proxy statement, the Compensation Committee has structured our executive compensation program to emphasize long-term, performance-dependent pay to motivate and reward long-term value creation for the company’s stockholders. The Board of Directors urges stockholders to read the Compensation Discussion and Analysis section of this proxy statement, which describes in detail how the company’s executive compensation practices operate and are designed to achieve our core executive compensation objectives, as well as the Summary Compensation Table and other compensation tables and related narrative appearing under “Executive Compensation,” which provide detailed information about the compensation of our named executive officers.
 
In accordance with Section 14A of the Exchange Act and the SEC’s rules thereunder, we are asking stockholders to approve this proposal by approving the following non-binding resolution:
 
RESOLVED, that the Company’s shareholders APPROVE, on an advisory basis, the compensation of the Company’s named executive officers, as disclosed pursuant to Item 402 of Regulation S-K, including the Compensation Discussion and Analysis, compensation tables and narrative discussion.
 
You may vote for or against this proposal or abstain from voting on the proposal. This “say on pay” vote is advisory and is therefore not binding on the company, the Compensation Committee, or the Board of Directors. Although the vote is non-binding, the Compensation Committee and the Board of Directors value


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the opinions of our stockholders and, to the extent that there is any significant vote against approval of the named executive officer compensation as disclosed in this proxy statement, they will consider our stockholders’ concerns and will evaluate whether any actions are necessary to address those concerns.
 
Approval of this proposal requires the affirmative vote of a majority of the votes cast at the annual meeting.
 
The Board of Directors unanimously recommends a vote FOR approval of the
company’s compensation of its named executive officers as described in
this proxy statement.
 
PROPOSAL NO. 5
ADVISORY VOTE ON FREQUENCY OF HOLDING FUTURE
ADVISORY VOTES ON NAMED EXECUTIVE OFFICER COMPENSATION
 
In Proposal 4 above, the Board of Directors is asking stockholders to vote, on an advisory basis, to approve the compensation of the company’s named executive officers as described in this proxy statement. The company is required under recently adopted Section 14A of the Exchange Act and the SEC’s rules thereunder to provide this type of advisory “say on pay” vote at least once every 3 years. In accordance with these requirements, the Board of Directors is asking stockholders, as Proposal 5 for the annual meeting, to vote, on an advisory basis, on whether future advisory votes on named executive officer compensation should occur every 1, 2, or 3 years.
 
After careful consideration, the Board of Directors has determined to recommend that future advisory votes on named executive officer compensation occur every 1 year (annually). Although the company’s executive compensation program is designed to promote a long-term connection between pay and performance, the company’s executive compensation disclosures are made annually. The Board of Directors has considered that an annual advisory vote on named executive officer compensation will allow stockholders to provide more timely feedback on the company’s compensation philosophy, objectives, and practices as disclosed in the company’s annual proxy statement.
 
Stockholders are not voting in this proposal to approve or disapprove the Board’s recommendation. Stockholders will be able to specify one of the four choices for this proposal on the proxy card or voting instruction form:
 
  •  a “say on pay” advisory vote every 1 year;
 
  •  a “say on pay” advisory vote every 2 years;
 
  •  a “say on pay” advisory vote every 3 years; or
 
  •  abstention from voting.
 
Generally, a proposal presented to stockholders, such as Proposal 5, will be approved by the affirmative vote of a majority of the votes cast at a meeting. However, because the vote on this proposal is not binding on the company or the Board of Directors, if none of the frequency options — every 1 year, every 2 years, or every 3 years — receives a majority of the votes cast, the option receiving the greatest number of affirmative votes will be considered the frequency preferred by the stockholders. Although this vote is not binding, the Board of Directors will take into account the outcome of this vote in making a determination on the frequency with which advisory votes on named executive officer compensation will be included in the company’s annual proxy statement.


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The Board of Directors unanimously recommends a vote FOR every “1 YEAR” as the
frequency with which the company should hold an advisory vote by stockholders to
approve the compensation of its named executive officers as described in the company’s
annual proxy statement.
 
BOARD CORPORATE GOVERNANCE MATTERS
 
Director Independence
 
Under the Marketplace Rules of the NASDAQ Stock Market (“NASDAQ”), on which our common stock is listed, a director will only qualify as an “independent director” if, in the opinion of our Board, that person does not have a relationship which would interfere with the exercise of independent judgment in carrying out the responsibilities of a director, and the director does not otherwise have a relationship with us described under Rule 5605(a)(2) of the Marketplace Rules.
 
The Board has determined that each of the following six of our eight directors is independent under the foregoing standards: Mr. Bansal; Mr. Grua; Mr. Kindick; Mr. Neaman; Mr. Shapiro; and Ms. Zumwalt. In assessing Mr. Bansal’s independence, the Board considered that MicroStrategy, Inc., for which Mr. Bansal serves as Vice Chairman of the Board, Executive Vice President and Chief Operating Officer, provides certain services and technology to the company, but that the fees paid by the company to MicroStrategy accounted for less than 1% of MicroStrategy’s total revenue for fiscal 2011 and represented payment for transactions conducted on customary commercial terms in the ordinary course of business, and that Mr. Bansal had no material interest in such transactions. In assessing Mr. Grua’s independence, the Board considered that HLM Venture Partners, of which Mr. Grua serves as a Partner, is a member of one of our membership programs, but that the fees paid by HLM Venture Partners to the company accounted for less than 1% of the company’s total revenue for fiscal 2011 and represented payment for transactions conducted on customary commercial terms in the ordinary course of business, and that Mr. Grua had no material interest in such transactions. In assessing Mr. Neaman’s independence, the Board considered that NorthShore University HealthSystem, of which Mr. Neaman serves as President and Chief Executive Officer, is a member of several of our membership programs, but that the fees paid by NorthShore University HealthSystem to the company accounted for less than 1% of the company’s total revenue for fiscal 2011 and represented payment for transactions conducted on customary commercial terms in the ordinary course of business, and that Mr. Neaman had no material interest in such transactions. In assessing Ms. Zumwalt’s independence, the Board considered that DaVita, Inc., of which Ms. Zumwalt serves as Group Vice President, is a member of one of our membership programs, but that the fees paid by DaVita, Inc. to the company accounted for less than 1% of the company’s total revenue for fiscal 2011 and represented payment for transactions conducted on customary commercial terms in the ordinary course of business, and that Ms. Zumwalt had no material interest in such transactions.
 
Board of Directors Meetings and Committees
 
During fiscal 2011, the Board of Directors met eight times. All directors attended 80% or more of the aggregate number of meetings of the Board and of the committees on which they served during fiscal 2011. The Board of Directors also meets in regularly scheduled executive sessions at least two times per year and met four times in executive session in fiscal 2011. These sessions, which were attended only by the Board’s independent directors, were chaired by Kelt Kindick, our Lead Director.
 
We do not have a policy on director attendance at our annual meetings of stockholders. One director attended our 2010 annual meeting of stockholders.
 
The Board’s three standing committees are the Audit Committee, the Compensation Committee and the Governance Committee. The role of each of the committees is governed by a charter adopted by the Board. A copy of each committee’s charter may be accessed via our website at www.advisoryboardcompany.com.


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Audit Committee.  The members of our Audit Committee are Ms. Zumwalt, Mr. Kindick, and Mr. Neaman. Ms. Zumwalt serves as chair of the Audit Committee. The Audit Committee, among its responsibilities:
 
  •  is directly responsible for the appointment, compensation, and oversight of the work of the independent registered public accounting firm;
 
  •  approves in advance audit and any permissible non-audit services performed by our independent registered public accounting firm;
 
  •  reviews with the independent registered public accounting firm and management our internal controls;
 
  •  reviews the adequacy of our accounting and financial controls as reported by management and the independent registered public accounting firm; and
 
  •  oversees our compliance systems and codes of conduct.
 
Each member of the Audit Committee is independent within the meaning of NASDAQ’s director independence standards, as currently in effect, and meets heightened independence criteria applicable to audit committee members under SEC rules and NASDAQ rules. The Board of Directors has determined that all of the company’s Audit Committee members are financially literate and has determined that Ms. Zumwalt meets the qualifications of an “audit committee financial expert” as defined under SEC rules. The Audit Committee met six times during fiscal year 2011.
 
Governance Committee.  The members of our Governance Committee are Mr. Kindick, Mr. Bansal, Mr. Grua, Mr. Neaman, Mr. Shapiro, and Ms. Zumwalt. Mr. Kindick serves as chair of the Governance Committee. The Governance Committee, among its responsibilities:
 
  •  reviews and assesses the development of the executive officers and considers and makes recommendations to the Board regarding promotion and succession issues;
 
  •  annually evaluates and reports to the Board on the performance and effectiveness of the committees specifically and the Board as a whole;
 
  •  annually presents to the Board a list of individuals recommended to be nominated for election to the Board;
 
  •  reviews, evaluates, and recommends changes to the company’s corporate governance principles; and
 
  •  recommends to the Board individuals to be elected to fill vacancies and newly created directorships.
 
Each member of the Governance Committee is independent within the meaning of NASDAQ’s director independence standards, as currently in effect. The Governance Committee met twice times during fiscal year 2011.
 
Compensation Committee.  The members of our Compensation Committee are Mr. Grua, Mr. Kindick, and Mr. Shapiro. Mr. Grua serves as chair of the Compensation Committee.
 
The Compensation Committee, among its responsibilities:
 
  •  reviews and makes recommendations to the Board with respect to the compensation of the chief executive officer and of directors;
 
  •  establishes or approves the compensation for other executive officers; and
 
  •  administers and oversees our share-based compensation plans.
 
Each member of the Compensation Committee is independent within the meaning of NASDAQ’s director independence standards, as currently in effect. The Compensation Committee met seven times during fiscal year 2011.
 
The Compensation Committee has retained the services of Towers Watson, a compensation consultant, to provide the Compensation Committee with independent compensation data, analysis, and advice with respect to executive compensation. The Compensation Committee also engaged The Delves Group, a compensation


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consultant, to provide additional advice and analysis on executive compensation matters, including assistance concerning the appropriate type and mix of compensation and related matters. Both Towers Watson and The Delves Group report to the Compensation Committee, which has sole authority to retain and terminate the firms and to approve their respective fees and other retention terms. Neither Towers Watson nor The Delves Group performs any work for the company other than the work to be performed for the Compensation Committee.
 
Our chief executive officer, with the assistance of our chief talent officer, makes recommendations to the Compensation Committee with respect to the compensation of the named executive officers following our annual performance review process. The chief executive officer does not make recommendations to the Compensation Committee with respect to his own compensation, and he is not present when the Compensation Committee independently discusses and determines his compensation.
 
Board Leadership Structure
 
The company’s bylaws permit the roles of Chairman of the Board and Chief Executive Officer to be filled by the same or different individuals. The company believes that the decision whether to separate or combine the offices of Chairman of the Board and Chief Executive Officer should be based upon the Board’s determination of what is in the best interests of the company and its stockholders, in light of then-current and anticipated future circumstances and taking into consideration the skills and experience of the individual or individuals filling those positions and other relevant factors. The Board reviews the structure of Board and company leadership as part of the succession planning process.
 
The Board has determined that the Board leadership structure that is most appropriate at this time, given the specific characteristics and circumstances of the company, the skills and experience of Mr. Williams and Mr. Musslewhite and succession planning needs, is a leadership structure based on the experienced leadership afforded by a chairman (currently Mr. Williams) and a full-time chief executive officer (currently Mr. Musslewhite), both positions being subject to oversight and review by the company’s independent directors. Since 2008, the roles have been separated, with Mr. Williams serving as Executive Chairman. Mr. Williams has been closely involved with the company for a number of years in various leadership roles, including as Chairman of the Board and Chief Executive Officer. The company’s Executive Chairman provides leadership as chairman of the Board and is involved in the strategic oversight of the company. Given his unique knowledge, experience, and relationship with both the Board and management, Mr. Williams’ continued role as Executive Chairman provides significant value for the company and its stockholders. The company’s Chief Executive Officer is responsible for the day-to-day supervision, management, and control of the business and affairs of the company and serves as a bridge between management and the Board to support the alignment of the goals of both. The Board recognizes that, depending on the specific characteristics and circumstances of the company, other leadership structures might also be appropriate. A combined Chairman and Chief Executive Officer Board leadership structure has previously served the company and its stockholders well and may serve them well in the future.
 
Because the Board believes that strong, independent Board leadership is a critical aspect of effective corporate governance, the Board has appointed a Lead Director (currently Mr. Kindick), an independent director whose responsibilities include chairing executive sessions of the Board and the Governance Committee. In support of the independent oversight of management, the independent directors routinely meet in executive session and hold discussions without management present.
 
Board’s Role in Risk Oversight
 
The Board of Directors is responsible for overseeing the risk management policies of the company. The Board evaluates and discusses management policies with respect to operational and financial risk assessment and enterprise risk management. Our full Board of Directors periodically engages in discussions of the most significant risks facing the company and how these risks are being managed, and the Board receives reports on risk management from senior officers of the company and from the Audit Committee and the Compensation


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Committee as part of their regular reporting processes. The Audit Committee also oversees our corporate compliance programs.
 
Members of the senior management of the company (including our Chief Financial Officer and General Counsel) report directly to our Chief Executive Officer, providing him with information concerning the company’s risk profile. These executive officers also present information regarding the risk profile directly to the Board of Directors from time to time. The Board of Directors believes that the work undertaken by the Board, the Audit Committee, and the Compensation Committee and the company’s senior management enables the Board to effectively oversee the company’s risk management processes.
 
Compensation Committee Interlocks and Insider Participation
 
Messrs. Grua, Kindick, and Shapiro served on the Compensation Committee during our last fiscal year. All members of the Compensation Committee are independent directors, and none of them has been an officer or employee of the company at any time, nor did any of them have a relationship requiring disclosure by the company under Item 404 of the SEC’s Regulation S-K. None of our executive officers served during the last fiscal year on the compensation committee (or equivalent) or the board of directors of another entity whose executive officers served on our Compensation Committee or Board of Directors.
 
Consideration of Director Nominees
 
The Governance Committee will consider director candidates recommended by stockholders. Stockholders should submit the name of any person recommended as a director candidate along with information demonstrating their own stock ownership to The Advisory Board Company, 2445 M Street, NW, Washington, D.C. 20037, Attn: Evan R. Farber, Corporate Secretary. Director candidates recommended by stockholders will be evaluated by the Governance Committee in the same manner as the Committee’s nominees.
 
The Governance Committee identifies prospective director candidates in various ways, including through current Board members, management, stockholders, and other persons. These candidates are evaluated at meetings of the Governance Committee, and may be considered at any point during the year.
 
The Governance Committee works with the Board on an annual basis to determine the appropriate characteristics, skills, and experience for the Board as a whole and its individual members. The Board seeks to include directors with significant and varied experience in areas relevant to the company’s business. The company also seeks directors with the highest standards of ethics and integrity, sound business judgment, and the willingness to make a strong commitment to the company and its success. The Board does not have a formal diversity policy. The Board will evaluate each individual in the context of the Board as a whole, with the objective of recommending nominees that as a group that can best contribute to the success of the business and represent stockholder interests through the exercise of sound judgment. In determining whether to recommend a director for re-election, the Governance Committee also considers the director’s past attendance at meetings and participation in and contributions to the activities of the Board.
 
Board of Directors Compensation
 
The Board, or the Compensation Committee to the extent authorized by the Board, sets the compensation of our non-employee directors under The Advisory Board Company 2005 Stock Incentive Plan and 2009 Stock Incentive Plan and such other arrangements as are deemed to be appropriate. For their Board service in fiscal 2011, non-employee directors were paid a cash retainer in the amounts set forth in the table below. For their Board service from the 2009 annual meeting of stockholders held in September 2009 until the 2010 annual meeting of stockholders held in September 2010, the non-employee directors were granted in April 2010 an annual award of restricted stock units (“RSUs”) with a grant date value of approximately $90,000, except that Mr. Kindick received an annual award of RSUs with a grant date value of approximately $150,000 in connection with his service as Lead Director. These RSUs, which are described in the table below, vested in full in September 2010 in order to coincide with the 2010 annual meeting of stockholders.


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The compensation policy for directors was modified in March 2011. For their Board service from the 2010 annual meeting of stockholders in September 2010 until the 2011 annual meeting of stockholders in September 2011, the non-employee directors were granted in April 2011 an annual award of RSUs with a grant date value of approximately $100,000, except that Mr. Kindick was granted an annual award of RSUs with a grant date value of approximately $160,000 in connection with his service as Lead Director. The RSUs awarded in April 2011 will vest in full in May 2012. In addition, non-employee directors are entitled to a retainer of $30,000, and chairs of our committees are entitled to an additional $10,000 annual retainer.
 
Neither Mr. Williams nor Mr. Musslewhite, the two employee members of the Board, received additional compensation for their service on the Board.
 
The following table sets forth the compensation of our directors for fiscal 2011.
 
                         
    Fees Earned or
  Stock
   
Name
  Paid in Cash   Awards (1)   Total
 
Sanju K. Bansal (2)
  $ 30,000     $ 89,996     $ 119,996  
Peter J. Grua (2)
    40,000       89,996       129,996  
Kelt Kindick (2)
    40,000       150,016       190,016  
Mark R. Neaman (2)
    30,000       89,996       119,996  
Leon D. Shapiro (2)
    30,000       89,996       119,996  
LeAnne M. Zumwalt (2)
    40,000       89,996       129,996  
 
 
(1) Amounts reflect the aggregate grant date fair value, calculated in accordance with Financial Accounting Standards Board Accounting Standards Codification Topic 718, Compensation-Stock Compensation, of RSUs granted in fiscal 2011 for service from the 2009 annual meeting through the 2010 annual meeting. The grant date fair value of the RSU awards was $33.16 per share, and was based on the closing price of the company’s common stock as reported on the NASDAQ Global Select Market on the date of grant.
 
(2) The aggregate number of shares subject to stock options held by each non-employee director at March 31, 2011 was as follows: Mr. Bansal, 30,000; Mr. Grua, 20,000; Mr. Kindick, 95,000; Mr. Neaman, 60,416; Mr. Shapiro, 20,000; and Ms. Zumwalt, 50,000.
 
Related Transactions
 
SEC rules define “related person transactions” as any transaction since the beginning of our last fiscal year or any proposed transaction with a value of over $120,000 and in which one of our executives, directors, or greater than five percent stockholders (or a member of their immediate family) has a material direct or indirect interest. The Audit Committee is responsible for overseeing transactions with related persons that may require disclosure under applicable SEC rules, but the company has not adopted formal written policies and procedures for reviewing and approving these types of transactions. Since the beginning of the last fiscal year, there have not been any related person transactions.
 
Code of Ethics
 
The company has adopted The Advisory Board Company Code of Ethics for Finance Team Members, which is available electronically on the company’s website at www.advisoryboardcompany.com in the section titled “The Firm” with the subtitle “Investor Relations” and “Governance.” To the extent permitted by SEC and NASDAQ rules, we intend to disclose future amendments to, or waivers from, certain provisions of the Code of Ethics on the company’s website.
 
Communications with the Board
 
Stockholders may communicate with the members of the Board individually, with all independent directors, or with the Board as a group by writing to The Advisory Board Company, 2445 M Street, NW, Washington, D.C. 20037, Attn: Evan R. Farber, Corporate Secretary. Please mark the outside of the envelope


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“BOARD COMMUNICATION,” and indicate the director(s) or group of directors to whom you wish to direct your communication.
 
You should identify your communication as being from a stockholder of The Advisory Board Company. The corporate secretary may request reasonable evidence that your communication is made by one of our stockholders before transmitting your communication to the designated member or members of the Board. The corporate secretary will review all communications from our stockholders, and communications relevant to our business and operations, as determined by the corporate secretary, will be forwarded to the designated member or members of the Board.
 
Communications with the Audit Committee
 
The Audit Committee has established procedures for the receipt, retention, and treatment of complaints regarding accounting, internal accounting controls, or auditing matters. A communication or complaint to the Audit Committee regarding such matters may be submitted by writing to The Advisory Board Company, 2445 M Street, NW, Washington, D.C. 20037, Attn: Evan R. Farber, Corporate Secretary. Please mark the outside of the envelope “AUDIT COMMITTEE COMMUNICATION.”
 
COMPENSATION COMMITTEE REPORT
 
The Compensation Committee has reviewed and discussed with management the Compensation Discussion and Analysis required by Item 402(b) of the SEC’s Regulation S-K. Based on such review and discussions, the Compensation Committee recommended to the Board of Directors that the Compensation Discussion and Analysis be included in this proxy statement and incorporated by reference into our Annual Report on Form 10-K for the fiscal year ended March 31, 2011.
 
THE COMPENSATION COMMITTEE

Peter J. Grua, Chair
Kelt Kindick
Leon D. Shapiro
 
COMPENSATION DISCUSSION AND ANALYSIS
 
The following discussion describes our compensation philosophy and policies and the compensation earned by each of the named executive officers identified in the Summary Compensation Table under “Executive Compensation” for their service in fiscal 2011.
 
Executive Summary
 
Compensation Philosophy.  Our compensation and benefit plans are designed to create value for our stockholders in three primary ways:
 
  •  by attracting and retaining highly qualified executives who possess the skills and talent necessary to achieve our business goals and to uphold our mission, governing principles, and core values;
 
  •  by motivating and rewarding executives for the creation of long-term value as measured by their ability to achieve annual financial and strategic goals approved by the Compensation Committee; and
 
  •  by balancing the focus on short and longer-term business performance through an appropriate mix of compensation vehicles (including annual cash-based incentives and equity awards) tied to the achievement of individual and company goals.
 
These fundamental principles guide the design and implementation of our compensation programs for our named executive officers.
 
Company Performance.  Overall performance for the calendar year ended December 31, 2010 was strong, exceeding expectations established at the beginning of the year. The company outperformed target


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goals under its annual incentive plan for revenue, contract value performance, adjusted EBITDA, adjusted earnings per share, and share price growth. The company’s target and actual performance for calendar year 2010 are set forth in the following table.
 
         
    Target   Actual
 
Revenue
  $262 — $267 million   $276 million
Contract value growth
  11 — 13%   18.3%
Adjusted EBITDA
  $36 million   $38.8 million
Adjusted earnings per share
  $1.11 — $1.27   $1.23
 
We define contract value as the aggregate annualized revenue attributable to all agreements in effect at a particular date. Adjusted EBITDA and adjusted earnings per share are not financial measures calculated in accordance with accounting principles generally accepted in the United States of America, or “GAAP.” We define adjusted EBITDA as earnings before other income, net, which includes interest income and foreign currency losses and gains; income taxes; depreciation and amortization; amortization of acquisition-related intangibles included in cost of services; and certain other cash and non-cash charges. We define adjusted earnings per share as net income per share excluding the per share effect, net of tax, of certain cash and non-cash charges and any fair value adjustments made to the company’s acquisition-related earn-out liabilities.
 
Additionally, the company’s business operations for calendar year 2010 showed improved performance across all product lines, and the company successfully launched multiple new products with improved pacing, product management, and service delivery, relative to prior launches.
 
Compensation Decisions for Fiscal 2011.  Our compensation programs for fiscal 2011 reflected the Compensation Committee’s objectives of focusing our executives on strategic objectives and stockholder value, reinforcing the connection between pay and performance, and compensating executives at a market rate competitive to peer companies. The Compensation Committee’s compensation actions included the following:
 
  •  Retaining an independent compensation consultant, Towers Watson, to complete a competitive compensation benchmarking analysis and an evaluation of all components of executive compensation relative to our peers, with a target total compensation level between the 50th and 75th percentile of our peer group;
 
  •  Retaining an independent compensation consultant, The Delves Group, to assist the Compensation Committee in determining the appropriate type and mix of compensation and related matters;
 
  •  Reviewing the performance of all executive officers and determining total compensation, with guidance from the Compensation Committee’s independent consultant, consistent with our overall compensation philosophy;
 
  •  Not increasing named executive officers’ fiscal 2011 salaries over fiscal 2010 levels, with the exception of the chief financial officer, in order to keep salaries aligned with compensation benchmarks;
 
  •  Paying annual bonuses that reflected that the company’s adjusted EBITDA and contract value performance exceeded targets as well as strong performance on individual objectives;
 
  •  Granting equity awards that reflected a 60% RSU/40% stock option mix, consistent with mix and total value benchmarks of our peer group and the advice of the Compensation Committee’s independent consultant; and
 
  •  Implementing stock ownership guidelines to help ensure that executive officers maintain a meaningful equity stake in the company.
 
Each of these actions is discussed in greater detail below.
 
Oversight of Our Executive Compensation Program
 
Our Board of Directors has established a Compensation Committee composed of independent directors, as determined under the NASDAQ Marketplace Rules, that is responsible for guiding and overseeing the


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formulation and application of our compensation and benefit programs for our executive officers, including our named executive officers, as well as certain compensation and employee benefits that are generally applicable to all employees. Our chief executive officer, with the assistance of our chief talent officer, makes recommendations to the Compensation Committee with respect to the compensation of the named executive officers following our annual performance review process. The chief executive officer does not make recommendations to the Compensation Committee with respect to his own compensation, and he is not present when the Compensation Committee independently discusses and determines his compensation.
 
As part of the Compensation Committee’s ongoing efforts to help ensure that the company’s compensation and benefit plans fulfill the company’s goals and that the company’s practices with respect to executive compensation-related matters reflect and promote good corporate governance practices, the Compensation Committee began a process at the beginning of fiscal 2010 to, among other things, review the company’s executive compensation philosophy, develop a peer group of companies with respect to which market competitive assessments are made, and provide advice on the types, levels, and design of compensation that is included in the company’s executive compensation program consistent with that philosophy. In furtherance of this process, the Compensation Committee retained the services of Towers Watson, a compensation consultant, to provide the Compensation Committee with independent compensation data, analysis, and advice. The Compensation Committee also engaged The Delves Group, a compensation consultant, to provide additional analysis and advice. Both Towers Watson and The Delves Group report to the Compensation Committee. Under its charter, the Compensation Committee has sole authority to retain and terminate Towers Watson and The Delves Group and to approve their fees and other retention terms. Neither Towers Watson nor The Delves Group provides any work for the company other than the work performed for the Compensation Committee.
 
To begin the compensation review process, Towers Watson selected, and the Compensation Committee approved, the following peer companies on the basis of several factors, including size, similarity of business operations, focus and markets served, and competition for executive talent. The peer group, which was established in 2009 and confirmed in 2010 without changes, consists of the following companies:
 
     
Blackbaud Inc. 
  Exponent Inc.
Blackboard Inc. 
  Forrester Research Inc.
Computer Programs and Systems Inc. 
  Huron Consulting Group Inc.
The Corporate Executive Board Company
  K12 Inc.
CoStar Group Inc. 
  MedAssets Inc.
Diamond Management & Technology Solutions Inc. 
  Navigant Consulting Inc.
Eclipsys Inc. 
  Phase Forward Inc.
 
Compensation data from public filings of companies in our peer group and from published surveys formed the basis of the competitive benchmarking analysis and pay mix comparison that Towers Watson prepared for the Compensation Committee. This data provided a useful reference point in the Committee’s efforts to align total executive compensation for fiscal 2011 between the 50th and 75th percentile of our peers. The Committee did not benchmark or target a precise pay level relative to the market data, but rather the Committee allows our executive officers the opportunity to earn above median level compensation for performance that generates increasing value for stockholders. None of the named executive officers’ total compensation for fiscal 2011 exceeded the 75th percentile of our peers.
 
Elements of Total Direct Compensation
 
Our compensation programs are composed of salary, annual incentive compensation, and long-term incentive compensation.
 
Base Salary.  Salary is included in the compensation of our named executive officers because we believe it is appropriate that some portion of compensation be provided in a form that is liquid and assured. Salaries are initially established at levels necessary to enable us to attract and retain highly qualified executives, being mindful of factors and considerations such as internal pay equity, peer group assessments and benchmarks provided by Towers Watson, the prior experience of the executive, and expected contributions to company


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performance. We do not guarantee salary adjustments on a yearly basis, and the Compensation Committee considers adjustments to salary as part of the overall compensation assessment for our named executive officers.
 
For the fiscal year ended March 31, 2011, base salaries for the named executive officers remained unchanged from the previous fiscal year. Upon the recommendation of the chief executive officer and after taking into account peer group benchmark data and performance feedback, the Compensation Committee increased Mr. Kirshbaum’s base salary from $225,000 to $275,000, effective on July 1, 2010. The salaries for each of our named executive officers for the fiscal year ended March 31, 2011 were as follows:
 
         
Named Executive Officer
  Fiscal 2011
 
Robert W. Musslewhite
  $ 500,000  
Chief Executive Officer
       
Michael T. Kirshbaum
    275,000  
Chief Financial Officer
       
David L. Felsenthal
    425,000  
President
       
Richard A. Schwartz
    425,000  
Executive Vice President
       
Martin D. Coulter
    275,000  
Executive Vice President and General Manager
       
Frank J. Williams
    400,000  
Executive Chairman
       
 
Annual Incentive Compensation.  At the beginning of fiscal 2012, our chief executive officer, Mr. Musslewhite, reviewed with the Compensation Committee the quantitative and qualitative goals approved by the Compensation Committee in the beginning of fiscal 2011 for each of the named executive officers (which are described below under “Factors Considered in Award” for each named executive officer) other than himself and the achievement by each such other officer of success against those pre-determined goals, as well as changes in responsibility levels, and input obtained from other members of the company’s senior management. With respect to the annual incentive compensation for the company’s chief executive officer, the Compensation Committee reviewed Mr. Musslewhite’s performance against the quantitative and qualitative goals approved by the Compensation Committee in the beginning of fiscal 2011 (which are described below under “Factors Considered in Award” for Mr. Musslewhite) and considered information relating to the his performance during fiscal 2011 from other members of the company’s senior management. The Compensation Committee also reviewed the peer group benchmark data provided by Towers Watson in determining the absolute levels for annual incentive compensation targets and the overall mix of compensation types.
 
When determining the annual incentive compensation for each of the named executive officers, the Compensation Committee took into consideration the financial and non-financial objectives described below with respect to the particular named executive officer. In fiscal 2011, the company’s financial objectives — against which the named executive officers with annual cash-based incentive plans were measured and which determined 60% of their incentive compensation — included adjusted EBITDA performance (calculated as described above) and contract value growth (calculated as described above) during the calendar year ended December 31, 2010, as compared with the measures for the prior calendar year. The specific payout levels of


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the portion of the annual incentive compensation based on these financial objectives for fiscal 2011 were determined by reference to the following:
 
                             
Metric
  Weighting    
Payout Level
       
Target
 
Actual
 
Adjusted EBITDA
    24 %   Below Target:     0 %        
            At or Above Target:     100 %   $36 million   $38.8 million
Contract Value Growth
    36 %   Well Below Target:     0 %        
            Below Target:     50 %        
            Target:     100 %   11 – 13% growth   18.3% growth
            Above Target:     125 %        
            Well Above Target:     150 %        
 
These company performance metrics were utilized because the Compensation Committee believes that they directly reflect stockholder value and offer a comprehensive and clear measure of the company’s business performance during the calendar year. These payout levels were set at challenging levels such that attainment of executive target bonuses was not assured at the time they were set and would require a high level of effort and execution on the part of our executive management team in order to receive a bonus payout. The remaining 40% of the annual incentive compensation was determined based on the achievement of individual goals and priorities, some of which were measured quantitatively and others subjectively through comprehensive performance evaluations. Details on each executive’s annual incentive opportunity, annual incentive award, and factors considered when determining each award are below:
 
Robert M. Musslewhite
 
Fiscal 2011 annual incentive compensation
 
         
Target
  Maximum   Actual Award
 
$500,000
  $780,000   $640,000
 
Factors Considered in Award
 
  •  The company exceeding its adjusted EBITDA target for the calendar year ended December 31, 2010;
 
  •  The company exceeding its contract value growth target for the calendar year ended December 31, 2010;
 
  •  Leadership during the company’s recovery from the economic downturn;
 
  •  Continued refinement of a strong growth strategy and leadership of several initiatives in furtherance of the strategy;
 
  •  Successful completion of two important acquisitions;
 
  •  Management of strong performance and multiple innovations in the sales and account management functions;
 
  •  Team building and talent management; and
 
  •  Performance in investor communications and messaging.
 
Fiscal 2012 annual incentive compensation
 
         
Target
  Maximum               
 
$575,000
  $897,000     
 
Factors to Be Considered in Award
 
  •  Financial goals and operating metrics, including the company’s achievement of its adjusted EBITDA target for the calendar year ending December 31, 2011, and the company’s achievement of its contract value growth target for the calendar year ending December 31, 2011 (60%); and


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  •  Individual goals (40%)
 
  •  Continued focus on the company’s growth strategy (15%)
 
  •  Executing against certain operational objectives (15%)
 
  •  Talent management (5%)
 
  •  Investor relations (5%)
 
Michael T. Kirshbaum
 
Fiscal 2011 annual incentive compensation
 
         
Target
  Maximum   Actual Award
 
$225,000
  $351,000   $288,000
 
Factors Considered in Award
 
  •  The company exceeding its adjusted EBITDA target for the calendar year ended December 31, 2010;
 
  •  The company exceeding its contract value growth target for the calendar year ended December 31, 2010;
 
  •  Role as a strong fiduciary steward and management of the company’s financial strategy in support of key business priorities, including leading the company-wide process for budgeting, investment, and acquisition decisions;
 
  •  Contribution to the company’s growth strategy and organizational decisions; and
 
  •  Further development and leadership of the company’s finance department.
 
Fiscal 2012 annual incentive compensation
 
         
Target
  Maximum               
 
$225,000
  $351,000     
 
Factors to Be Considered in Award
 
  •  Financial goals and operating metrics, including the company’s achievement of its adjusted EBITDA target for the calendar year ending December 31, 2011, and the company’s achievement of its contract value growth target for the calendar year ending December 31, 2011 (60%); and
 
  •  Individual goals (40%)
 
  •  Executing against certain financial strategy and management objectives (20%)
 
  •  Investor relations (10%)
 
  •  Leadership objectives (10%)
 
David L. Felsenthal
 
Fiscal 2011 annual incentive compensation
 
         
Target
  Maximum   Actual Award
 
$400,000
  $624,000   $512,000
 
Factors Considered in Award
 
  •  The company exceeding its adjusted EBITDA target for the calendar year ended December 31, 2010;
 
  •  The company exceeding its contract value growth target for the calendar year ended December 31, 2010;
 
  •  Leadership during the company’s recovery from the economic downturn;


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  •  Oversight of multiple areas of operational execution and innovation, including product innovations and the achievement of strong institutional renewal rates;
 
  •  Strong leadership of major vertical programs and achievement of successful financial results;
 
  •  Management of strong performance in the sales and account management functions; and
 
  •  Good performance relating to talent and resource management.
 
Fiscal 2012 annual incentive compensation
 
         
Target
  Maximum               
 
$400,000
  $624,000    
 
Factors To Be Considered in Award
 
  •  Financial goals and operating metrics, including the company’s achievement of its adjusted EBITDA target for the calendar year ending December 31, 2011, and the company’s achievement of its contract value growth target for the calendar year ending December 31, 2011 (60%); and
 
  •  Individual goals (40%)
 
  •  Certain operational execution and growth strategy objectives (15%)
 
  •  Sales and account management performance and innovation objectives (15%)
 
  •  Certain talent and resource management goals (10%)
 
Richard A. Schwartz
 
Fiscal 2011 annual incentive compensation
 
         
Target
  Maximum   Actual Award
 
$75,000
  $117,000   $96,000
 
Factors Considered in Award
 
  •  The company exceeding its adjusted EBITDA target for the calendar year ended December 31, 2010;
 
  •  The company exceeding its contract value growth target for the calendar year ended December 31, 2010;
 
  •  Strong leadership of the company’s physician programs, including operational effectiveness, thought leadership on strategy, product positioning and branding, and rapid growth of the physician organization; and
 
  •  Effective integration of the company’s Southwind business following its acquisition by the company.
 
Fiscal 2012 annual incentive compensation
 
         
Target
  Maximum               
 
$100,000
  $156,000    
 
Factors To Be Considered in Award
 
  •  Financial goals and operating metrics, including the company’s achievement of its adjusted EBITDA target for the calendar year ending December 31, 2011, and the company’s achievement of its contract value growth target for the calendar year ending December 31, 2011 (60%); and
 
  •  Individual goals (40%)
 
  •  Achieving growth and innovation goals (15%)
 
  •  Certain operational execution objectives (15%)
 
  •  Certain talent and resource management goals (10%)


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Martin D. Coulter
 
Fiscal 2011 annual incentive compensation
 
         
Target
  Maximum   Actual Award
 
$125,000
  $195,000   $160,000
 
Factors Considered in Award
 
  •  The company exceeding its adjusted EBITDA target for the calendar year ended December 31, 2010;
 
  •  The company exceeding its contract value growth target for the calendar year ended December 31, 2010;
 
  •  Effective management of the company’s revenue cycle vertical, including overseeing the enhancement of the delivery of certain products and services;
 
  •  Contributions to growth strategy and product roadmap for new products; and
 
  •  Effective integration of the company’s Concuity business following its acquisition by the company.
 
Fiscal 2012 annual incentive compensation
 
         
Target
  Maximum               
 
$125,000
  $195,000    
 
Factors to Be Considered in Award
 
  •  Financial goals and operating metrics, including the company’s achievement of its adjusted EBITDA target for the calendar year ending December 31, 2011, and the company’s achievement of its contract value growth target for the calendar year ending December 31, 2011 (60%); and
 
  •  Individual goals (40%)
 
  •  Certain operational execution objectives (30%)
 
  •  Certain talent and resource management goals (10%)
 
Frank J. Williams
 
Fiscal 2011 annual incentive compensation
 
         
Target
  Maximum               
 
$100,000
  $156,000    
 
Factors Considered in Award
 
  •  The company exceeding its adjusted EBITDA target for the calendar year ended December 31, 2010;
 
  •  The company exceeding its contract value growth target for the calendar year ended December 31, 2010;
 
  •  Successful mentorship of Mr. Musslewhite and other members of the executive team;
 
  •  Contributions to the long-term growth strategy of the company, including strong contribution to new product development and business development; and
 
  •  Assistance in developing important member and industry relationships and establishing a successful base of operations in San Francisco.
 
Fiscal 2012 annual incentive compensation
 
         
Target
  Maximum               
 
$100,000
  $156,000    


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Factors to Be Considered in Award
 
  •  Financial goals and operating metrics, including the company’s achievement of its adjusted EBITDA target for the calendar year ending December 31, 2011, and the company’s achievement of its contract value growth target for the calendar year ending December 31, 2011 (60%); and
 
  •  Individual goals (40%)
 
  •  Goals with respect to the development of the company’s growth strategy (25%)
 
  •  Achieving certain management, organization, and talent goals (10%)
 
  •  Assisting in executing against certain sales and marketing objectives (5%)
 
Long-term incentive compensation.  A significant portion of total direct compensation to our named executive officers is long-term incentive compensation, which includes stock-based awards. While there is no specific targeted mix between annual and long-term compensation by individual executive position, we do vary the mix by executive seniority level. In general, as executive seniority levels increase, more weight is placed on stock-based compensation and retention. Compensation of this nature creates commonality of interest between the named executive officers and our stockholders and helps ensure that the named executive officers benefit from increases in the value of the company’s stock. Grants of stock-based awards also serve as an important tool for retaining our named executive officers. The majority of our grants of stock-based awards vest solely based on the passage of time, and vesting is contingent upon continued employment with us. While we do not target a specific allocation between cash and non-cash compensation, or between annual and long-term compensation by position, the Compensation Committee referred to benchmarks and other publicly available data in determining allocations between cash and non-cash compensation and annual and long-term compensation. We evaluate each component of compensation together with total overall compensation and consider internal factors that may cause us to target a particular element of an executive’s compensation for specific treatment. These internal factors include the executive’s operating responsibilities, management level, and unique contribution for the period in question.
 
Our stock-based incentive compensation plan generally includes the use of stock options and restricted stock units, or “RSUs.” Stock options provide the holder with a strong performance-based incentive since the value of a stock option depends upon an increase in our stock price from the price on the date of grant. The fair value of an RSU fluctuates with the upward or downward movements in stock price, which serves to align management’s interest with those of stockholders while at the same time creating more stability by providing an incentive for holders of RSUs to remain with the company even if our stock price declines after the date of the grant. Generally, our stock-based compensation awards vest 25% per year beginning one year from the date of grant. With vesting typically occurring over four years, the value of a stock-based award may only be realized by the executive so long as the executive’s employment with the company continues, creating a strong retention incentive.
 
Grants of stock-based awards to our named executive officers are generally made as part of a broad grant to other company employees, which occurs annually (typically in the first half of the calendar year). The timing of the annual grants is generally dictated by the timing of the completion of performance reviews and the timing of decisions regarding other forms of direct compensation. We do not have any program, plan, or practice to time such awards in coordination with the release of material non-public information. Stock-based awards are made under the terms of the company’s stock incentive plans and are granted with an exercise or base price equal to the closing price of our common stock on the date of grant, as reported on the NASDAQ Global Select Market.
 
The Compensation Committee or the full Board reviews with our chief executive officer and our chief talent officer the annual grant recommendations for named executive officers and other company employees in advance of the grant date. Based on these discussions, our chief executive officer provides final grant recommendations to the Compensation Committee for approval within approximately thirty days after the initial meeting with the Compensation Committee or the full Board. The Compensation Committee may accept, reject, or modify the chief executive officer’s recommendations in its discretion. The Committee


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accepted the chief executive officer’s recommendations for awards made in fiscal 2011. The grant date is the date of approval of the awards by our Compensation Committee or the Board. The Board has delegated the authority to our chief executive officer to grant a limited number of stock-based awards to employees, other than our named executive officers, between meetings of the Board or of the Compensation Committee in accordance with guidelines established by the Compensation Committee. The grant date for all interim awards is the date of approval by the Compensation Committee, the Board, or the chief executive officer pursuant to delegated authority, as applicable.
 
Stock-based awards were made to each of the named executive officers in April 2010 at the same time as the annual broad grant to other company employees. In determining these equity awards, the Compensation Committee took into account the awards to similar executives within our peer group of companies; the CEO’s recommendations (for all officers other than himself) based on a thorough evaluation of each individual’s performance and the importance of the executive’s long-term retention; each executive’s total compensation; and the impact on the company’s overall equity plan and number of shares outstanding. Based on these considerations, the Compensation Committee awarded stock-based compensation to each executive, as outlined below. The Company calculates the fair value of all stock option awards on the date of grant using the Black-Scholes model, while the fair value of RSUs is based on the grant date closing price of the Company’s common stock of $33.16, as reported on the The NASDAQ Global Select Stock Market.
 
                         
    Stock Options   RSUs   Grant Date Value
 
Robert W. Musslewhite
    44,000       22,000     $ 1,214,548  
Michael T. Kirshbaum
    12,000       6,000     $ 331,240  
David L. Felsenthal
    32,000       16,000     $ 883,308  
Richard A. Schwartz
    10,000       5,000     $ 276,034  
Martin D. Coulter
    12,000       6,000     $ 331,240  
Frank J. Williams
    26,000       13,000     $ 717,687  
 
All awards above vest in four equal annual installments. In addition to the awards set forth above, Mr. Williams was awarded stock options to purchase 45,000 shares of common stock that vest on April 29, 2013 (with an additional grant date value of $441,900, calculated using the lattice option-pricing model for awards with market-based conditions), subject to the company achieving specified compounded annual growth rates with respect to its stock price, as set forth below:
 
         
Company Stock Price Compounded Annual Growth Rate
  Amount to Vest
 
12% or greater
    45,000  
At least 11% but less than 12%
    40,000  
At least 10% but less than 11%
    35,000  
Less than 10%
    No options vest  
 
Stock Ownership Guidelines
 
The Compensation Committee believes that the company’s goal of aligning the interests of our named executive officers is better achieved by ensuring that those officers maintain a meaningful stake in the equity of the company. Therefore, to facilitate this alignment the Compensation Committee adopted in March 2011 stock ownership guidelines requiring executive officers and non-employee directors to own specified amounts of common stock (which may include unvested restricted stock units and deferred shares). Ownership requirements vary by position and are based on a multiple of each officer’s base salary or annual retainer, as set forth below. The guidelines, which became effective April 1, 2011, require individuals to be in compliance


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by April 1, 2016 and to hold at least 25% of the net after tax share issuances from the vesting of any RSUs until the stock target ownership requirement is met.
 
     
Position
 
Stock Target Ownership
 
Chief Executive Officer
  Four times annual base salary
President
  Three times annual base salary
Chief Financial Officer
  Two times annual base salary
Other Executive Officers
  One times annual base salary
Non-Executive Officer Directors
  Three times annual retainer or other annual base cash compensation
 
Other Benefits
 
The named executive officers participate in the same company-wide benefit plans designed for all of our full-time employees, including a limited number of company-sponsored insurance and other benefit plans. We presently believe that it is more cost- effective to pay members of the company’s senior management a highly competitive salary, bonus, and long-term incentive award than to maintain expensive retirement programs. We do not maintain a defined benefit plan.
 
Insurance Plans.  The core insurance package includes health, dental, disability, and basic group life insurance coverage generally available to all employees. The named executive officers are eligible to participate in our company-wide personal medical, dental, life, and disability insurance plans, and other broad-based benefit plans. Certain members of the company’s senior management, including the named executive officers, receive supplemental long-term disability coverage.
 
Retirement Plans.  We provide retirement benefits to executives through a 401(k) plan, which gives employees the opportunity to save for retirement on a tax-favored basis. Executives may elect to participate in the 401(k) plan on the same basis as all other employees. The company provides discretionary contributions in the range of 0% to 100% of an employee’s contribution, up to a maximum of 4% of the employee’s base salary. The percentage of the discretionary contribution is determined by the company after the end of the applicable plan year.
 
Executive Perquisites and Other Compensation.  Historically, we have kept the number and value of executive perquisites to a minimum. The perquisites that are provided to members of the company’s senior management (which includes our named executive officers) are limited to items that enable them to balance their personal, business, and travel schedules and to promote their continued good health. The incremental costs to us associated with providing each of these perquisites to the named executive officers was less than $10,000 for each named executive officer in fiscal 2011.
 
Tax and Accounting Considerations
 
Section 162(m) of the Code limits deductibility of certain compensation to $1 million per year for the chief executive officer and the three other most highly paid executive officers (other than the chief financial officer) who are employed at year-end. If certain conditions are met, performance-based compensation may be excluded from this limitation. Stock options granted during fiscal 2011 are designed to qualify for exclusion from this limitation so as to be deductible. While other incentive awards under our stockholder-approved incentive plans could be designed to satisfy the conditions necessary for deductibility, the Compensation Committee may not structure all compensation arrangements to satisfy all of the conditions required under Section 162(m) because the Committee wishes to retain flexibility in the administration of our executive compensation programs.
 
Employment Agreements with Messrs. Williams, Musslewhite, and Felsenthal
 
In connection with the transition of Mr. Williams to executive chairman, Mr. Musslewhite’s promotion to chief executive officer, and Mr. Felsenthal’s promotion to president, each of which was effective on September 1, 2008, the company sought to renegotiate Mr. Williams’ then existing employment agreement, to renegotiate


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agreements entered into in October 2001 with Mr. Felsenthal relating to the acceleration of vesting of his stock-based awards and potential payments upon termination of his employment, and, for purposes of the long-term retention of Mr. Musslewhite, to enter into an employment agreement with Mr. Musslewhite that provided to him some, but not all, of the same benefits and security provided to Messrs. Williams and Felsenthal in their agreements. Mr. Williams’ employment agreement was amended and restated effective as of September 10, 2010, when his prior employment agreement expired in accordance with its terms as of that date. The employment agreements with Messrs. Williams, Musslewhite, and Felsenthal are discussed in further detail below in the “Executive Compensation” section of this proxy statement under “Employment Agreements and Arrangements.”
 
Severance and Change of Control Arrangements
 
The employment agreements of Messrs. Williams, Musslewhite, and Felsenthal provide severance payments and other benefits in the event the company terminates their employment without cause or the executive terminates his employment with us for good reason. In the event of a change of control of the company, each of their employment agreements only provides benefits upon a so-called “double trigger.” This means that severance benefits are triggered only when the executive is involuntarily terminated by the company without cause or the executive terminates employment for good reason after the change of control.
 
We believe that protections, in the event of a termination without cause or in circumstances that constitute good reason under the terms of the employment agreement of those officers eliminate potential and unnecessary uncertainty in connection with the occurrence or potential occurrence of a change of control of the company. This uncertainty results from the fact that many change of control transactions result in significant organizational changes, particularly at the senior executive level. In order to encourage these named executive officers to remain employed with us during an important time when their prospects for continued employment following the transaction may be uncertain, we provide each of these named executive officers with severance benefits in the event that the executive’s employment terminates in connection with a change of control.
 
The change of control protection benefits provided to Messrs. Musslewhite and Felsenthal in their employment agreements include reimbursement for the full amount of any excise taxes imposed under Section 4999 of the Internal Revenue Code. However, this excise tax gross-up will not be made if the total amount of such change of control protection benefits exceeds the threshold by which such excise tax is triggered by $50,000 or less. Under these circumstances, the executive’s severance benefits will be reduced to the extent necessary to avoid excise tax triggers. In providing this protection to Messrs. Musslewhite, and Felsenthal, the Compensation Committee carefully considered concessions made by these officers in their respective employment agreement negotiations and the fact that certain other companies provide tax-gross up protections following a change of control to one or more of their named executive officers.
 
The specific severance benefits payable to our named executive officers are set forth below under “Potential Payments Upon Termination or Change of Control.”
 
Compensation Committee Policy Regarding Change of Control Severance Payments
 
Effective July 2009, our Compensation Committee adopted a policy that restricts the company from entering into any future agreement that provides an executive officer with a severance payment following a change of control of the company, except in the case of a double trigger termination event. The policy also restricts the company from entering into any future agreement that provides an executive officer with the right to receive excise tax gross-ups following a change of control, except in unusual circumstances where the Compensation Committee believes that accommodations have to be made to recruit a new executive officer to the company. In those circumstances, the excise tax gross-up will be limited to a double trigger termination event and will be subject to a three-year sunset provision that will result in the termination of the excise tax gross-up if an employment termination does not occur within three years of the change of control. In addition, under the policy any future agreement providing for severance payments following a change of control of the company will utilize a definition of “change of control” that is triggered only if an enumerated transaction actually is consummated or occurs, instead of being triggered solely by the announcement of or stockholder approval of any such transaction or event.


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EXECUTIVE COMPENSATION
 
Summary Compensation Table
 
The following table presents certain information concerning compensation awarded or earned for services rendered for fiscal 2011, 2010, and 2009 by our named executive officers:
 
                                                         
            Stock
  Option
  Non-Equity
  All Other
   
            Awards
  Awards
  Incentive Plan
  Compensation
   
Name and Principal Position
  Year   Salary   (5)   (5)   Compensation   (6)   Total
 
Robert W. Musslewhite (1)
    2011     $ 500,000     $ 729,520     $ 484,880     $ 640,000     $ 7,350     $ 2,361,750  
Chief Executive Officer
    2010       500,000             882,600       512,000       2,731       1,897,331  
      2009       458,333       299,902       1,195,099       180,000       6,615       2,139,949  
Michael T. Kirshbaum (2)
    2011       262,500       198,960       132,240       288,000       7,350       889,050  
Chief Financial Officer
    2010       225,000             176,520       288,000       1,345       690,865  
      2009       225,000       100,710       189,945       75,000       4,957       595,612  
Martin D. Coulter
    2011       275,000       198,960       132,240       160,000       7,350       773,550  
Executive Vice President and General Manager
                                                       
David L. Felsenthal (3)
    2011       425,000       530,560       352,640       512,000       7,350       1,827,550  
President
    2010       425,000             676,660       384,000       1,434       1,487,094  
      2009       414,583       299,902       697,135       150,000       5,711       1,567,331  
Richard A. Schwartz
    2011       425,000       165,800       110,200       96,000       7,350       804,358  
Executive Vice President
    2010       482,040             147,688             867       630,595  
      2009       482,040       105,186       205,219             6,968       799,413  
Frank J. Williams (4)
    2011       400,000       431,080       728,420       128,000       7,350       1,694,850  
Executive Chairman
    2010       400,000       463,000             448,000       1,867       1,312,867  
      2009       483,333       951,112             250,000       5,909       1,690,354  
 
 
(1) Mr. Musslewhite served as an executive vice president of the company until his promotion to chief executive officer (and principal executive officer) of the company as of September 1, 2008. Mr. Musslewhite’s salary for fiscal 2009 in the Summary Compensation Table reflects an annual salary of $400,000 for the period April 1, 2008 through August 31, 2008, and $500,000 for the period September 1, 2008 through March 31, 2009.
 
(2) Mr. Kirshbaum’s salary for fiscal 2011 in the Summary Compensation Table reflects an annual salary of $225,000 for the period April 1, 2010 through June 31, 2010, and $275,000 for the period July 1, 2010 through March 31, 2011.
 
(3) Mr. Felsenthal served as chief operating officer until his promotion to president of the company as of September 1, 2008. Mr. Felsenthal’s salary for fiscal 2009 in the Summary Compensation Table reflects an annual salary of $400,000 for the period April 1, 2008 through August 31, 2008, and $425,000 for the period September 1, 2008 through March 31, 2009.
 
(4) Mr. Williams served as the company’s chief executive officer (and principal executive officer) until he became executive chairman as of September 1, 2008. Mr. Williams’ salary for fiscal 2009 in the Summary Compensation Table reflects an annual salary of $600,000 for the period April 1, 2008 through August 31, 2008, and $400,000 for the period September 1, 2008 through March 31, 2009. Mr. Williams is considered to be a named executive officer for purposes of the Summary Compensation Table because he was an executive officer during fiscal 2011. Mr. Williams currently serves as the company’s Executive Chairman, but ceased service as an executive officer as of September 10, 2010.
 
(5) Amounts reflect the aggregate grant date fair value of awards granted in fiscal 2011, 2010, and 2009. Assumptions used in the calculation of these amounts are included in Note 11 to our audited consolidated financial statements for the fiscal year ended March 31, 2011 included in our 2011 Form 10-K.
 
(6) Includes for each named executive officer matching contributions made under our 401(k) plan.


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Grants of Plan-Based Awards in Fiscal 2011
 
The following table sets forth information regarding annual incentive compensation, or cash bonuses, and grants of stock options and RSUs to the named executive officers in fiscal 2011 under our stock incentive plans:
 
                                                                                 
                                All Other
       
                            All Other
  Option
      Grant
        Estimated Potential
  Estimated Future
  Stock Awards:
  Awards:
  Exercise
  Date
        Payouts Under
  Payouts Under
  Number of
  Number of
  or Base
  Fair Value
        Non-Equity Incentive
  Equity Incentive
  Shares of
  Securities
  Price
  of Stock
        Plan Awards(1)   Plan Awards(2)   Stock
  Underlying
  of Option
  and Option
        Target
  Maximum
  Threshold
  Target
  Maximum
  or Units
  Options
  Awards
  Awards
Name
  Grant Date   ($)   ($)   (#)   (#)   (#)   (#)(3)   (#)(4)   ($/Sh)   ($)(5)
 
Robert W. Musslewhite
                                                                               
Cash bonus
          $ 500,000     $ 780,000                                   $     $  
RSU grant
    4/27/10                                     22,000                   729,520  
Stock option award
    4/27/10                                           44,000       33.16       484,880  
Michael T. Kirshbaum
                                                             
Cash bonus
            225,000       351,000                                            
RSU grant
    4/27/10                                     6,000                   198,960  
Stock option award
    4/27/10                                           12,000       33.16       132,240  
Martin D. Coulter
            125,000       195,000                                            
RSU grant
    4/27/10                                     6,000                   198,960  
Stock option award
    4/27/10                                           12,000       33.16       132,240  
David L. Felsenthal
                                                             
Cash bonus
            400,000       624,000                                            
RSU grant
    4/27/10                                     16,000                   530,560  
Stock option award
    4/27/10                                           32,000       33.16       352,640  
Richard A. Schwartz
            75,000       117,000                                            
RSU grant
    4/27/10                                     5,000                   165,800  
Stock option award
    4/27/10                                           10,000       33.16       110,200  
Frank J. Williams
                                                             
Cash bonus
            100,000       156,000                                            
RSU grant
    4/27/10                                     13,000                   431,080  
Stock option award
    4/27/10                                           26,000       33.16       286,520  
Stock option award
    4/29/10                   35,000       40,000       45,000                   34.27       441,900  
 
 
(1) Amounts set forth in these columns represent the target and maximum annual incentive compensation amounts that potentially could have been earned for fiscal 2011 as previously described in the Compensation Discussion and Analysis section of this proxy statement under the heading “Annual Incentive Compensation.” The amounts of annual cash incentive compensation earned for fiscal 2011 by our named executive officers have been determined and were paid in May 2011, and are included in the “Non-Equity Incentive Plan Compensation” column of the Summary Compensation Table above.
 
(2) Amounts set forth in these columns represent the threshold, target and maximum number of shares issuable upon the exercise of stock options which will vest on April 29, 2013, subject to the satisfaction of specified market-based vesting conditions as previously described in the Compensation Discussion and Analysis section of this proxy statement under the heading “Long-term Incentive Compensation.” The stock options were granted to Mr. Williams pursuant to the company’s 2009 Stock Incentive Plan.
 
(3) Stock awards consist of RSUs that vest in 25% increments on May 27, 2011, April 27, 2012, April 27, 2013, and April 27, 2014. All of the RSUs granted to the named executive officers in fiscal 2011 were made pursuant to the company’s 2009 Stock Incentive Plan.
 
(4) Option awards granted on April 27, 2010 consist of options to purchase shares of the company’s common stock that vest 25% per year beginning one year after the date of grant. Of these stock options, 50% were made pursuant to the company’s 2005 Stock Incentive Plan and 50% were made pursuant to the company’s 2009 Stock Incentive Plan.
 
(5) The dollar values of stock and option awards, if any, disclosed in this column are equal to the grant date fair value, excluding assumptions for forfeitures. Assumptions used in the calculation of these amounts are included in Note 11 to our audited consolidated financial statements for the fiscal year ended March 31, 2011 included in our 2011 Form 10-K.


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Employment Agreements and Arrangements
 
Robert W. Musslewhite
 
We entered into an employment agreement with Mr. Musslewhite in connection with his promotion from executive vice president to chief executive officer of the company, effective as of September 1, 2008. Mr. Musslewhite’s employment agreement has a four-year term that will renew automatically on an annual basis unless the company or Mr. Musslewhite provides notice of nonrenewal at least one year prior to the last day of the term. Following a change of control, the term of the agreement will continue for the longer of the remainder of the initial four-year term or the first anniversary of the change of control, and will thereafter renew automatically on an annual basis unless the company or Mr. Musslewhite provides notice of nonrenewal no later than one year prior to the last day of the then-current term. The employment agreement provides for an initial annual salary of $500,000. Mr. Musslewhite is also entitled to receive awards under the company’s stock incentive plans at the discretion of the Board or the Compensation Committee.
 
During his employment with us and for two years following the termination of his employment, Mr. Musslewhite will be subject to certain non-solicitation and non-competition restrictions.
 
David L. Felsenthal
 
In connection with Mr. Felsenthal’s promotion to president of the company, the company and Mr. Felsenthal entered into an employment agreement effective as of September 1, 2008. Mr. Felsenthal’s employment agreement has a four-year term that will renew automatically on an annual basis unless the company or Mr. Felsenthal provides notice of nonrenewal at least one year prior to the last day of the term. The employment agreement provides for an initial annual salary of $425,000. Mr. Felsenthal is also entitled to receive awards under the company’s stock incentive plans at the discretion of the Board or the Compensation Committee.
 
In October 2001, the company entered into an agreement with Mr. Felsenthal concerning exclusive services, confidential information, business opportunities, noncompetition, non-solicitation and work product, which was substantially similar to the terms of the agreements between the company and Messrs. Coulter, Kirshbaum, and Schwartz described below. Mr. Felsenthal’s employment agreement amended that October 2001 agreement between the company and Mr. Felsenthal to provide that, during his employment with us and for two years following the termination of his employment, Mr. Felsenthal would be subject to certain non-solicitation and non-competition provisions without any payment in addition to those provided for in Mr. Felsenthal’s employment agreement in connection with the termination of his employment.
 
Frank J. Williams
 
Effective September 1, 2008, the company entered into an employment agreement with Mr. Williams for his employment as executive chairman. On November 3, 2010, the company entered into an amended and restated employment agreement (the “amended agreement”) with Mr. Williams for his employment as executive chairman. The amended agreement replaced and superseded the employment agreement, dated as of September 12, 2008 (the “original agreement”), between the company and Mr. Williams, effective as of September 10, 2010, which is the date on which the original agreement expired in accordance with its terms. The amended agreement provides for a one-year term that will end on the later of August 31, 2011 or the date of the company’s 2011 annual meeting of stockholders, subject to renewal upon mutual agreement of the company and Mr. Williams. No changes to Mr. Williams’ compensation were made in the amended agreement. Pursuant to the terms of the amended agreement, Mr. Williams is entitled to receive an annual base salary of $400,000 and will continue to be eligible to participate in the company’s annual incentive compensation plan.
 
The other terms of the amended agreement are substantially the same as the terms of the original agreement, except that some provisions of the original agreement either were not included or were modified in the amended agreement to be consistent with the policy adopted by the company’s Compensation Committee in July 2009 described in the Compensation Discussion and Analysis section of this proxy statement under the


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heading “Compensation Committee Policy Regarding Change of Control Severance Payments.” Accordingly, consistent with that policy, the amended agreement:
 
  •  does not include a provision that would entitle Mr. Williams to reimbursement for any excise taxes imposed under Section 280G and 4999 of the Internal Revenue Code or any gross-up payment equal to any income and excise taxes payable as a result of the reimbursement of the excise taxes; and
 
  •  utilizes a definition of “change of control” that is triggered only if an enumerated transaction actually is consummated or occurs, instead of being triggered solely by the announcement of or stockholder approval of any such transaction or event.
 
During his employment with us and for two years following the termination of his employment, Mr. Williams will be subject to certain non-solicitation and non-competition restrictions.
 
Outstanding Equity Awards at March 31, 2011
 
The following table sets forth information regarding the number of shares of unexercised stock options and the number of shares and the value of unvested RSUs held by the named executive officers at March 31, 2011.
 
                                                                 
        Option Awards                
        Number of
  Number of
  Equity Incentive
          Stock Award
        Securities
  Securities
  Plan Awards:
          Number of
  Market Value
        Underlying
  Underlying
  Number of
          Shares or
  of Shares or
        Unexercised
  Unexercised
  Securities Underlying
  Option
  Option
  Units of Stock
  Units of Stock
        Options (#)
  Options (#)
  Unexercised Unearned
  Exercise
  Expiration
  That Have Not
  That Have Not
Name
      Exercisable   Unexercisable   Options (#)   Price ($)   Date   Vested (#)   Vested ($)(1)
 
Robert W. Musslewhite
            2,000                   34.44       12/30/2013                  
              12,000                   35.06       11/23/2014                  
              6,000                   39.45       3/14/2012                  
              7,000                   40.50       5/3/2012                  
      (2 )     74,606       24,868             44.76       5/20/2015                  
      (3 )     7,500       52,500             18.52       4/17/2014                  
      (4 )           60,000             18.52       4/17/2016                  
      (5 )           22,000             33.16       4/27/2015                  
      (6 )           22,000             33.16       4/27/2017                  
      (7 )                                           6,702       345,153  
      (8 )                                           22,000       1,133,000  
Michael T. Kirshbaum
            6,000                   29.28       2/3/2013                  
              9,000                   34.81       3/8/2014                  
              11,000                   39.45       3/14/2012                  
      (2 )     11,813       3,937             44.76       5/20/2015                  
      (9 )     4,375       10,500             18.52       4/17/2014                  
      (10 )           12,000             18.52       4/17/2016                  
      (5 )           6,000             33.16       4/27/2015                  
      (6 )           6,000             33.16       4/27/2017                  
      (11 )                                           1,050       54,075  
      (7 )                                           562       28,943  
      (8 )                                           6,000       309,000  
Martin D. Coulter
            8,500                   34.81       3/8/2014                  
              11,063                   44.76       5/20/2013                  
      (2 )           3,688             44.76       5/20/2015                  
      (12 )           13,992             18.52       4/17/2014                  
      (13 )           16,000             18.52       4/17/2016                  
      (5 )           6,000             33.16       4/27/2015                  
      (6 )           6,000             33.16       4/27/2017                  
      (14 )                                           800       41,200  
      (7 )                                           2,100       108,150  
      (8 )                                           6,000       309,000  
David L. Felsenthal
            16,000                   32.40       2/18/2013                  
              27,000                   34.81       3/8/2014                  
              27,000                   39.45       3/14/2012                  
      (2 )     43,520       14,506             44.76       5/20/2015                  
      (15 )           40,250             18.52       4/17/2014                  
      (16 )           46,000             18.52       4/17/2016                  
      (5 )           16,000             33.16       4/27/2015                  
      (6 )           16,000             33.16       4/27/2017                  
      (7 )                                           1,675       86,263  
      (8 )                                           16,000       824,000  


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        Option Awards                
        Number of
  Number of
  Equity Incentive
          Stock Award
        Securities
  Securities
  Plan Awards:
          Number of
  Market Value
        Underlying
  Underlying
  Number of
          Shares or
  of Shares or
        Unexercised
  Unexercised
  Securities Underlying
  Option
  Option
  Units of Stock
  Units of Stock
        Options (#)
  Options (#)
  Unexercised Unearned
  Exercise
  Expiration
  That Have Not
  That Have Not
Name
      Exercisable   Unexercisable   Options (#)   Price ($)   Date   Vested (#)   Vested ($)(1)
 
Richard A. Schwartz
            2,500                   34.81       3/8/2014                  
              23,000                   39.45       3/14/2012                  
      (7 )     12,375       4,125             44.76       5/20/2013                  
      (17 )     6,250       12,500             18.52       4/17/2014                  
      (18 )           6,250             18.52       4/17/2016                  
      (5 )           5,000             33.16       4/27/2015                  
      (6 )           5,000             33.16       4/27/2017                  
      (7 )                                           587       30,231  
      (8 )                                           5,000       257,500  
Frank J. Williams
            49,190                   32.40       2/18/2013                  
              85,000                   34.81       3/8/2014                  
              90,000                   39.45       3/14/2012                  
      (5 )           13,000             33.16       4/27/2015                  
      (6 )           13,000             33.16       4/27/2017                  
      (19 )                 45,000       34.27       4/29/2015                  
      (8 )                                             13,000       669,500  
 
 
(1) Based on the closing market price of $51.50 on March 31, 2011.
 
(2) Unexercisable stock options vest on March 31, 2012.
 
(3) Options to purchase 37,500 shares vest on April 17, 2011 and options to purchase 15,000 shares vest on April 17, 2012.
 
(4) Options to purchase 22,500 shares vest on April 17, 2012 and options to purchase 37,500 shares vest on April 17, 2013.
 
(5) Unexercisable stock options vest in equal increments on April 27, 2011 and 2012.
 
(6) Unexercisable stock options vest in equal increments on April 27, 2013 and 2014.
 
(7) Unvested RSUs vest on March 31, 2012.
 
(8) Unvested RSUs vest in equal increments on May 27, 2011, April 27, 2012, April 27, 2013, and April 27, 2014.
 
(9) Options to purchase 7,500 shares vest on April 17, 2011 and options to purchase 3,000 shares vest on April 17, 2012.
 
(10) Options to purchase 4,500 shares vest on April 17, 2012 and options to purchase 7,500 shares vest on April 17, 2013.
 
(11) Unvested RSUs vest in equal increments on March 6, 2012 and 2013.
 
(12) Options to purchase 10,008 shares vest on April 17, 2011 and options to purchase 3,984 shares vest on April 17, 2012.
 
(13) Options to purchase 6,000 shares vest on April 17, 2012 and options to purchase 10,000 shares vest on April 17, 2013.
 
(14) Unvested RSUs vest on April 30, 2011.
 
(15) Options to purchase 28,750 shares vest on April 17, 2011 and options to purchase 11,500 shares vest on April 17, 2012.
 
(16) Options to purchase 17,250 shares vest on April 17, 2012 and options to purchase 28,750 shares vest on April 17, 2013.
 
(17) Unexercisable stock options vest in equal increments on April 17, 2011 and 2012.
 
(18) Unexercisable stock options vest on April 17, 2013.
 
(19) Unexercisable stock options vest on April 29, 2013, subject to the satisfaction of specified market-based vesting conditions as described in the Compensation Discussion and Analysis section of this proxy statement under the heading “Long-term Incentive Compensation.”

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Option Exercises and Stock Vested in Fiscal 2011
 
The following table sets forth information regarding the number and value of stock options exercised and RSUs vested for each named executive officer in fiscal 2011.
 
                                 
    Option Awards   Stock Awards
    Number of Shares
  Value Realized
  Number of Shares
  Value Realized
    Acquired on Exercise
  on Exercise
  Acquired on Vesting
  On Vesting
    (#)   ($)(1)   (#)   ($)(2)
 
Robert W. Musslewhite
    30,000     $ 813,053       875     $ 44,275  
Michael T. Kirshbaum
    6,125       177,309       1,088       55,560  
Martin D. Coulter
    22,008       347,047       2,475       96,963  
David L. Felsenthal
    45,750       1,296,645       1,676       86,314  
Richard A. Schwartz
    34,500       529,269       1,213       61,907  
Frank J. Williams
                30,362       1,160,989  
 
 
(1) Dollar amounts shown are determined by multiplying (a) the number of shares of common stock subject to the options exercised by (b) the difference between the market price on the exercise date and the exercise price of the stock option.
 
(2) Dollar amounts shown are determined by multiplying (a) the number of shares of common stock subject to restricted stock units awards that vested by (b) the closing price of the common stock as reported on the NASDAQ Global Select Market on the vesting date.
 
POTENTIAL PAYMENTS UPON TERMINATION OF EMPLOYMENT OR CHANGE OF CONTROL
 
The table and descriptions below reflect the amount of compensation that would become payable to each of the named executive officers under existing plans and arrangements if one of the events described in the table had occurred on March 31, 2011, given the named executive officer’s compensation as of such date and, if applicable, based on the amount of outstanding stock-based awards held by the named executive officer as of such date and the closing price for the company’s shares of common stock on that date. These benefits are in addition to benefits available prior to the occurrence of any termination of employment or change of control, including then-exercisable stock options, and benefits available generally to salaried employees, such as distributions under the company’s 401(k) plan. In addition, in connection with any actual termination of employment or change of control transaction, the company may determine to enter into an agreement or to establish an arrangement providing additional benefits or amounts, or altering the terms of benefits described below, as the Board determines appropriate.
 
The actual amounts that would be paid upon a named executive officer’s termination of employment or in connection with a change of control can be determined only at the time of any such event. Due to the number of factors that affect the nature and amount of any benefits provided upon the events discussed below, any actual amounts paid or distributed may be higher or lower than reported below. Factors that could affect these amounts include the timing during the year of any such event, the executive’s then current position and salary, the amount of stock-based awards held by the executive, and the company’s stock price.
 
Stock Incentive Plans
 
Stock options and RSUs held by our named executive officers are subject to the terms of the plans pursuant to which they were issued, including the applicable award agreements. Under the stock option award agreements under the company’s 2005, 2006, and 2009 Stock Incentive Plans, in the event of a change of control, the vesting of outstanding stock options would be accelerated if, within one year after the change of control, the named executive officer’s employment is terminated for any reason other than for cause or voluntary resignation by the named executive officer. In addition, the RSU award agreements under the 2005, 2006, and 2009 Stock Incentive Plans provide that, if within one year after a change of control, the named executive officer incurs a termination of employment for any reason other than for cause or voluntary resignation, the RSU award shall be deemed to have become fully vested immediately prior to such


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termination of employment. A change of control under these award agreements generally includes the following events: (a) the acquisition of 50% of the securities of the company by an individual, entity, or group; (b) consummation of a merger, consolidation, or reorganization involving the company unless either the stockholders of the company immediately before such transaction own, directly or indirectly immediately following such transaction, at least 60% of the combined voting power of the company resulting from such transaction in substantially the same proportion as their ownership immediately before such transaction, or the stockholders immediately after such transaction include the company, a subsidiary of the company, or certain other permitted holders (as defined in the award agreements); and (c) approval by the company’s stockholders of a transfer of 50% or more of the assets of the company or a transfer of assets that during the current or either of the prior two fiscal years accounted for more than 50% of the company’s revenue or income, unless the person to which such transfer is made is either a subsidiary of the company, wholly-owned by all the stockholders of the company, or wholly-owned by another permitted holder.
 
Individual Agreements
 
Robert W. Musslewhite Employment Agreement
 
The employment agreement with Mr. Musslewhite provides for the following severance benefits in the event Mr. Musslewhite’s employment is terminated by the company without “cause” or by Mr. Musslewhite for “good reason”: (1) a lump-sum payment equal to two times Mr. Musslewhite’s then current annual base salary; (2) all stock-based awards made to Mr. Musslewhite on May 20, 2008 and any subsequent stock-based awards will automatically vest and become exercisable to the extent they would have vested on or prior to the first anniversary of the termination date, except that any stock-based awards granted on or after May 20, 2008 that cliff-vests shall become vested pro rata based on the total vesting period of such awards and the period commencing on the grant date of such awards and the first anniversary of the termination date; and (3) continued medical, dental, and vision care and life insurance benefits for a period of 18 months following Mr. Musslewhite’s termination of employment. In addition, the employment agreement with Mr. Musslewhite provides that he will be entitled to reimbursement for any excise taxes imposed under Sections 280G and 4999 of the Code as well as a gross-up payment equal to any income and excise taxes payable as a result of the reimbursement of the excise taxes unless it is determined that the portion of the payments that would be treated as “parachute payments” under Section 280G of the Code does not exceed $50,000, in which case no gross-up payment shall be made to Mr. Musslewhite and the severance payment would be reduced so that the severance payment, benefits, or distributions are reduced to the applicable safe harbor amount. The employment agreement with Mr. Musslewhite also provides for full vesting acceleration with respect to all stock-based awards held by Mr. Musslewhite as of the date of termination of his employment with the company due to his death or disability. In the event of a change of control of the company, Mr. Musslewhite’s employment agreement only provides benefits upon a so-called “double trigger.” This means that severance benefits are triggered only when Mr. Musslewhite is involuntarily terminated by the company without cause or Mr. Musslewhite terminates employment for “good reason” after the change of control.
 
For purposes of Mr. Musslewhite’s employment agreement:
 
  •  the term “cause” means: any willful act or willful omission (other than as a result of disability) that represents a breach of any of the terms of his employment agreement to the material detriment of the company; conviction of, or plea of nolo contendere to, a felony (other than a traffic infraction); or the commission of a material act of fraud, theft, or dishonesty against the company; and nonrenewal of the term of Mr. Musslewhite’s employment agreement does not constitute a termination without cause, except that notice of nonrenewal by the company constitutes a termination without cause if the notice of nonrenewal is provided to Mr. Musslewhite in connection with a change of control of the company;
 
  •  the term “good reason” means, without Mr. Musslewhite’s written consent: a reduction of Mr. Musslewhite’s base salary or annual incentive bonus target below his initial annual incentive bonus target; Mr. Musslewhite is no longer the chief executive officer of the company or, in the event of a change of control, the successor to the company’s business or assets; Mr. Musslewhite is no longer serving on the Board or, in the event of a change of control, the board of directors or similar governing body of the successor to the company’s


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  business or assets, except in each case on account of removal for cause pursuant to a vote of the stockholders of the company or due to Mr. Musslewhite’s resignation from, or refusal to stand for reelection to, the Board of Directors; any material breach by the company of any of the material terms of the agreement; or, during the one-year period following a change of control, Mr. Musslewhite is required to relocate his place of employment to a location that is more than 35 miles from the location of the company’s headquarters; and
 
  •  the term “change of control” generally means: certain acquisitions by any person or group of 50% or more of the company’s voting securities; approval by stockholders of a merger with a third party unless the company’s stockholders hold at least 60% of the voting power of the securities of the resulting company; approval by the company’s stockholders of a sale of a majority of the company’s assets to a third party; or approval by the company’s stockholders of a complete liquidation or dissolution of the company.
 
David L. Felsenthal Employment Agreement
 
The employment agreement with Mr. Felsenthal provides for the following severance benefits in the event Mr. Felsenthal’s employment is terminated by the company without “cause” or by Mr. Felsenthal for “good reason”: (1) a lump-sum payment equal to two times Mr. Felsenthal’s then current annual base salary; (2) all of Mr. Felsenthal’s stock-based awards will automatically vest and become exercisable; and (3) continued medical, dental, and vision care and life insurance benefits for a period of 18 months following Mr. Felsenthal’s termination of employment. In addition, the employment agreement with Mr. Felsenthal provides that he will be entitled to reimbursement for any excise taxes imposed under Sections 280G and 4999 of the Code as well as a gross-up payment equal to any income and excise taxes payable as a result of the reimbursement of the excise taxes unless it is determined that the portion of the payments that would be treated as “parachute payments” under Section 280G of the Code does not exceed $50,000, in which case no gross-up payment shall be made to Mr. Felsenthal and the severance payment would be reduced so that the severance payment, benefits, or distributions are reduced to the applicable safe harbor amount. The employment agreement with Mr. Felsenthal also provides for full vesting acceleration with respect to all stock-based awards held by Mr. Felsenthal as of the date of termination of his employment with the company due to his death or disability. In the event of a change of control of the company, Mr. Felsenthal’s employment agreement only provides benefits upon a so-called “double trigger.” This means that severance benefits are triggered only when Mr. Felsenthal is involuntarily terminated by the company without cause or Mr. Felsenthal terminates employment for “good reason” after the change of control. The term “change of control” in Mr. Felsenthal’s agreement has the same meaning as set forth in Mr. Musslewhite’s employment agreement.
 
For purposes of Mr. Felsenthal’s employment agreement:
 
  •  the term “cause” means: any willful act or willful omission (other than as a result of disability) that represents a breach of any of the terms of his employment agreement to the material detriment of the company; conviction of, or plea of nolo contendere to, a felony (other than a traffic infraction); or the commission of a material act of fraud, theft, or dishonesty against the company; and nonrenewal of the term of the employment agreement by the company constitutes a termination without cause, effective as of the last day of the then-current term; and
 
  •  the term “good reason” means, without Mr. Felsenthal’s written consent: a reduction of Mr. Felsenthal’s base salary or annual incentive bonus target below his initial annual incentive bonus target; Mr. Felsenthal is no longer the president of the company or, in the event of a change of control, the successor to the company’s business or assets; Mr. Felsenthal is no longer reporting directly to the chief executive officer of the company or, in the event of a change of control, the successor to the company’s business or assets; if Mr. Felsenthal serves on the Board of Directors of the company during the term of the employment agreement and then is no longer serving on the Board of Directors of the company or, in the event of a change of control, the board of directors or similar governing body of the successor to the company’s business or assets, except in each case on account of removal for cause pursuant to a vote of the stockholders of the company or due to Mr. Felsenthal’s resignation from, or refusal to stand


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  for reelection to, the Board of Directors; any material breach by the company of any of the material terms of the agreement; or, during the one-year period following a change of control, Mr. Felsenthal is required to relocate his place of employment to a location that is more than 35 miles from the location of the company’s headquarters.
 
Agreements with Messrs. Coulter, Kirshbaum, and Schwartz
 
Messrs. Coulter, Kirshbaum, and Schwartz are parties to agreements with us concerning exclusive services, confidential information, business opportunities, noncompetition, non-solicitation, and work product. These agreements prohibit those individuals from competing with us or soliciting our employees during their tenure as employees or members of our Board, as the case may be, and, if the individual is terminated for cause or resigns, for a period of three years thereafter. These agreements also provide that the individuals will not disclose any of our confidential or proprietary information. If the individual’s employment is terminated by us without cause, we may require the individual not to compete for up to two one-year periods, provided that we pay the individual 125% of his then annual base salary for each such one-year period. The payments are not reflected in the table below because they are provided only if the company elects to invoke the non-compete terms.
 
Frank J. Williams Employment Agreement
 
The employment agreement with Mr. Williams provides for the following severance benefits in the event Mr. Williams’ employment is terminated by the company without “cause” or by Mr. Williams for “good reason”: (1) a lump-sum payment equal to one and one-half times Mr. Williams’ then current annual base salary; (2) all of Mr. Williams’ stock-based awards will automatically vest and become exercisable; and (3) continued medical, dental, and vision care and life insurance benefits for a period of 18 months following Mr. Williams’ termination of employment. The employment agreement with Mr. Williams also provides for full vesting acceleration with respect to all stock-based awards held by Mr. Williams as of the date of termination of his employment with the company due to his death or disability. In the event of a change of control of the company, Mr. Williams’ employment agreement only provides benefits upon a so-called “double trigger.” This means that severance benefits are triggered only when Mr. Williams is involuntarily terminated by the company without cause or Mr. Williams terminates employment for “good reason” after the change of control.
 
For purposes of Mr. Williams’ employment agreement:
 
  •  the term “cause” means: any willful act or willful omission (other than as a result of disability) that represents a breach of any of the terms of his employment agreement to the material detriment of the company; conviction of, or plea of nolo contendere to, a felony (other than a traffic infraction); or the commission of a material act of fraud, theft, or dishonesty against the company;
 
  •  the term “good reason” means, without Mr. Williams’ written consent: a reduction of Mr. Williams’ base salary except as contemplated by the agreement based on the anticipated level of Mr. Williams’ time commitment to the company; in the event of a change of control, Mr. Williams is no longer serving on the Board of Directors or similar governing body of the successor to the company’s business or assets, except in each case on account of removal for cause pursuant to a vote of the stockholders of the company or due to Mr. Williams’ resignation from, or refusal to stand for reelection to, the Board of Directors; or any material breach by the company of any of the material terms of the agreement; and
 
  •  the term “change of control” generally means: certain acquisitions by any person or group of 50% or more of the company’s voting securities; the consummation of a merger, consolidation, or reorganization involving the company unless the company’s stockholders hold at least 60% of the voting power of the securities of the resulting company; the sale of a majority of the company’s assets to a third party; or a complete liquidation or dissolution of the company.
 


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          Before Change of
    After Change of Control  
          Control           Termination
 
          Termination Without
    No
    Without Cause or
 
Name/Benefit
  Death/Disability     Cause or for Good Reason     Termination     for Good Reason  
 
Robert W. Musslewhite
                               
Termination payment
    N/A     $ 1,000,000           $ 1,000,000  
Vesting of Stock Options (1)
  $ 4,684,820       1,606,100             4,684,820  
Vesting of RSUs (2)
    1,478,153       369,512             1,478,153  
Health and welfare benefits
          15,998             15,998  
Excise tax and gross-up payment (3)
    N/A       N/A       N/A       1,044,376  
Michael T. Kirshbaum
                               
Termination payment
    N/A       N/A       N/A        
Vesting of Stock Options (1)
    988,665                   988,665  
Vesting of RSUs (2)
    337,943                   337,943  
Martin D. Coulter
                               
Termination payment
    N/A       N/A       N/A        
Vesting of Stock Options (1)
    1,234,073                   1,234,073  
Vesting of RSUs (2)
    377,238                   377,238  
David L. Felsenthal
                               
Termination payment
    N/A       850,000             850,000  
Vesting of Stock Options (1)
    3,529,175       3,529,175             3,529,175  
Vesting of RSUs (2)
    910,263       910,263             910,263  
Health and welfare benefits
          14,217             14,217  
Excise tax and gross-up payment
    N/A       N/A       N/A        
Richard A. Schwartz
                               
Termination payment
    N/A       N/A       N/A        
Vesting of Stock Options (1)
    829,578                   829,578  
Vesting of RSUs (2)
    287,731                   287,731  
Frank J. Williams
                               
Termination payment
    N/A       600,000             600,000  
Vesting of Stock Options (1)
    1,252,190       1,252,190             1,252,190  
Vesting of RSUs (2)
    669,500       669,500             669,500  
Health and welfare benefits
    N/A       14,217             14,217  
 
 
(1) These amounts are calculated assuming that the market price per share of the company’s common stock on the date of termination of employment is equal to the closing price of the company’s common stock as of March 31, 2011 as reported on the NASDAQ Global Select Market ($51.50) and are based upon the difference between $51.50 and the exercise price of the stock options held by the named executive officer.
 
(2) These amounts are calculated assuming that the market price per share of the company’s common stock on the date of termination of employment is equal to the closing price of the company’s common stock on March 31, 2011 as reported on the NASDAQ Global Select Market ($51.50).
 
(3) For purposes of computing the excise tax and gross-up payments, base amount calculations are based on taxable wages for the calendar years 2006 through 2010. In addition, Mr. Musslewhite was assumed to be subject to the maximum federal income and other payroll taxes, aggregating to a net combined effective income tax rate of 42.5%.

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SECURITY OWNERSHIP
 
The following table presents, as of July 18, 2011 (except as otherwise indicated below), certain information based upon the company’s records and filings with the SEC regarding the beneficial ownership of the company’s common stock by the following persons:
 
  •  each person known to the company to own beneficially more than 5% of the common stock;
 
  •  each director and director nominee to the Board of Directors;
 
  •  each executive officer named in the Summary Compensation Table following the Compensation Discussion and Analysis section of this proxy statement; and
 
  •  all directors and executive officers of the company as a group.
 
As of July 18, 2011, there were 16,191,860 shares outstanding.
 
The following beneficial ownership information has been presented in accordance with SEC rules and is not necessarily indicative of beneficial ownership for any other purpose. Under SEC rules, beneficial ownership of a class of capital stock as of any date includes any shares of such class as to which a person, directly or indirectly, has or shares voting power or investment power as of such date and also any shares as to which a person has the right to acquire such voting or investment power as of or within 60 days after such date through the exercise of any stock option, warrant, or other right or the vesting of any RSU, without regard to whether such right expires before the end of such 60-day period or continues thereafter. If two or more persons share voting power or investment power with respect to specific securities, all of such persons may be deemed to be the beneficial owners of such securities.
 
Information with respect to persons other than the holders listed in the table below that share beneficial ownership with respect to the securities shown is presented following the table:
 
                 
    Amount and
       
    Nature of
       
    Beneficial
    Percent of
 
Name of Beneficial Owner
  Ownership     Class (%)  
 
Frank J. Williams
    273,701       1.7  
Robert W. Musslewhite
    170,355       1.0  
Sanju K. Bansal
    15,000       *  
Peter J. Grua
    22,714       *  
Kelt Kindick
    97,524       *  
Mark R. Neaman
    62,430       *  
Leon D. Shapiro
    22,714       *  
LeAnne M. Zumwalt
    51,000       *  
Martin Coulter
    38,032       *  
David L. Felsenthal
    156,067       1.0  
Michael T. Kirshbaum
    55,008       *  
Richard A. Schwartz
    56,600       *  
Morgan Stanley and other
    1,738,975       10.7  
TimesSquare Capital Management, LLC
    1,377,799       8.5  
T. Rowe Price Associates, Inc. and other
    1,268,810       7.8  
Wellington Management Company, LLP
    997,540       6.2  
Kayne Anderson Rudnick Investment Management, LLC
    923,161       5.7  
Royce & Associates, LLC
    905,279       5.6  
BlackRock, Inc. 
    823,790       5.1  
All directors and executive officers as a group (16 people)
    1,194,687       6.9  
 
 
* Indicates ownership of less than 1%.


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The percentage of beneficial ownership as to any person as of July 18, 2011 is calculated by dividing the number of shares beneficially owned by such person (except as otherwise indicated below), which includes the number of shares as to which such person has the right to acquire voting or investment power as of or within 60 days after such date, by the sum of the number of shares outstanding as of July 18, 2011 plus the number of shares as to which such person has the right to acquire voting or investment power as of or within 60 days after such date. Consequently, the denominator used for calculating such percentage may be different for each beneficial owner. Except as otherwise indicated below and under applicable community property laws, the company believes that the beneficial owners of the company’s common stock listed in the table have sole voting and investment power with respect to the shares shown. The address of all current directors and named executive officers is The Advisory Board Company, 2445 M Street, NW, Washington, D.C. 20037.
 
The information concerning Morgan Stanley and other is based on a Schedule 13G/A filed with the SEC on February 9, 2011 by Morgan Stanley and by Morgan Stanley Investment Management Inc. (“Morgan Stanley Investment”). The reporting persons report that, as of December 31, 2010, Morgan Stanley had sole voting power with respect to 1,653,866 of the shares shown and sole dispositive power with respect to 1,738,975 of the shares shown and Morgan Stanley Investment had sole voting power with respect to 1,627,807 of the shares shown and sole dispositive power with respect to 1,712,916 of the shares shown. The reporting persons report that the securities beneficially owned by Morgan Stanley as a parent holding company may be deemed to be beneficially owned by Morgan Stanley Investment, which is an investment adviser and wholly-owned subsidiary of Morgan Stanley. The address of the reporting persons is 1585 Broadway, New York, NY 10036.
 
The information concerning TimesSquare Capital Management, LLC is based on a Schedule 13G/A filed with the SEC on February 9, 2011, in which the reporting person reports that, as of December 31, 2010, it had sole voting power with respect to 1,172,649 of the shares shown and sole dispositive power with respect to 1,377,799 shares of the shares shown. The reporting person reports that the shares shown are owned by the investment advisory clients of TimesSquare Capital Management, LLC, and such clients have the right to receive dividends from, and proceeds from the sale of, such shares. The address of TimesSquare Capital Management, LLC is 1177 Avenue of the Americas, 39th Floor, New York, NY 10036.
 
The information concerning T. Rowe Price Associates, Inc. and other is based on a Schedule 13G/A filed with the SEC on February 9, 2011 by T. Rowe Price Associates, Inc. (“Price Associates”) and by T. Rowe Price New Horizons Fund, Inc. (“Price Horizons”). The reporting persons report that, as of December 31, 2010, Price Associates had sole voting power with respect to 331,970 of the shares shown and sole dispositive power with respect to 1,268,810 shares of the shares shown and Price Horizons had sole voting power with respect to 922,800 of the shares shown and had dispositive power over none of the shares shown. The reporting persons report that Price Associates, an investment adviser, does not serve as custodian of the shares of any of the clients which it serves as investment adviser, and does not have the right to receive dividends paid with respect to, and proceeds from the sale of, such shares. The address of the reporting persons is 100 East Pratt Street, Baltimore, MD 21202.
 
The information concerning Wellington Management Company, LLP is based on a Schedule 13G filed with the SEC on February 14, 2011, in which the reporting person reports that, as of December 31, 2010, it had shared voting power with respect to 865,130 of the shares shown and shared dispositive power with respect to 997,540 of the shares shown. The reporting person reports that the shares shown are owned of record by clients of Wellington Management Company, LLP, which is an investment adviser, and those clients have the right to receive, or the power to direct the receipt of, dividends from, or the proceeds from the sale of, such shares. The address of Wellington Management Company, LLP is 280 Congress Street, Boston, MA 02210.
 
The information concerning Kayne Anderson Rudnick Investment Management, LLC is based on a Schedule 13G filed with the SEC on February 2, 2011, in which the reporting person reports that, as of December 31, 2010, it had sole voting and dispositive power with respect to all of the shares shown. The address of Kayne Anderson Rudnick Investment Management, LLC is 1800 Avenue of the Stars, 2nd Floor, Los Angeles, CA 90067.


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The information concerning Royce & Associates, LLC is based on a Schedule 13G/A filed with the SEC on January 10, 2011, in which the reporting person reports that, as of December 31, 2010, it had sole voting and dispositive power with respect to 905,279 of the shares shown. The address of Royce & Associates, LLC is 745 Fifth Avenue, New York, NY 10151.
 
The information concerning BlackRock, Inc. is based on a Schedule 13G/A filed with the SEC on February 3, 2011, in which the reporting person reports that, as of December 31, 2010, it had sole voting and dispositive power with respect to 823,790 of the shares shown. The address of BlackRock, Inc. is 55 East 52nd Street, New York, NY 10055.
 
The shares of common stock shown as beneficially owned by the following directors and executive officers includes all stock options and RSUs held by a stockholder that are currently exercisable or exercisable or that vest within 60 days of July 18, 2011 as follows: Mr. Williams, 233,940 shares; Mr. Musslewhite, 163,106 shares; Mr. Bansal, 10,000 shares; Mr. Grua, 20,000 shares; Mr. Kindick, 95,000 shares; Mr. Neaman, 60,416 shares; Mr. Shapiro, 20,000 shares; Ms. Zumwalt, 50,000 shares; Mr. Coulter, 32,571 shares; Mr. Felsenthal, 128,709 shares; Mr. Kirshbaum, 50,063 shares; and Mr. Schwartz, 54,125 shares.
 
NEXT ANNUAL MEETING AND STOCKHOLDER PROPOSALS
 
Inclusion of Proposals in 2012 Proxy Statement.  Pursuant to Rule 14a-8 under the Exchange Act, stockholder proposals for inclusion in our proxy statement for our annual meeting of stockholders in 2012 must be received by our corporate secretary at our principal executive offices no later than March 30, 2012. The submission by a stockholder of a proposal for inclusion in the proxy statement is subject to regulation by the SEC pursuant to Rule 14a-8.
 
Bylaw Provisions — Presentation of Proposals at Annual Meeting.  Under our bylaws, a stockholder wishing to bring a proposal before the stockholders at any annual meeting of stockholders which is not included in our proxy statement must comply with specific notice requirements. For our next annual meeting, to be timely, the stockholder’s notice must be delivered to our corporate secretary at our principal executive officer not earlier than May 16, 2012 or later than June 15, 2012. To be in proper form, a stockholder’s notice to our corporate secretary must set forth the following information:
 
  •  a brief description of the business to be brought before the meeting, the text of the proposal or business (including the text of any resolutions proposed for consideration and, in the event that such business includes a proposal to amend our bylaws, the language of the proposed amendment), the reasons for conducting such business at the meeting and any material interest in such business of such stockholder and the beneficial owner, if any, on whose behalf the proposal is made;
 
  •  the name and address of such stockholder, as they appear on our books, and the name and address of such beneficial owner;
 
  •  the class and number of shares of our capital stock which are owned beneficially and of record by such stockholder and such beneficial owner;
 
  •  a representation that the stockholder is a holder of record of capital stock entitled to vote at such meeting and intends to appear in person or by proxy at the meeting to propose such business; and
 
  •  a representation whether the stockholder or the beneficial owner, if any, intends or is part of a group which intends (1) to deliver a proxy statement and/or form of proxy to holders of at least the percentage of our outstanding capital stock required to approve or adopt the proposal or (2) otherwise to solicit proxies from stockholders in support of such proposal.
 
The foregoing notice requirements will be deemed satisfied by a stockholder if the stockholder has notified us of the stockholder’s intention to present a proposal at the annual meeting in compliance with applicable rules and regulations promulgated under the Exchange Act and such stockholder’s proposal has been included in a proxy statement that has been prepared by us to solicit proxies for the annual meeting. The foregoing provisions of our bylaws concerning notice of proposals by stockholders are not intended to affect


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any rights of stockholders to require inclusion of proposals in our proxy statement pursuant to Rule 14a-8 under the Exchange Act.
 
If a stockholder submitting a proposal does not also comply with the requirements of Rule 14a-4(c)(2) under the Exchange Act, we may exercise discretionary voting authority under proxies that we solicit to vote in accordance with our best judgment on any stockholder proposal that is sought to be presented by a stockholder directly at next year’s annual meeting in accordance with the advance notice provisions of our bylaws described above.
 
SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE
 
Section 16(a) of the Exchange Act requires the company’s directors and specified officers and persons who beneficially own more than 10% of our common stock to file with the SEC initial reports of ownership and reports of changes in ownership of the common stock and other equity securities of the company. The reporting persons are required by rules of the SEC to furnish us with copies of all Section 16(a) reports they file. Based solely on a review of Section 16(a) reports furnished to us for 2011 or written representations that no other reports were required, we believe that, except as described below, our Section 16(a) reporting persons complied with all filing requirements for 2011. Due to an administrative oversight, a Form 4 was filed on February 15, 2011 by Cormac Miller, an executive director of the company, for transactions made by his spouse involving shares of the company’s stock on May 26, 2010 and June 1, 2010.
 
OTHER MATTERS
 
To the extent that this proxy statement is incorporated by reference into any other filing by the company under the Securities Act of 1933 or the Exchange Act, the sections of this proxy statement entitled “Compensation Committee Report” and “Audit Committee Report,” to the extent permitted by the rules of the SEC, will not be deemed incorporated in such a filing, unless specifically provided otherwise in the filing.
 
Aside from the matters described in this proxy statement, the Board of Directors knows of no other matters to be presented at the annual meeting. If any other matter should be presented at the annual meeting upon which a vote properly may be taken, shares represented by all proxies received by the Board of Directors will be voted with respect thereto in accordance with the judgment of the persons named as attorneys-in-fact in the proxies.
 
Whether or not you plan to attend the meeting, please complete, sign, date, and promptly return the accompanying proxy card in the enclosed postage-prepaid envelope.
 
By Order of the Board of Directors,
 
-s- Robert W. Musslewhite
Robert W. Musslewhite
Chief Executive Officer
 
Washington, D.C.
July 28, 2011


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Appendix A
 
THE ADVISORY BOARD COMPANY
AMENDED AND RESTATED 2009 STOCK INCENTIVE PLAN
 
1.   Purpose
 
The purpose of The Advisory Board Company 2009 Stock Incentive Plan (the “Plan”) is to enable The Advisory Board Company, a Delaware corporation and its Subsidiaries (collectively, the “Company”), to attract, retain and motivate Nonemployee Directors, officers, employees and service providers, and to further align the interests of such persons with those of Company stockholders by providing for or increasing the proprietary interest of such persons in the Company. The Plan supersedes the Company’s 2006 Stock Incentive Plan with respect to future awards, and provides for the grant of Incentive and Nonqualified Stock Options, Stock Appreciation Rights, Restricted Stock and Restricted Stock Units, any of which may be performance-based, and for Incentive Bonuses, which may be paid in cash or stock or a combination thereof, as determined by the Administrator.
 
2.   Definitions
 
As used in the Plan, the following terms shall have the meanings set forth below:
 
(a) “Administrator” means the Administrator of the Plan in accordance with Section 18.
 
(b) “Amendment Date” means July 26, 2011.
 
(c) “Award” means an Incentive Stock Option, Nonqualified Stock Option, Stock Appreciation Right, Restricted Stock, Restricted Stock Unit or Incentive Bonus granted to a Participant pursuant to the provisions of the Plan, any of which the Administrator may structure to qualify in whole or in part as a Performance Award.
 
(d) “Award Agreement” means a written agreement or other instrument as may be approved from time to time by the Administrator implementing the grant of each Award. An Agreement may be in the form of an agreement to be executed by both the Participant and the Company (or an authorized representative of the Company) or certificates, notices or similar instruments as approved by the Administrator.
 
(e) “Board” means the board of directors of the Company.
 
(f) “Change of Control” when used in the Plan or any Award granted under the Plan, shall have the meaning specified by the Administrator in the terms of an Award Agreement or otherwise but shall be defined to mean only the occurrence or consummation of a change of control transaction or event and shall not consist solely of the announcement of or stockholder approval of any such transaction or event.
 
(g) “Code” means the Internal Revenue Code of 1986, as amended from time to time, and the rulings and regulations issues thereunder.
 
(h) “Fair Market Value” means, as of any date, the official closing price per share at which the Shares are sold in the regular way on the NASDAQ Global Select Market or, if no Shares are traded on the NASDAQ Global Select Market on the date in question, then for the next preceding date for which Shares are traded on the NASDAQ Global Select Market or, if the Shares are at any time no longer traded on the NASDAQ Global Select Market, the closing price per share at which the Shares are sold on such other exchange, listing, quotation or similar service, or if no such closing price is available, such other method, consistent with Section 409A of the Code, as the Administrator may determine.
 
(i) “Incentive Bonus” means a bonus opportunity awarded under Section 9 pursuant to which a Participant may become entitled to receive an amount based on satisfaction of such performance criteria as are specified in the Award Agreement.


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(j) “Incentive Stock Option” means a stock option that is intended to qualify as an “incentive stock option” within the meaning of Section 422 of the Code.
 
(k) “Nonemployee Director” means each person who is, or is elected to be, a member of the Board and who is not an employee of the Company or any Subsidiary.
 
(l) “Nonqualified Stock Option” means a stock option that is not intended to qualify as an “incentive stock option” within the meaning of Section 422 of the Code.
 
(m) “Option” means an Incentive Stock Option and/or a Nonqualified Stock Option granted pursuant to Section 6 of the Plan.
 
(n) “Participant” means any individual described in Section 3 to whom Awards have been granted from time to time by the Administrator and any authorized transferee of such individual.
 
(o) “Performance Award” means an Award, the grant, issuance, retention, vesting or settlement of which is subject to satisfaction of one or more Qualifying Performance Criteria established pursuant to Section 13.
 
(p) “Plan” means The Advisory Board Company Amended and Restated 2009 Stock Incentive Plan as set forth herein and as amended from time to time.
 
(q) “Prior Plan” mean The Advisory Board Company 2006 Stock Incentive Plan.
 
(r) “Qualifying Performance Criteria” has the meaning set forth in Section 13(b). As used in Section 13(b), the term “contract value” means the aggregate annualized revenue attributed to all agreements in effect at a given date without regard to the remaining duration of any such agreement, and the term “client renewal rate” means the percentage of member institutions renewed, adjusted to reflect reductions in member institutions resulting from mergers and acquisitions of members.
 
(s) “Restricted Stock” means Shares granted pursuant to Section 8 of the Plan.
 
(t) “Restricted Stock Unit” means an Award granted to a Participant pursuant to Section 8 pursuant to which Shares or cash in lieu thereof may be issued in the future.
 
(u) “Retirement” has the meaning specified by the Administrator in the terms of an Award Agreement or, in the absence of any such term, for Participants other than Nonemployee Directors shall mean retirement from active employment with the Company and its Subsidiaries at or after age 65. The determination of the Administrator as to an individual’s Retirement shall be conclusive on all parties.
 
(v) ‘‘Share” means a share of the Company’s common stock, par value $.01, subject to adjustment as provided in Section 12.
 
(w) “Stock Appreciation Right” means a right granted pursuant to Section 7 of the Plan that entitles the Participant to receive, in cash or Shares or a combination thereof, as determined by the Administrator, value equal to or otherwise based on the excess of (i) the market price of a specified number of Shares at the time of exercise over (ii) the exercise price of the right, as established by the Administrator on the date of grant.
 
(x) “Subsidiary” means any corporation (other than the Company) in an unbroken chain of corporations beginning with the Company where each of the corporations in the unbroken chain other than the last corporation owns stock possessing at least 50 percent or more of the total combined voting power of all classes of stock in one of the other corporations in the chain, and if specifically determined by the Administrator in the context other than with respect to Incentive Stock Options, may include an entity in which the Company has a significant ownership interest or that is directly or indirectly controlled by the Company.
 
(y) “Termination of Employment” means, for Awards made prior to the Amendment Date, ceasing to serve as a full-time employee of the Company and its Subsidiaries and, for Awards made on or after the Amendment Date, ceasing to serve as an employee of the Company or its Subsidiaries, or, with


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respect to a Nonemployee Director or other service provider, ceasing to serve as such for the Company, except that with respect to all or any Awards held by a Participant (i) the Administrator may determine, subject to Section 6(d), that an approved leave of absence or, for Awards made prior to the Amendment Date, approved employment on a less than full-time basis is not considered a Termination of Employment, (ii) the Administrator may determine that a transition of employment to service with a partnership, joint venture or corporation not meeting the requirements of a Subsidiary in which the Company or a Subsidiary is a party is not considered a Termination of Employment, (iii) service as a member of the Board or other service provider shall constitute continued employment with respect to Awards granted to a Participant while he or she served as an employee and (iv) service as an employee of the Company or a Subsidiary shall constitute continued employment with respect to Awards granted to a Participant while he or she served as a member of the Board or other service provider. The Administrator shall determine whether any corporate transaction, such as a sale or spin-off of a division or subsidiary that employs a Participant, shall be deemed to result in a Termination of Employment with the Company and its Subsidiaries for purposes of any affected Participant’s Options, and the Administrator’s decision shall be final and binding.
 
(z) “Total and Permanent Disablement” has the meaning specified by the Administrator in the terms of an Award Agreement or, in the absence of any such term or in the case of an Option intending to qualify as an Incentive Stock Option, the inability to engage in any substantial gainful activity by reason of any medically determinable physical or mental impairment which can be expected to result in death or which has lasted or can be expected to last for a continuous period of not less than 12 months. The determination of the Administrator as to an individual’s Total and Permanent Disablement shall be conclusive on all parties.
 
3.   Eligibility
 
Any person who is a current or prospective officer or employee (within the meaning of Section 5635(c) of the NASDAQ Stock Market Listing Requirements) of the Company or of any Subsidiary shall be eligible for selection by the Administrator for the grant of Awards hereunder. In addition, Nonemployee Directors and any other service providers who have been retained to provide consulting, advisory or other services to the Company or to any Subsidiary shall be eligible for the grant of Awards hereunder as determined by the Administrator. Options intending to qualify as Incentive Stock Options may only be granted to employees of the Company or any Subsidiary within the meaning of the Code, as selected by the Administrator. For purposes of this Plan, the Chairman of the Board’s status as an employee shall be determined by the Administrator.
 
4.   Effective Date and Termination of Plan
 
This Plan was adopted by the Board as of June 22, 2009, and it became effective (the “Effective Date”) on September 11, 2009, the date on which it was approved by the Company’s stockholders. All Awards granted under this Plan are subject to, and may not be exercised before, the approval of this Plan by the affirmative vote of the holders of a majority of the outstanding Shares present, or represented by proxy, and entitled to vote, at a meeting of the Company’s stockholders or by written consent in accordance with the laws of the State of Delaware; provided that if such approval by the stockholders of the Company does not occur within one year of the date that this Plan was adopted by the Board, all Awards previously granted under this Plan shall be void. The Plan shall remain available for the grant of Awards until the tenth (10th) anniversary of the Effective Date. Notwithstanding the foregoing, the Plan may be terminated at such earlier time as the Board may determine. Termination of the Plan will not affect the rights and obligations of the Participants and the Company arising under Awards theretofore granted and then in effect.
 
5.   Shares Subject to the Plan and to Awards
 
(a) Aggregate Limits.  The aggregate number of Shares issuable pursuant to all Awards shall not exceed 2,305,000, plus (i) any Shares that were authorized for issuance under the Prior Plan that, as of June 26, 2009, remain available for issuance under the Prior Plan (not including any Shares that are subject to, as of June 26,


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2009, outstanding awards under the Prior Plan or any Shares that prior to June 26, 2009 were issued pursuant to awards granted under the Prior Plan) and (ii) any Shares subject to outstanding awards under the Prior Plan as of June 26, 2009 that on or after such date cease for any reason to be subject to such awards (other than by reason of exercise or settlement of the awards to the extent they are exercised for or settled in vested and nonforfeitable shares); provided that any Shares granted under Options or Stock Appreciation Rights shall be counted against this limit on a one-for-one basis and any Shares granted as Awards other than Options or Stock Appreciation Rights shall be counted against this limit as two and one one-hundredths (2.01) Shares for every one (1) Share subject to such Award. The aggregate number of Shares available for grant under this Plan and the number of Shares subject to outstanding Awards shall be subject to adjustment as provided in Section 12. The Shares issued pursuant to Awards granted under this Plan may be shares that are authorized and unissued or shares that were reacquired by the Company, including shares purchased in the open market.
 
(b) Issuance of Shares.  For purposes of Section 5(a), the aggregate number of Shares issued under this Plan at any time shall equal only the number of Shares actually issued upon exercise or settlement of an Award. Notwithstanding the foregoing, Shares subject to an Award under the Plan may not again be made available for issuance under the Plan if such Shares are: (i) Shares that were subject to a stock-settled Stock Appreciation Right and were not issued upon the net settlement or net exercise of such Stock Appreciation Right, (ii) Shares used to pay the exercise price of an Option, (iii) Shares delivered to or withheld by the Company to pay the withholding taxes related to an Award, or (iv) Shares repurchased on the open market with the proceeds of an Option exercise. Shares subject to Awards that have been canceled, expired, forfeited or otherwise not issued under an Award and Shares subject to Awards settled in cash shall not count as Shares issued under this Plan. Any Shares that again become available for grant pursuant to Section 5(a) or this Section 5(b) shall be added back as one (1) Share if such shares were subject to Options or Stock Appreciation Rights granted under the Plan, and as two and one one-hundredths (2.01) Shares if such shares were subject to Awards other than Options or Stock Appreciation Rights granted under the Plan.
 
(c) Tax Code Limits.  The aggregate number of Shares subject to Awards granted under this Plan during any calendar year to any one Participant shall not exceed 500,000, which number shall be calculated and adjusted pursuant to Section 12 only to the extent that such calculation or adjustment will not affect the status of any Award intended to qualify as “performance-based compensation” under Section 162(m) of the Code but which number shall not count any tandem SARs (as defined in Section 7). The aggregate number of Shares that may be issued pursuant to the exercise of Incentive Stock Options granted under this Plan shall not exceed 1,055,000, which number shall be calculated and adjusted pursuant to Section 12 only to the extent that such calculation or adjustment will not affect the status of any option intended to qualify as an Incentive Stock Option under Section 422 of the Code. The maximum amount payable pursuant to that portion of an Incentive Bonus granted in any calendar year to any Participant under this Plan that is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code shall not exceed five million dollars ($5,000,000).
 
(d) Director Awards.  The aggregate number of Shares subject to Options and Stock Appreciation Rights granted under this Plan during any calendar year to any one Nonemployee Director shall not exceed 30,000, and the aggregate number of Shares issued or issuable under all Awards granted under this Plan other than Options or Stock Appreciation Rights during any calendar year to any one Nonemployee Director shall not exceed 15,000; provided, however, that in the calendar year in which a Nonemployee Director first joins the Board of Directors or is first designated as Chairman of the Board of Directors or Lead Director, the maximum number of shares subject to Awards granted to the Participant may be up to two hundred percent (200%) of the number of shares set forth in the foregoing limits and the foregoing limits shall not count any tandem SARs (as defined in Section 7).
 
(e) Awards to Service Providers.  The aggregate number of Shares issued under this Plan pursuant to all Awards granted to service providers shall not exceed 100,000.
 
(f) Assumed Awards of Acquired Corporations.  In the event that the Company acquires another corporation and assumes outstanding equity awards of such acquired corporation, the number of Shares authorized for issuance under this Plan shall be increased to the extent necessary to satisfy such assumed


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equity awards (as adjusted, to the extent appropriate, using the exchange ratio or other adjustment or valuation ratio or formula used in such acquisition or combination to determine the consideration payable to the holders of common stock of the entities party to such acquisition or combination) and such Shares shall not reduce the Shares otherwise authorized for issuance under the Plan.
 
(g) Awards of Acquired Corporations.  In the event that a corporation acquired by the Company, or with which the Company combines, has shares available under a pre-existing plan approved by stockholders and not adopted in contemplation of such acquisition or combination, the shares available for grant pursuant to the terms of such pre-existing plan (as adjusted, to the extent appropriate, using the exchange ratio or other adjustment or valuation ratio or formula used in such acquisition or combination to determine the consideration payable to the holders of common stock of the entities party to such acquisition or combination) may be used for Awards under the Plan and shall not reduce the Shares authorized for issuance under the Plan; provided that Awards using such available shares shall not be made after the date awards or grants could have been made under the terms of the pre-existing plan, absent the acquisition or combination, and shall only be made to individuals who were not employees, directors or consultants of the Company immediately before such acquisition or combination.
 
6.   Options
 
(a) Option Awards.  Options may be granted at any time and from time to time prior to the termination of the Plan to Participants as determined by the Administrator. No Participant shall have any rights as a stockholder with respect to any Shares subject to Option hereunder until said Shares have been issued. Each Option shall be evidenced by an Award Agreement. Options granted pursuant to the Plan need not be identical but each Option must contain and be subject to the terms and conditions set forth below.
 
(b) Price.  The Administrator will establish the exercise price per Share under each Option, which, in no event will be less than the Fair Market Value of the Shares on the date of grant; provided, however, that the exercise price per Share with respect to an Option that is granted in connection with a merger or other acquisition as a substitute or replacement award for options held by optionees of the acquired entity may be less than 100% of the market price of the Shares on the date such Option is granted if such exercise price is based on a formula set forth in the terms of the options held by such optionees or in the terms of the agreement providing for such merger or other acquisition. The exercise price of any Option may be paid in Shares, cash or a combination thereof, as determined by the Administrator, including an irrevocable commitment by a broker to pay over such amount from a sale of the Shares issuable under an Option, the delivery of previously owned Shares and withholding of Shares otherwise deliverable upon exercise.
 
(c) No Repricing without Stockholder Approval.  Other than in connection with a change in the Company’s capitalization (as described in Section 12), at any time when the exercise price of an Option is above the Fair Market Value of a Share, the Company shall not, without stockholder approval, reduce the exercise price of such Option and shall not exchange such Option for cash or a new Award with a lower (or no) exercise price.
 
(d) Provisions Applicable to Options.  The date on which Options become exercisable shall be determined at the sole discretion of the Administrator and set forth in an Award Agreement. Unless provided otherwise in the applicable Award Agreement, to the extent that the Administrator determines that an approved leave of absence or employment on a less than full-time basis is not a Termination of Employment or for Awards made on or after the Amendment Date, that the Participant is employed on a less than full-time basis, the vesting period and/or exercisability of an Option shall be adjusted by the Administrator during or to reflect the effects of any period during which the Participant is on an approved leave of absence or is employed on a less than full-time basis.
 
(e) Term of Options and Termination of Employment:  The Administrator shall establish the term of each Option, which in no case shall exceed a period of five (5) years from the date of grant. Unless an Option earlier expires upon the expiration date established pursuant to the foregoing sentence, upon the termination of


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the Participant’s employment, his or her rights to exercise an Option then held shall be only as follows, unless the Administrator specifies otherwise:
 
(1) Death.  Upon the death of a Participant while in the employ of the Company or any Subsidiary or while serving as a member of the Board, all of the Participant’s Options then held shall be exercisable by his or her estate, heir or beneficiary at any time during the one (1) year period commencing on the date of death. Any and all of the deceased Participant’s Options that are not exercised during the one (1) year commencing on the date of death shall terminate as of the end of such one (1) year period.
 
If a Participant should die within ninety (90) days of his or her Termination of Employment with the Company and its Subsidiaries, an Option shall be exercisable by his or her estate, heir or beneficiary at any time during the one (1) year period commencing on the date of termination, but only to the extent of the number of Shares as to which such Option was exercisable as of the date of such termination. Any and all of the deceased Participant’s Options that are not exercised during the one (1) year period commencing on the date of termination shall terminate as of the end of such one (1) year period. A Participant’s estate shall mean his or her legal representative or other person who so acquires the right to exercise the Option by bequest or inheritance or by reason of the death of the Participant.
 
(2) Total and Permanent Disablement.  Upon Termination of Employment as a result of the Total and Permanent Disablement of any Participant, all of the Participant’s Options then held shall be exercisable during the one (1) year period commencing on the date of termination. Any and all Options that are not exercised during the one (1) year period commencing on the date of termination shall terminate as of the end of such one (1) year period.
 
(3) Retirement.  Upon Retirement of a Participant, the Participant’s Options then held shall be exercisable during the one (1) year period commencing on the date of Retirement. The number of Shares with respect to which the Options shall be exercisable shall equal the total number of Shares that were exercisable under the Participant’s Option on the date of his or her Retirement. Any and all Options that are not exercised during the one (1) year period commencing on the date of termination shall terminate as of the end of such one (1) year period.
 
(4) Other Reasons.  Upon the date of a termination of a Participant’s employment for any reason other than those stated above in Sections 6(e)(1), (e)(2) and (e)(3) or as described in Section 15, (A) to the extent that any Option is not exercisable as of such termination date, such portion of the Option shall remain unexercisable and shall terminate as of such date, and (B) to the extent that any Option is exercisable as of such termination date, such portion of the Option shall expire on the earlier of (i) ninety (90) days following such date and (ii) the expiration date of such Option.
 
(f) Incentive Stock Options.  Notwithstanding anything to the contrary in this Section 6, in the case of the grant of an Option intending to qualify as an Incentive Stock Option: (i) if the Participant owns stock possessing more than 10 percent of the combined voting power of all classes of stock of the Company, the exercise price of such Option must be at least 110 percent of the Fair Market Value of the Shares on the date of grant and the Option must expire within a period of not more than five (5) years from the date of grant, and (ii) Termination of Employment will occur when the person to whom an Award was granted ceases to be an employee (as determined in accordance with Section 3401(c) of the Code and the regulations promulgated thereunder) of the Company and its Subsidiaries. Notwithstanding anything in this Section 6 to the contrary, options designated as Incentive Stock Options shall not be eligible for treatment under the Code as Incentive Stock Options (and will be deemed to be Nonqualified Stock Options) to the extent that either (a) the aggregate Fair Market Value of Shares (determined as of the time of grant) with respect to which such Options are exercisable for the first time by the Participant during any calendar year (under all plans of the Company and any Subsidiary) exceeds $100,000, taking Options into account in the order in which they were granted, or (b) such Options otherwise remain exercisable but are not exercised within three (3) months of Termination of Employment (or such other period of time provided in Section 422 of the Code).


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7.   Stock Appreciation Rights
 
Stock Appreciation Rights may be granted to Participants from time to time either in tandem with or as a component of other Awards granted under the Plan (“tandem SARs”) or not in conjunction with other Awards (“freestanding SARs”) and may, but need not, relate to a specific Option granted under Section 6. The provisions of Stock Appreciation Rights need not be the same with respect to each grant or each recipient. Any Stock Appreciation Right granted in tandem with an Award may be granted at the same time such Award is granted or at any time thereafter before exercise or expiration of such Award. All freestanding SARs shall be granted subject to the same terms and conditions applicable to Options as set forth in Section 6 and all tandem SARs shall have the same exercise price, vesting, exercisability, forfeiture and termination provisions as the Award to which they relate. Subject to the provisions of Section 6 and the immediately preceding sentence, the Administrator may impose such other conditions or restrictions on any Stock Appreciation Right as it shall deem appropriate. Stock Appreciation Rights may be settled in Shares, cash or a combination thereof, as determined by the Administrator and set forth in the applicable Award Agreement. Other than in connection with a change in the Company’s capitalization (as described in Section 12), at any time when the exercise price of a Stock Appreciation Right is above the Fair Market Value of a Share, the Company shall not, without stockholder approval, reduce the exercise price of such Stock Appreciation Right and shall not exchange such Stock Appreciation Right for cash or a new Award with a lower (or no) exercise price.
 
8.   Restricted Stock and Restricted Stock Units
 
(a) Restricted Stock and Restricted Stock Unit Awards.  Restricted Stock and Restricted Stock Units may be granted at any time and from time to time prior to the termination of the Plan to Participants as determined by the Administrator. Restricted Stock is an award or issuance of Shares the grant, issuance, retention, vesting and/or transferability of which is subject during specified periods of time to such conditions (including continued employment or performance conditions) and terms as the Administrator deems appropriate. Restricted Stock Units are Awards denominated in units of Shares under which the issuance of Shares is subject to such conditions (including continued employment or performance conditions) and terms as the Administrator deems appropriate. Each grant of Restricted Stock and Restricted Stock Units shall be evidenced by an Award Agreement. Unless determined otherwise by the Administrator, each Restricted Stock Unit will be equal to one Share and will entitle a Participant to either the issuance of Shares or payment of an amount of cash determined with reference to the value of Shares. To the extent determined by the Administrator, Restricted Stock and Restricted Stock Units may be satisfied or settled in Shares, cash or a combination thereof. Restricted Stock and Restricted Stock Units granted pursuant to the Plan need not be identical but each grant of Restricted Stock and Restricted Stock Units must contain and be subject to the terms and conditions set forth below.
 
(b) Contents of Agreement.  Each Award Agreement shall contain provisions regarding (i) the number of Shares or Restricted Stock Units subject to such Award or a formula for determining such number, (ii) the purchase price of the Shares, if any, and the means of payment, (iii) the performance criteria, if any, and level of achievement versus these criteria that shall determine the number of Shares or Restricted Stock Units granted, issued, retainable and/or vested, (iv) such terms and conditions on the grant, issuance, vesting and/or forfeiture of the Shares or Restricted Stock Units as may be determined from time to time by the Administrator, (v) the term of the performance period, if any, as to which performance will be measured for determining the number of such Shares or Restricted Stock Units, and (vi) restrictions on the transferability of the Shares or Restricted Stock Units. Shares issued under a Restricted Stock Award may be issued in the name of the Participant and held by the Participant or held by the Company, in each case as the Administrator may provide.
 
(c) Vesting and Performance Criteria.  The grant, issuance, retention, vesting and/or settlement of shares of Restricted Stock and Restricted Stock Units will occur when and in such installments as the Administrator determines or under criteria the Administrator establishes, which may include Qualifying Performance Criteria. Up to 100,000 Shares shall be available for issuance to employee Participants as Awards having no minimum vesting period. Other than with respect to Awards to Nonemployee Directors, the grant, issuance, retention, vesting and/or settlement of Shares under any such Award that is based on performance criteria and level of


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achievement versus such criteria will be subject to a performance period of not less than twelve months, and the grant, issuance, retention, vesting and/or settlement of Shares under any Restricted Stock or Restricted Stock Unit Award that is based solely upon continued employment and/or the passage of time may not vest or be settled in full prior to the thirty-sixth month following its date of grant, but may be subject to pro-rata vesting over such period, except that the Administrator may provide for the satisfaction and/or lapse of all conditions under any such Award in the event of the Participant’s death, disability, Retirement or in connection with a change of control of the Company, and the Administrator may provide that any such restriction or limitation will not apply in the case of a Restricted Stock or Restricted Stock Unit Award that is issued in payment or settlement of compensation that has been earned by the Participant. Notwithstanding anything in this Plan to the contrary, the performance criteria for any Restricted Stock or Restricted Stock Unit that is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code will be a measure based on one or more Qualifying Performance Criteria selected by the Administrator and specified when the Award is granted.
 
(d) Discretionary Adjustments and Limits.  Subject to the limits imposed under Section 162(m) of the Code for Awards that are intended to qualify as “performance-based compensation,” notwithstanding the satisfaction of any performance goals, the number of Shares granted, issued, retainable and/or vested under an Award of Restricted Stock or Restricted Stock Units on account of either financial performance or personal performance evaluations may, to the extent specified in the Award Agreement, be reduced, but not increased, by the Administrator on the basis of such further considerations as the Administrator shall determine.
 
(e) Voting Rights.  Unless otherwise determined by the Administrator, Participants holding shares of Restricted Stock granted hereunder may exercise full voting rights with respect to those shares during the period of restriction. Participants shall have no voting rights with respect to Shares underlying Restricted Stock Units unless and until such Shares are reflected as issued and outstanding shares on the Company’s stock ledger.
 
(f) Dividends and Distributions.  Participants in whose name Restricted Stock is granted shall be entitled to receive all dividends and other distributions paid with respect to those Shares, unless determined otherwise by the Administrator. The Administrator will determine whether any such dividends or distributions will be automatically reinvested in additional shares of Restricted Stock and subject to the same restrictions on transferability as the Restricted Stock with respect to which they were distributed or whether such dividends or distributions will be paid in cash. Shares underlying Restricted Stock Units shall be entitled to dividends or dividend equivalents only to the extent provided by the Administrator. Dividends paid on Restricted Stock which vests or is earned based upon the achievement of performance criteria shall not vest unless such performance criteria for such Restricted Stock are achieved, and if such performance goals are not achieved, the Participant granted such Restricted Stock shall promptly forfeit and repay to the Company such dividend payments. Dividends equivalents granted as a component of another Award, which vests or is earned based upon the achievement of performance criteria shall not vest unless such performance criteria for such underlying Award are achieved.
 
9.   Incentive Bonuses
 
(a) General.  Each Incentive Bonus Award will confer upon the Participant the opportunity to earn a future payment tied to the level of achievement with respect to one or more performance criteria established for a performance period of not less than one year.
 
(b) Incentive Bonus Document.  The terms of any Incentive Bonus will be set forth in an Award Agreement. Each Award Agreement evidencing an Incentive Bonus shall contain provisions regarding (i) the target and maximum amount payable to the Participant as an Incentive Bonus, (ii) the performance criteria and level of achievement versus these criteria that shall determine the amount of such payment, (iii) the term of the performance period as to which performance shall be measured for determining the amount of any payment, (iv) the timing of any payment earned by virtue of performance, (v) restrictions on the alienation or transfer of the Incentive Bonus prior to actual payment, (vi) forfeiture provisions and (vii) such further terms


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and conditions, in each case not inconsistent with this Plan as may be determined from time to time by the Administrator.
 
(c) Performance Criteria.  The Administrator shall establish the performance criteria and level of achievement versus these criteria that shall determine the target and maximum amount payable under an Incentive Bonus, which criteria may be based on financial performance and/or personal performance evaluations. The Administrator may specify the percentage of the target Incentive Bonus that is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code. Notwithstanding anything to the contrary herein, the performance criteria for any portion of an Incentive Bonus that is intended by the Administrator to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code shall be a measure based on one or more Qualifying Performance Criteria (as defined in Section 13(b)) selected by the Administrator and specified at the time the Incentive Bonus is granted. The Administrator shall certify the extent to which any Qualifying Performance Criteria has been satisfied, and the amount payable as a result thereof, prior to payment of any Incentive Bonus that is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code.
 
(d) Timing and Form of Payment.  The Administrator shall determine the timing of payment of any Incentive Bonus. Payment of the amount due under an Incentive Bonus may be made in cash or in Shares, as determined by the Administrator. The Administrator may provide for or, subject to such terms and conditions as the Administrator may specify, may permit a Participant to elect for the payment of any Incentive Bonus to be deferred to a specified date or event.
 
(e) Discretionary Adjustments.  Notwithstanding satisfaction of any performance goals, the amount paid under an Incentive Bonus on account of either financial performance or personal performance evaluations may, to the extent specified in the Award Agreement, be reduced, but not increased, by the Administrator on the basis of such further considerations as the Administrator shall determine.
 
10.   Deferral of Gains
 
The Administrator may, in an Award Agreement or otherwise, provide for the deferred delivery of Shares upon settlement, vesting or other events with respect to Restricted Stock or Restricted Stock Units, or in payment or satisfaction of an Incentive Bonus. Notwithstanding anything herein to the contrary, in no event will any deferral of the delivery of Shares or any other payment with respect to any Award be allowed if the Administrator determines, in its sole discretion, that the deferral would result in the imposition of the additional tax under Section 409A(a)(1)(B) of the Code. No Award shall provide for deferral of compensation that does not comply with Section 409A of the Code, unless the Board, at the time of grant, specifically provides that the Award is not intended to comply with Section 409A of the Code. The Company shall have no liability to a Participant, or any other party, if an Award that is intended to be exempt from, or compliant with, Section 409A of the Code is not so exempt or compliant or for any action taken by the Board.
 
11.   Conditions and Restrictions Upon Securities Subject to Awards
 
The Administrator may provide that the Shares issued upon exercise of an Option or Stock Appreciation Right or otherwise subject to or issued under an Award shall be subject to such further agreements, restrictions, conditions or limitations as the Administrator in its discretion may specify prior to the exercise of such Option or Stock Appreciation Right or the grant, vesting or settlement of such Award, including without limitation, conditions on vesting or transferability, forfeiture or repurchase provisions and method of payment for the Shares issued upon exercise, vesting or settlement of such Award (including the actual or constructive surrender of Shares already owned by the Participant) or payment of taxes arising in connection with an Award. Without limiting the foregoing, such restrictions may address the timing and manner of any resales by the Participant or other subsequent transfers by the Participant of any Shares issued under an Award, including without limitation (i) restrictions under an insider trading policy or pursuant to applicable law, (ii) restrictions designed to delay and/or coordinate the timing and manner of sales by Participant and holders of other Company equity compensation arrangements, (iii) restrictions as to the use of a specified brokerage firm for


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such resales or other transfers and (iv) provisions requiring Shares to be sold on the open market or to the Company in order to satisfy tax withholding or other obligations.
 
12.   Adjustment of and Changes in the Stock
 
The number and kind of Shares available for issuance under this Plan (including under any Awards then outstanding), and the number and kind of Shares subject to the individual limits set forth in Section 5 of this Plan, shall be equitably adjusted by the Administrator to reflect any reorganization, reclassification, combination of shares, stock split, reverse stock split, spin-off, dividend or distribution of securities, property or cash (other than regular, quarterly cash dividends), or any other event or transaction that affects the number or kind of Shares of the Company outstanding. Such adjustment may be designed to comply with Section 425 of the Code or, except as otherwise expressly provided in Section 5(c) of this Plan, may be designed to treat the Shares available under the Plan and subject to Awards as if they were all outstanding on the record date for such event or transaction or to increase the number of such Shares to reflect a deemed reinvestment in Shares of the amount distributed to the Company’s securityholders. The terms of any outstanding Award shall also be equitably adjusted by the Administrator as to price, number or kind of Shares subject to such Award and other terms to reflect the foregoing events, which adjustments need not be uniform as between different Awards or different types of Awards.
 
In the event there shall be any other change in the number or kind of outstanding Shares, or any stock or other securities into which such Shares shall have been changed, or for which it shall have been exchanged, by reason of a change of control, other merger, consolidation or otherwise, then the Administrator shall determine the appropriate and equitable adjustment to be effected. In addition, in the event of such change described in this paragraph, the Administrator may accelerate the time or times at which any Award may be exercised and may provide for cancellation of such accelerated Awards that are not exercised within a time prescribed by the Administrator in its sole discretion.
 
No right to purchase fractional shares shall result from any adjustment in Awards pursuant to this Section 12. In case of any such adjustment, the Shares subject to the Award shall be rounded down to the nearest whole share. The Company shall notify Participants holding Awards subject to any adjustments pursuant to this Section 12 of such adjustment, but (whether or not notice is given) such adjustment shall be effective and binding for all purposes of the Plan.
 
13.   Qualifying Performance-Based Compensation
 
(a) General.  The Administrator may establish performance criteria and level of achievement versus such criteria that shall determine the number of Shares to be granted, retained, vested, issued or issuable under or in settlement of or the amount payable pursuant to an Award, which criteria may be based on Qualifying Performance Criteria or other standards of financial performance and/or personal performance evaluations. In addition, the Administrator may specify that an Award or a portion of an Award is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code, provided that the performance criteria for such Award or portion of an Award that is intended by the Administrator to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code shall be a measure based on one or more Qualifying Performance Criteria selected by the Administrator and specified at the time the Award is granted. The Administrator shall certify the extent to which any Qualifying Performance Criteria has been satisfied, and the amount payable as a result thereof, prior to payment, settlement or vesting of any Award that is intended to satisfy the requirements for “performance-based compensation” under Section 162(m) of the Code. Notwithstanding satisfaction of any performance goals, the number of Shares issued under or the amount paid under an award may, to the extent specified in the Award Agreement, be reduced, but not increased, by the Administrator on the basis of such further considerations as the Administrator in its sole discretion shall determine.
 
(b) Qualifying Performance Criteria.  For purposes of this Plan, the term “Qualifying Performance Criteria” shall mean any one or more of the following performance criteria, or derivations of such performance criteria, either individually, alternatively or in any combination, applied to either the Company as a whole or


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to a business unit or Subsidiary, either individually, alternatively or in any combination, and measured either annually or cumulatively over a period of years, on an absolute basis or relative to a pre-established target, to previous years’ results or to a designated comparison group, in each case as specified by the Administrator: (i) cash flow (before or after dividends), (ii) earnings per share (including earnings before interest, taxes, depreciation and amortization), (iii) stock price, (iv) return on equity, (v) total stockholder return, (vi) return on capital (including return on total capital or return on invested capital), (vii) return on assets or net assets, (viii) market capitalization, (ix) economic value added, (x) debt leverage (debt to capital), (xi) revenue, (xii) income or net income, (xiii) operating income, (xiv) operating profit or net operating profit, (xv) operating margin or profit margin, (xvi) return on operating revenue, (xvii) cash from operations, (xviii) operating ratio, (xix) operating revenue, (xx) customer service, (xxi) contract value, or (xxii) client renewal rate. To the extent consistent with Section 162(m) of the Code, the Administrator (A) shall appropriately adjust any evaluation of performance under a Qualifying Performance Criteria to eliminate the effects of charges for restructurings, discontinued operations, extraordinary items and all items of gain, loss or expense determined to be extraordinary or unusual in nature or related to the disposal of a segment of a business or related to a change in accounting principle all as determined in accordance with standards established by opinion No. 30 of the Accounting Principles Board (APA Opinion No. 30) or other applicable or successor accounting provisions, as well as the cumulative effect of accounting changes, in each case as determined in accordance with generally accepted accounting principles or identified in the Company’s financial statements or notes to the financial statements, and (B) may appropriately adjust any evaluation of performance under a Qualifying Performance Criteria to exclude any of the following events that occurs during a performance period: (i) asset write-downs, (ii) litigation, claims, judgments or settlements, (iii) the effect of changes in tax law or other such laws or provisions affecting reported results, (iv) accruals for reorganization and restructuring programs and (v) accruals of any amounts for payment under this Plan or any other compensation arrangement maintained by the Company.
 
14.   Transferability
 
Each Award may not be sold, transferred, pledged, assigned, or otherwise alienated or hypothecated by a Participant other than by will or the laws of descent and distribution, and each Option or Stock Appreciation Right shall be exercisable only by the Participant during his or her lifetime. Notwithstanding the foregoing, to the extent permitted by the Administrator, the person to whom an Award is initially granted (the “Grantee”) may transfer an Award to any “family member” of the Grantee (as such term is defined in Section 1(a)(5) of the General Instructions to Form S-8 under the Securities Act of 1933, as amended (“Form S-8”)), to trusts solely for the benefit of such family members and to partnerships in which such family members and/or trusts are the only partners; provided that, (i) as a condition thereof, the transferor and the transferee must execute a written agreement containing such terms as specified by the Administrator, and (ii) the transfer is pursuant to a gift or a domestic relations order to the extent permitted under the General Instructions to Form S-8. Except to the extent specified otherwise in the agreement the Administrator provides for the Grantee and transferee to execute, all vesting, exercisability and forfeiture provisions that are conditioned on the Grantee’s continued employment or service shall continue to be determined with reference to the Grantee’s employment or service (and not to the status of the transferee) after any transfer of an Award pursuant to this Section 14, and the responsibility to pay any taxes in connection with an Award shall remain with the Grantee notwithstanding any transfer other than by will or intestate succession.
 
15.   Suspension or Termination of Awards
 
Except as otherwise provided by the Administrator, if at any time (including after a notice of exercise has been delivered or an award has vested) the Chief Executive Officer or any other person designated by the Administrator (each such person, an “Authorized Officer”) reasonably believes that a Participant may have committed an Act of Misconduct as described in this Section 15, the Authorized Officer, Administrator or the Board may suspend the Participant’s rights to exercise any Option, to vest in an Award, and/or to receive payment for or receive Shares in settlement of an Award pending a determination of whether an Act of Misconduct has been committed. If the Administrator or an Authorized Officer determines a Participant has committed an act of embezzlement, fraud, dishonesty, nonpayment of any obligation owed to the Company or


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any Subsidiary, breach of fiduciary duty, violation of Company ethics policy or code of conduct, or deliberate disregard of the Company or Subsidiary rules resulting in loss, damage or injury to the Company or any Subsidiary, or if a Participant makes an unauthorized disclosure of any Company or Subsidiary trade secret or confidential information, solicits any employee or service provider to leave the employ or cease providing services to the Company or any Subsidiary, breaches any intellectual property or assignment of inventions covenant, engages in any conduct constituting unfair competition, breaches any non-competition agreement, induces any Company or Subsidiary customer to breach a contract with the Company or any Subsidiary or to cease doing business with the Company or any Subsidiary, or induces any principal for whom the Company or any Subsidiary acts as agent to terminate such agency relationship (any of the foregoing acts, an “Act of Misconduct”), then except as otherwise provided by the Administrator, (i) neither the Participant nor his or her estate nor transferee shall be entitled to exercise any Option or Stock Appreciation Right whatsoever, vest in or have the restrictions on an Award lapse, or otherwise receive payment of an Award, (ii) the Participant will forfeit all outstanding Awards and (iii) the Participant may be required, at the Administrator’s sole discretion, to return and/or repay to the Company any then unvested Shares previously issued under the Plan. In making such determination, the Administrator or an Authorized Officer shall give the Participant an opportunity to appear and present evidence on his or her behalf at a hearing before the Administrator or its designee or an opportunity to submit written comments, documents, information and arguments to be considered by the Administrator. Any dispute by a Participant or other person as to the determination of the Administrator shall be resolved pursuant to Section 23 of the Plan.
 
Any Award granted pursuant to the Plan shall be subject to mandatory repayment by the Participant to the Company to the extent the Participant is, or in the future becomes, subject to (a) any Company “clawback” or recoupment policy that is adopted to comply with the requirements of any applicable law, rule or regulation, or otherwise, or (b) any law, rule or regulation which imposes mandatory recoupment, under circumstances set forth in such law, rule or regulation.
 
16.   Compliance with Laws and Regulations
 
This Plan, the grant, issuance, vesting, exercise and settlement of Awards thereunder, and the obligation of the Company to sell, issue or deliver Shares under such Awards, shall be subject to all applicable foreign, federal, state and local laws, rules and regulations, stock exchange rules and regulations, and to such approvals by any governmental or regulatory agency as may be required. The Company shall not be required to register in a Participant’s name or deliver any Shares prior to the completion of any registration or qualification of such shares under any foreign, federal, state or local law or any ruling or regulation of any government body which the Administrator shall determine to be necessary or advisable. To the extent the Company is unable to or the Administrator deems it infeasible to obtain authority from any regulatory body having jurisdiction, which authority is deemed by the Company’s counsel to be necessary to the lawful issuance and sale of any Shares hereunder, the Company and its Subsidiaries shall be relieved of any liability with respect to the failure to issue or sell such Shares as to which such requisite authority shall not have been obtained. No Option shall be exercisable and no Shares shall be issued and/or transferable under any other Award unless a registration statement with respect to the Shares underlying such Option is effective and current or the Company has determined that such registration is unnecessary.
 
In the event an Award is granted to or held by a Participant who is employed or providing services outside the United States, the Administrator may, in its sole discretion, modify the provisions of the Plan or of such Award as they pertain to such individual to comply with applicable foreign law or to recognize differences in local law, currency or tax policy. The Administrator may also impose conditions on the grant, issuance, exercise, vesting, settlement or retention of Awards in order to comply with such foreign law and/or to minimize the Company’s obligations with respect to tax equalization for Participants employed outside their home country.
 
17.   Withholding
 
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Option exercise, disposition of Shares issued under an Incentive Stock Option, the vesting of or settlement of an Award, an election pursuant to Section 83(b) of the Code or otherwise with respect to an Award. To the extent a Participant makes an election under Section 83(b) of the Code, within ten days of filing such election with the Internal Revenue Service, the Participant must notify the Company in writing of such election. The Company and its Subsidiaries shall not be required to issue Shares, make any payment or recognize the transfer or disposition of Shares until all such obligations are satisfied. The Administrator may provide for or permit these obligations to be satisfied through the mandatory or elective sale of Shares and/or by having the Company withhold a portion of the Shares that otherwise would be issued to him or her upon exercise of the Option or the vesting or settlement of an Award, or by tendering Shares previously acquired.
 
18.   Administration of the Plan
 
(a) Administrator of the Plan.  The Plan shall be administered by the Administrator who shall be the Compensation Committee of the Board or, in the absence of a Compensation Committee, the Board itself. Any power of the Administrator may also be exercised by the Board, except to the extent that the grant or exercise of such authority would cause any Award or transaction to become subject to (or lose an exemption under) the short-swing profit recovery provisions of Section 16 of the Securities Exchange Act of 1934 or cause an Award designated as a Performance Award not to qualify for treatment as performance-based compensation under Section 162(m) of the Code. To the extent that any permitted action taken by the Board conflicts with action taken by the Administrator, the Board action shall control. To the extent permitted by applicable law, the Compensation Committee may by resolution authorize one or more officers of the Company to perform any or all things that the Administrator is authorized and empowered to do or perform under the Plan, and for all purposes under this Plan, such officer or officers shall be treated as the Administrator; provided, however, that the resolution so authorizing such officer or officers shall specify the total number of Awards (if any) such officer or officers may award pursuant to such delegated authority, and any such Award shall be subject to the form of Option agreement theretofore approved by the Compensation Committee. No such officer shall designate himself or herself as a recipient of any Awards granted under authority delegated to such officer. The Compensation Committee hereby designates the Secretary of the Company and the head of the Company’s human resource function to assist the Administrator in the administration of the Plan and execute agreements evidencing Awards made under this Plan or other documents entered into under this Plan on behalf of the Administrator or the Company. In addition, the Compensation Committee may delegate any or all aspects of the day-to-day administration of the Plan to one or more officers or employees of the Company or any Subsidiary, and/or to one or more agents.
 
(b) Powers of Administrator.  Subject to the express provisions of this Plan, the Administrator shall be authorized and empowered to do all things that it determines to be necessary or appropriate in connection with the administration of this Plan, including, without limitation: (i) to prescribe, amend and rescind rules and regulations relating to this Plan and to define terms not otherwise defined herein; (ii) to determine which persons are Participants, to which of such Participants, if any, Awards shall be granted hereunder and the timing of any such Awards; (iii) to grant Awards to Participants and determine the terms and conditions thereof, including the number of Shares subject to Awards and the exercise or purchase price of such Shares and the circumstances under which Awards become exercisable or vested or are forfeited or expire, which terms may but need not be conditioned upon the passage of time, continued employment, the satisfaction of performance criteria, the occurrence of certain events (including events which the Board or the Administrator determine constitute a change of control), or other factors; (iv) to establish and verify the extent of satisfaction of any performance goals or other conditions applicable to the grant, issuance, exercisability, vesting and/or ability to retain any Award; (v) to prescribe and amend the terms of the agreements or other documents evidencing Awards made under this Plan (which need not be identical) and the terms of or form of any document or notice required to be delivered to the Company by Participants under this Plan; (vi) to determine the extent to which adjustments are required pursuant to Section 12; (vii) to interpret and construe this Plan, any rules and regulations under this Plan and the terms and conditions of any Award granted hereunder, and to make exceptions to any such provisions if the Administrator, in good faith, determines that it is necessary to do so in light of extraordinary circumstances and for the benefit of the Company; (viii) to approve corrections in the documentation or administration of any Award; and (ix) to make all other determinations deemed


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necessary or advisable for the administration of this Plan. The Administrator may, in its sole and absolute discretion, without amendment to the Plan, waive or amend the operation of Plan provisions respecting exercise after Termination of Employment or service to the Company or an affiliate and, except as otherwise provided herein, adjust any of the terms of any Award. The Administrator may also (A) accelerate the date on which any Award granted under the Plan becomes exercisable or (B) accelerate the vesting date or waive or adjust any condition imposed hereunder with respect to the vesting or exercisability of an Award, provided that the Administrator, in good faith, determines that such acceleration, waiver or other adjustment is necessary or desirable in light of extraordinary circumstances.
 
(c) Determinations by the Administrator.  All decisions, determinations and interpretations by the Administrator regarding the Plan, any rules and regulations under the Plan and the terms and conditions of or operation of any Award granted hereunder, shall be final and binding on all Participants, beneficiaries, heirs, assigns or other persons holding or claiming rights under the Plan or any Award. The Administrator shall consider such factors as it deems relevant, in its sole and absolute discretion, to making such decisions, determinations and interpretations including, without limitation, the recommendations or advice of any officer or other employee of the Company and such attorneys, consultants and accountants as it may select.
 
(d) Subsidiary Awards.  In the case of a grant of an Award to any Participant employed by a Subsidiary, such grant may, if the Administrator so directs, be implemented by the Company issuing any subject Shares to the Subsidiary, for such lawful consideration as the Administrator may determine, upon the condition or understanding that the Subsidiary will transfer the Shares to the Participant in accordance with the terms of the Award specified by the Administrator pursuant to the provisions of the Plan. Notwithstanding any other provision hereof, such Award may be issued by and in the name of the Subsidiary and shall be deemed granted on such date as the Administrator shall determine.
 
(e) Other Committees.  The Board may appoint one or more committees of the Board, each composed of one or more directors of the Company who need not be Nonemployee Directors, which may administer the Plan with respect to Participants who are not “officers” as defined in Rule 16a-1(f) under the Securities Exchange Act of 1934, as amended, or directors of the Company, may grant Awards under the Plan to such Participants, and may determine all terms of such Awards, subject to the requirements of Rule 16b-3 under the Securities Exchange Act of 1934, as amended, Section 162(m) of the Code and, for so long as the Stock is listed on The NASDAQ Stock Exchange LLC, the rules of such stock exchange.
 
19.   Amendment of the Plan or Awards
 
The Board may amend, alter or discontinue this Plan and the Administrator may amend, or alter any agreement or other document evidencing an Award made under this Plan but, except as provided pursuant to the provisions of Section 12, no such amendment shall, without the approval of the stockholders of the Company:
 
(a) increase the maximum number of Shares for which Awards may be granted under this Plan;
 
(b) reduce the price at which Options or Stock Appreciation Rights may be granted below the Fair Market Value as provided for in Section 6(b) and 7;
 
(c) reduce the exercise price of outstanding Options or Stock Appreciation Rights;
 
(d) extend the term of this Plan;
 
(e) change the class of persons eligible to be Participants;
 
(f) otherwise amend the Plan in any manner requiring stockholder approval by law or under the NASDAQ Global Select Market listing requirements; or
 
(g) increase the individual maximum limits in Sections 5(c) and (d).
 
No amendment or alteration to the Plan or an Award or Award Agreement shall be made which would impair the rights of the holder of an Award, without such holder’s consent, provided that no such consent shall be required if the Administrator determines in its sole discretion and prior to the date of any change of control


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(as defined in the applicable Award Agreement) that such amendment or alteration either is required or advisable in order for the Company, the Plan or the Award to satisfy any law or regulation or to meet the requirements of or avoid adverse financial accounting consequences under any accounting standard.
 
20.   No Liability of Company
 
The Company and any Subsidiary or affiliate which is in existence or hereafter comes into existence shall not be liable to a Participant or any other person as to: (i) the non-issuance or sale of Shares as to which the Company has been unable to obtain from any regulatory body having jurisdiction the authority deemed by the Company’s counsel to be necessary to the lawful issuance and sale of any Shares hereunder; and (ii) any tax consequence expected, but not realized, by any Participant or other person due to the receipt, exercise or settlement of any Award granted hereunder.
 
21.   Non-Exclusivity of Plan
 
Neither the adoption of this Plan by the Board nor the submission of this Plan to the stockholders of the Company for approval shall be construed as creating any limitations on the power of the Board or the Administrator to adopt such other incentive arrangements as either may deem desirable, including without limitation, the granting of restricted stock or stock options otherwise than under this Plan or an arrangement not intended to qualify under Code Section 162(m), and such arrangements may be either generally applicable or applicable only in specific cases.
 
22.   Governing Law
 
This Plan and any agreements or other documents hereunder shall be interpreted and construed in accordance with the laws of the Delaware and applicable federal law. Any reference in this Plan or in the agreement or other document evidencing any Awards to a provision of law or to a rule or regulation shall be deemed to include any successor law, rule or regulation of similar effect or applicability.
 
23.   Arbitration of Disputes
 
In the event a Participant or other holder of an Award or person claiming a right under an Award or the Plan believes that a decision by the Administrator with respect to such person or Award was arbitrary or capricious, the person may request arbitration with respect to such decision. The review by the arbitrator shall be limited to determining whether the Participant or other Award holder has proven that the Administrator’s decision was arbitrary or capricious. This arbitration shall be the sole and exclusive review permitted of the Administrator’s decision. Participants, Award holders and persons claiming rights under an Award or the Plan explicitly waive any right to judicial review.
 
Notice of demand for arbitration shall be made in writing to the Administrator within thirty (30) days after the applicable decision by the Administrator. The arbitrator shall be selected by those members of the Board who are neither members of the Compensation Committee of the Board nor employees of the Company or any Subsidiary. If there are no such members of the Board, the arbitrator shall be selected by the Board. The arbitrator shall be an individual who is an attorney licensed to practice law in the jurisdiction in which the Company’s headquarters are then located. Such arbitrator shall be neutral within the meaning of the Commercial Rules of Dispute Resolution of the American Arbitration Association; provided, however, that the arbitration shall not be administered by the American Arbitration Association. Any challenge to the neutrality of the arbitrator shall be resolved by the arbitrator whose decision shall be final and conclusive. The arbitration shall be administered and conducted by the arbitrator pursuant to the Commercial Rules of Dispute Resolution of the American Arbitration Association. Each side shall bear its own fees and expenses, including its own attorney’s fees, and each side shall bear one half of the arbitrator’s fees and expenses. The decision of the arbitrator on the issue(s) presented for arbitration shall be final and conclusive and may be enforced in any court of competent jurisdiction.


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24.   No Right to Employment, Reelection or Continued Service
 
Nothing in this Plan or an Award Agreement shall interfere with or limit in any way the right of the Company, its Subsidiaries and/or its affiliates to terminate any Participant’s employment, service on the Board or service for the Company at any time or for any reason not prohibited by law, nor shall this Plan or an Award itself confer upon any Participant any right to continue his or her employment or service for any specified period of time. Neither an Award nor any benefits arising under this Plan shall constitute an employment contract with the Company, any Subsidiary and/or its affiliates. Subject to Sections 4 and 19, this Plan and the benefits hereunder may be terminated at any time in the sole and exclusive discretion of the Board without giving rise to any liability on the part of the Company, its Subsidiaries and/or its affiliates.
 
25.   Unfunded Plan
 
The Plan is intended to be an unfunded plan. Participants are and shall at all times be general creditors of the Company with respect to their Awards. If the Administrator or the Company chooses to set aside funds in a trust or otherwise for the payment of Awards under the Plan, such funds shall at all times be subject to the claims of the creditors of the Company in the event of its bankruptcy or insolvency.
 
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ANNUAL MEETING OF STOCKHOLDERS OF
THE ADVISORY BOARD COMPANY
SEPTEMBER  13, 2011
IMPORTANT NOTICE REGARDING THE AVAILABILITY OF PROXY MATERIALS FOR
THE STOCKHOLDER MEETING TO BE HELD ON SEPTEMBER 13, 2011:

The Notice of Annual Meeting of Stockholders, Proxy Statement, Proxy Card and 2011 annual report to stockholders
for fiscal year 2011 are available at www.advisoryboardcompany.com/IR
Please sign, date and mail
your proxy card in the
envelope provided as soon
as possible.
â  Please detach along perforated line and mail in the envelope provided.  â
           
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20803030300040000000 7 091311      
 
PLEASE SIGN, DATE AND RETURN PROMPTLY IN THE ENCLOSED ENVELOPE. PLEASE MARK YOUR VOTE IN BLUE OR BLACK INK AS SHOWN HERE x
 
             
The Board of Directors recommends a vote FOR the following:
 
1. Election of each of the following nominees to the Board of Directors:
 
           
            NOMINEES:
o
  FOR ALL NOMINEES     ¡   Sanju K. Bansal
¡    Peter J. Grua
¡   Kelt Kindick
¡   Robert W. Musslewhite
¡   Mark R. Neaman
¡   Leon D. Shapiro
¡   Frank J. Williams
¡   LeAnne M. Zumwalt
 
       
o
  WITHHOLD AUTHORITY
FOR ALL NOMINEES
   
 
           
o
  FOR ALL EXCEPT
(See instructions below)
       
INSTRUCTIONS:   To withhold authority to vote for any individual nominee(s), mark “FOR ALL EXCEPT” and fill in the circle next to each nominee you wish to withhold, as shown here: l
 
     
 
To change the address on your account, please check the box at right and indicate your new address in the address space above. Please note that changes to the registered name(s) on the account may not be submitted via this method.
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The Board of Directors recommends a vote FOR Proposals 2, 3 and 4:
 
 
      FOR   AGAINST   ABSTAIN
2.   Ratification of the selection of Ernst & Young LLP as the company’s independent registered public accounting firm for the fiscal year ending March 31, 2012.
  o   o   o
 
               
 
               
3.   Approval of an amendment to The Advisory Board Company’s 2009 Stock Incentive Plan to increase the number of shares of common stock issuable under the plan.
  o   o   o
 
               
 
         
4.    Approval, by an advisory vote, of The Advisory Board Company’s named executive officer compensation as described in the accompanying Proxy Statement.
  o   o   o
 
The Board of Directors recommends a vote FOR every 1 year on Proposal 5 :
 
               
 
         
 
  1 year   2 years   3 years   ABSTAIN
5.    Advisory vote on whether The Advisory Board Company should hold an advisory vote by stockholders to approve the company’s named executive officer compensation every 1, 2 or 3 years.
  o   o   o   o
     
       
WHETHER OR NOT YOU PLAN TO ATTEND THE MEETING IN PERSON, YOU ARE URGED TO COMPLETE, DATE, SIGN AND PROMPTLY MAIL THIS PROXY CARD IN THE ENCLOSED RETURN ENVELOPE SO THAT YOUR SHARES MAY BE REPRESENTED AT THE MEETING.


                             
Signature of Stockholder  
 
 Date:  
 
 Signature of Stockholder  
 
 Date:  
 
             
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  Note:  
Please sign exactly as your name or names appear on this Proxy. When shares are held jointly, each holder should sign. When signing as executor, administrator, attorney, trustee or guardian, please give full title as such. If the signer is a corporation, please sign full corporate name by duly authorized officer, giving full title as such. If signer is a partnership, please sign in partnership name by authorized person.
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o                    n
THE ADVISORY BOARD COMPANY
THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS
      The undersigned, having duly received the Notice of Annual Meeting of Stockholders and Proxy Statement, and revoking all prior proxies, hereby appoints Michael T. Kirshbaum and Evan R. Farber as proxies (each with full power to act alone and with full power of substitution), to represent the undersigned and to vote, as designated on the reverse side of this proxy card, all shares of Common Stock of The Advisory Board Company which the undersigned is entitled to vote at the Annual Meeting of Stockholders of The Advisory Board Company to be held at 11:00 a.m. , local time, on September 13, 2011 at the offices of The Advisory Board Company located at 2445 M Street, NW, Washington, DC 20037, and at any postponements or adjournments thereof and, in their discretion, on any other matters properly presented for a vote at the meeting. If this proxy is executed and returned and no voting direction is given with respect to any election to office or proposal, this proxy will be voted “FOR” the election of all eight director nominees, “FOR” proposals 2, 3, and 4, for “1 YEAR” on proposal 5, and in the discretion of said proxies on any other matters properly presented for a vote at the meeting or any adjournments or postponements thereof. Attendance of the undersigned at the meeting or at any postponements or adjournments thereof will not be deemed to revoke this proxy unless the undersigned shall revoke this proxy in writing or shall deliver a subsequently dated proxy to the corporate secretary of The Advisory Board Company or shall vote in person at the meeting.
(Continued and to be signed on the reverse side.)
           
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